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Are you tired of social networks that do not reflect reality? Are you looking for a platform where authenticity and simplicity are valued? Do not search anymore, beer is there for you. This new anti-filter social network offers an innovative approach that highlights the real experiences and emotions of users.
In this article, we'll tell you how BeReal works and why it's different from other social media platforms. Get ready to dive into a world where the truth is king and where pretense is left aside. Welcome to BeReal, the social network that invites you to be yourself.
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BeReal: The new social network that defies filters
beer opens a new era in the field of social media. Propelled by the innovative spirit of Alexis Barreyat and Kevin Perreau, BeReal highlights the value of authenticity and truth in a digital world often filled with filters and pretense. This avant-garde application is differentiated by its ambition to be a serious competitor to giants such as TikTok, Facebook, Instagram and Snapchat, but without emulating their obsession with perfection and retouched content. It is a space that has been able to capitalize on raw authenticity, far from the multiple filters and deceptive characteristics of applications traditional.
With BeReal, things are done in a simple but meaningful way. Users receive notifications at any time of the day, inviting them to share a moment in their life within two minutes. The concept is unique: a snapshot taken simultaneously by the front and rear cameras of the phone must be shared. It's a challenge, a race against time to capture the present moment. There is no room for staging or calculated posing. Furthermore, this exercise in spontaneity encourages shorter social interactions, which means that users can share their daily life without the obsession of being permanently glued to their phones.
BeReal positions itself as an emerging social network that offers a fresh and original look at how we share our personal lives online. It demonstrates that we don't need filters, special effects or retouching to express our individuality or to be appreciated. After all, the truth is much more interesting than filters, and no one is more attractive than when they are themselves.
| Creator | Alexis Barreyat and Kevin Perreau |
| Developped by | BeReal SAS |
| First version | 2020 |
| Last version | 2023 |
| Operating system | iOS and Android |
| Type | Mobile app |
Authenticity and simplicity: the heart of BeReal
Where Instagram encourages an almost permanent connection and a frantic race for likes, BeReal embraces a radically different approach. Based on a study by Sortlist, shows a distinctive behavior of users of this new platform. Indeed, a significant amount of the audience, i.e. more than 33% of BeReal users, spend no more than ten minutes a day on it. This moderate usage perspective underscores the importance of spontaneous social interaction.
Otherwise, beer favors the sharing of authentic moments at the end of the day, symbolizing the conclusion of a daily chapter. Instead of succumbing to the culture of constantly improving photos through careful analysis of details, BeReal encourages self-expression in real time.
Let's imagine a typical day in the life of a user of beer. After a busy day, he would log on to the application to share a final photo representing what marked his day, without alterations. This spontaneous image, taken by his phone's front and rear cameras, would give a candid and raw insight into his daily life to his contacts, thereby cultivating more real and transparent online relationships.
The truth inherent in each photo is also reinforced by an unusual feature: the number of attempts required to obtain a photo is made public. If you try to take the "perfect" photo, BeReal will quickly discourage this practice by showing the number of attempts made before publication. Authenticity is not only a principle for BeReal, it is a way of life that the platform strives to instil in its users, thus shaking up the codes of traditional social networks.
An intimate approach to social networks
BeReal, in its quest to offer a more intimate et custom of social networking, encourages users to connect exclusively with their close friends. When browsing BeReal, the anonymous aspect widely prevalent on other platforms has no place, thus promoting much more authentic and transparent interactions.
However, this digital intimacy is not without risks. Retention of user data for a period extending up to thirty years raises many questions about the protection of private information. Photos, for example, can accidentally leak private details thanks to the app's 360-degree capture mode. It is therefore essential to use BeReal while being aware of these elements and to take steps to preserve your privacy.
But despite these fears, BeReal demonstrates undeniable popularity, with 65% of users see this platform as the future of social networking. The authentic and natural content it offers, far from the ubiquitous retouching and filters on other platforms, is a breath of fresh air for many. It's clear that BeReal has managed to reach an audience tired of the contrived perfection so common on traditional social media.
As BeReal continues to grow and evolve, it will be fascinating to see if this approach to authenticity continues to withstand the many pressures of our digital age. The question is: Will this social network be able to maintain its unique identity in the face of growing competition from other digital giants?
BeReal: The anti-filter social media platform
Indeed, beer breaks with traditional social media conventions by not placing celebrities on a pedestal. This unique app does not offer verified accounts, a decision that aims to maintain equality among all users, without distinction.
Moreover, while well-known figures, such as the rapper Wiz Khalifa, have requested specific features such as mass acceptance of friend requests, the BeReal team has chosen to maintain its policy of individual management of friend requests.
This approach guarantees a direct and sincere experience, where each friend request acceptance is a personal decision.
Positioning itself as an alternative to the usual social media platforms, BeReal encourages a culture of authentic disclosure, abandoning the use of filters and editing tools. Therefore, the application considers that the digital social domain must reflect reality, and not a modified or embellished version of it. Authenticity is essential for BeReal, which seeks to push the boundaries of unrealistic beauty standards often promoted by other platforms.
Moreover, with BeReal, each user is able to control the image they present to the world, thus reigniting the undeniable desire for real and genuine relationships in the social media landscape. This innovative platform offers a humanizing touch, thus offering not only an authentic interaction, but also a transparent insight into everyone's daily life.
BeReal is more than just a social networking app; it's a move towards a more authentic representation of ourselves online. True beauty lies in our individuality and that is exactly what BeReal seeks to celebrate.
BeReal's innovative approach
The vocation of beer is to shake up the traditional codes of social networks by advocating authenticity. This image-sharing platform stands out for its desire to prioritize the spontaneous and the real. The unique possibility for users to share only one photo per day is what sets BeReal apart from other social media giants.
Created in December 2019 by Alexis Barreyat, it can be downloaded on both Android and iOS. Every day, a notification is sent to users to share a photo, triggering a two-minute countdown to capture and share a specific moment in their daily life.
What seduces about beer, is the absence of filters and modification options. The platform sets the tone: here, there is no question of artifice. This social network also does not offer the possibility of posting videos, another particularity that sets it apart.
On BeReal, the number of subscribers is not visible. The app ignores the usual social media norms based on the quest for likes and followers. Additionally, it does not show any advertisements, thus providing users with an uninterrupted experience.
The "like" functionality, usual on other platforms, gives way to a new form of interaction. Users can react to posts with RealMoji or a selfie representing an emoji.
A real breath of fresh air in the world of social networks, BeReal offers an authentic, spontaneous and less manipulated experience. Only time will tell if this innovative approach, which already seems to be appealing to many users, will be adopted more widely.
To read >> SnapTik: Download TikTok Videos Without Watermark for Free & ssstiktok: How to download tiktok videos without watermark for free
BeReal is a new social networking app that emphasizes authenticity and encourages users to be spontaneous in sharing their photos.
Users receive a daily notification to post a photo, triggering a two-minute countdown to capture and share a moment. The app only allows one photo per day and doesn't offer filters or editing options.
BeReal stands out from other social media platforms with its approach to authenticity. Unlike other apps that showcase edited and filtered content, BeReal encourages users to share real, spontaneous moments.
BeReal retains user data, including photos, for thirty years. This may raise security and privacy concerns.
