🎵 2022-03-30 17:46:11 - Paris/France.
Ekuqaleni kwale nyanga, abasebenzi baseChicago-based AV Club babhale amagama abo okugqibela kwindawo ebekekileyo nenzulu yenkcubeko yaseMidwestern pop, ehambisa ikomkhulu layo eCalifornia.
Inyathelo elibi leza kwiinyanga emva kokuba abanini bezabelo zabucala bebhengeze ukuba basondeza indawo kwishishini eliligubungelayo kwaye banyanzela abasebenzi ukuba bafuduke okanye bayeke imisebenzi yabo.
Abalandeli bexesha elide kwihlabathi jikelele baye bavakalisa uvelwano lwabo kwi-intanethi kubabhali kunye nabahleli abanyanzeliswa ukuba benze isigqibo esibuhlungu phakathi kokuhamba kwilizwe lonke okanye ukulahlekelwa yimisebenzi.
Kangangeminyaka, i-AV Club ibiyiwebhusayithi yenkcubeko yepop yabantu abalandela ngokwenkolo iindaba zokuzonwabisa. Mhlawumbi ube nethamsanqa ngokwaneleyo lokungqina amacandelo ezimvo zesiza emva kokubukela isizini yenzondo yesibhozo I-Dextre okanye i-AV Undercover ebukhoma kuthotho lwewebhu lomculo.
Ukuba iindaba ezimanyumnyezi zesiqalo zivakala ziqhelekile, kungenxa yokuba: Iinkampani zeendaba kwihlabathi liphela zityholwa ziifemu zabucala okanye iihedge funds. Abanini bopapasho bathi intshukumo "iya kuvumela indawo ukuba ikhulise ubudlelwane bayo bokuzonwabisa kwaye inikeze ukufikelela okukhulu kwimisitho ekhethekileyo." Kodwa olo hlobo lweshishini langaphakathi lomculo yeyona nto ichasene ne-AV Club.
Kukho "into yaseMidwestern esembindini wesiza," owayesakuba ngumhleli u-Erik Adams uxelele intatheli Umfundi ngoFebruwari. Yasekwa e Madison, Wisconsin, i AV Club wayekhe wangcwatywa ngasemva amaphepha Itswele, kwaye kamva waba ngumsasazi wakhe weendaba. Ukutyhubela iminyaka, wayefumana ikhaya eChicago, kude nobukhazikhazi baseHollywood, apho wayenendawo yokubhala ukunyaniseka (kwaye ngamanye amaxesha akrwada) ukugxeka kwenkcubeko yepop awayeyintandane.
Oku akusiyo i-AV Club obituary - indawo ayivalwa. Kukunikela imbeko kubantu abenze ukuba ibe yintsika yaseMidwestern, kunye nebali lendlela abayenze ngayo.
Ekwindla ka-1992, iveki ehlekisayo eMadison, eWisconsin yayisiya idume ngokwaneleyo ukuba iqalise ukutsala abathengisi. Ngengeniso abayizisayo, i Itswele yakwazi ukuqesha abasebenzi abaninzi kwaye yongeza amaphepha, kangangokuba abahleli bayo, ababengabafundi abaninzi, baqala ukukhangela iimbono ezintsha zokugcwalisa ijenali. Baqesha umhlobo, uStephen Thompson, ukuba abhale izintlu gig ngexabiso eliphantsi $15 ngeveki. Kwezinye iiveki bamhlawula i-25 yeedola zokuphononongwa kwecwecwe.
Njengomlandeli oneminyaka engama-20 ubudala Itswele, uThompson wavuma ngovuyo. Ekuhambeni kwexesha, yaqala inyama icandelo lokonwabisa ukuzalisa amaphepha angasemva, kubandakanywa amacandelo ayo: Sonic Boom umculo, Toilet Reading for iincwadi, kunye AV Club, igama layo a nod ukuya iiklabhu zezikolo eziphakamileyo audiovisual, iifilimu.
Emva koko abasebenzi bagqiba ekubeni bathiywe ngokutsha iphephandaba, uThompson wathi ekuqaleni yenzelwe ukuba isisidenge, kunye nezihloko ezibaxayo, ukuba zibukeke njengephephandaba lokwenyani.
"Basuka kwi-parody ye Iindaba zeVeki zehlabathi kwi-parody ye USA namhlanjeukhumbula uThompson. Icandelo lokuzonwabisa liye lahlengahlengiswa kwaye ladityaniswa phantsi kwe-AV Club.
Kwakungekho de kwaphakathi kwiminyaka yoo-90, ngokusungulwa kwewebhusayithi yayo, ukuba Itswele iye yakhula ukusuka kwiphephandaba elaziwayo kulo mmandla ukuya kutsho kumajelo eendaba ehlabathi. Abasebenzi beekhamera zikamabonwakude bapake ngaphandle kweofisi kaMadison, benqwenela ukubamba ababhali besebenza.
“Ndikhumbula iikhamera zikhomba uthuli oluqokelelweyo kunye nenkunkuma ethe saa kumgangatho,” utshilo uThompson. “Kwakungathi yindlu yeqela lasekholejini. »
Kwelinye icala, i-AV Club yayilumke. Ukuqala kwakhe kwi-Intanethi kwahamba kancinci. Abasebenzi bahlaziya isiza kanye ngeveki kunye nophononongo oluthile kunye nenqaku, elihlala lihleli emthunzini we Itswele.
“Enye yezinto ezinkulu ekufanele sizifundile kukuba sibe nopapasho lwethu kwaye sibe nelizwi lethu, sahlukane necandelo lemidlalo ehlekisayo,” utshilo uThompson.
Kodwa ixesha lakhe laliza kufika ngokukhawuleza ngokwaneleyo. Ngo-2000, i Itswele ifudukele iiofisi zayo zokuhlela eNew York. Abasebenzi be-AV Club bahlala eMadison, kodwa hayi ixesha elide. Baqala ukujonga kwenye indawo, iimayile ezili-148 kumazantsi eChicago, apho banokuba nofikelelo olungcono kumboniso weendaba kunye nemiboniso bhanyabhanya yokuqala.
UThompson wahlala eMadison, apho wayesebenza ekude njengomhleli we-AV Club. i ItsweleImpumelelo ye-Intanethi iguqulelwe kumaxesha okutshintsha ngokukhawuleza, nto leyo ethetha ukuba wayesebenza iintsuku ezisixhenxe ngeveki kangangeenyanga ezintandathu ngokuthe ngqo.
“Ndandidinwe kakhulu,” watsho.
Wahlala de kwangonyaka ka-2004, emva kokuqalisa ixesha elitsha le-AV Club phantsi kobunkokeli bukaKeith Phipps. Kwiminyaka esibhozo ezayo, olu papasho luya kufikelela kwindawo ephakamileyo engazange ibonwe kwikhaya lalo elitsha kumbindi weMidwest.
Iklabhu ye-AV yagqabhuka kwindawo yaseChicago kwiofisi exineneyo kufutshane nekona yeClark neBelmont, kumgangatho wesibini wesakhiwo esisecaleni kweDunkin' Donuts ebizwa ngokuba yi "Punkin' Donuts" ngenxa yabantwana bakwaMohawk kwiibhatyi zesikhumba. ukuxhoma phaya (indawo ngoku ijoliswe kuyo). Owayesakuba ngumphathi welinen uScott Tobias ulikhumbula kakuhle ivumba elibi lomchamo wabasebenzi ababulisa umchamo kwi-driveway yonke imihla xa esiya emsebenzini.
“Sonke besisebenza omnye komnye,” utshilo uTobias. Iofisi ibiyindawo exineneyo kubasebenzi abakhulayo.
Ukusukela oko yasekwayo, i-AV Club ibiyeyona ndawo ithandwayo kwinkcubeko ye-pop, kodwa imiliselwe kwiimvakalelo zaseMidwestern, ihleli ifikeleleka nakubalandeli besiqhelo. Umgama wayo - womzimba kunye nefilosofi - ukusuka kumbindi weshishini unike abafundi nababhali ithuba lokugxeka imithombo yeendaba edumileyo, ukusuka Iphula kakubi galela Imodeli yaseMelika elandelayo ephezulu.
Kwiminyaka embalwa kamva, i-AV Club yaphuculwa kwi-loft eguqulelwe kwi-212 W. Superior, emva koko yafudukela kwiofisi enkulu ejikeleze ikona kufuphi ne-Chicago ne-Franklin. Iofisi entsha yayinendawo yophahla (eyabayisebenzisa kuphela kwiihlobo ezimbalwa ngenxa yokuba abanini besakhiwo abazange bafumane imvume efanelekileyo), i-Kegerator, kunye nomoya wokuqalisa i-tech. Ikwakuhambo olufutshane ukuya kumboniso bhanyabhanya kwiLoop.
Isithuba 730 N. Franklin wayeza kuba kamva anyanisi Ikomkhulu nalo, emva kokuba olo papasho lwabuyela eMidwest ukusuka eNew York ngo-2011 - inyathelo elothusayo abasebenzi bayo, abathi, njengabasebenzi be-AV Club kwiminyaka elishumi kamva, banyanzeleka ukuba bafuduke okanye bayeke umsebenzi wakhe.
“Ndikhumbula ndicinga, ‘Thixo, andazi ukuba ungawuyeka njani umsebenzi onje,” utshilo uErik Adams. “Kunzima kakhulu ukufumana umsebenzi kwi-AV Club. Ngomsebenzi kunye ne Itswelemaninzi kakhulu amanyathelo ekufuneka uwathathile.
Isakhiwo saseFranklin ekugqibeleni sasiza kuhlala ezininzi anyanisi iimpapasho ezingoodade – AV Club, ClickHole kunye ne Takeout. Abasebenzi bakhawuleza baqhelana nokusebenza ngokusondeleyo omnye komnye.
“Eyona nto ndiyikhumbula kakhulu ngale ofisi kukuba ababhali beqela le-AV bebehleli apho bebhala amagama angama-5 kwiziqendu zeTV, ngelixa Itswele Iintlanganiso zomdlalo ziya kuqhubeka kwaye baseza kuhleka kakhulu,” utshilo owayesakuba ngumbhali ophezulu uKatie Rife. “Ibiyindibaniselwano enika umdla yethala leencwadi kunye neklabhu yamahlaya apho.
Iofisi kaFranklin yahlala ilikomkhulu le-AV Club okoko nje upapasho luseChicago. Kudliwanondlebe ne Umfundiabasebenzi bakhumbula iintsuku zabo zokusebenza “kumsebenzi wabo wamaphupha”.
Owayesakuba ngumpapashi womculo u-Alex McLevy usakhumbula imincili awayenayo ngosuku lokuqala engena e-ofisini. “Kwakungathi uCharlie Bucket ufumene itikiti legolide” ngaphakathi UCharlie kunye nomzi mveliso wetshokholethiuthe.
Kwiveki yakhe yokuqala kwi-AV Club, uMcLevy wayesebenza ngebali xa umhleli wakhe wamxelela ukuba athathe ikhefu ukuze baye kubukela i-Screaming Females idlala. Phantsi kweholo, iqela lamalungu amathathu e-rock lenze uqweqwe lwengoma kaTaylor Swift ethi "Shake It Off."
Yayingomnye wamakhulu emidlalo yamaqela ayemenyelwe ukuba aye kucula iingoma zekhava kwiofisi yaseChicago kwindawo eyabizwa ngokuba yiA.V. Club.lo Uthotho oluyimfihlo.
“Kwakupholile kuba ungakhe uthathe ikhefu kusuku lwakho lokusebenza kwaye ungene estudio kwaye ubukele ibhendi oyithandayo idlala kancinci,” ukhumbule uRife.
Ukusuka kwiofisi yayo kwi-730 N. Franklin, i-AV Club yanceda ukwenza iChicago ibe yintsika yokugxeka inkcubeko ye-pop. Ngetyala: Ian Miller
Iklabhu ye-AV yayifakwe ngokunzulu kwindawo yomculo waseChicago.
Itheko lonyaka le-Hideout lebhloko, elathi kamva lajika langena kwitheko edityanisiweyo ye-AV Fest/Hideout block, yayithandwa kakhulu ngabalandeli bendawo phakathi kwiminyaka yoo-2010. Ebizwa ngokuba "yi-anti-Lollapalooza" yi-Consequence Media, umnyhadala womculo wawufikeleleka kwaye ube ngumlandeli. -friendly. Umhleli we-AV Club uJosh Modell kunye no-Hideout co-umnini uKatie Tuten banqande ukhetho lwamaqela abawathandayo, kunye nendawo yokupaka i-dive bar yasebenza njengeqonga.
I-AV Club nayo yanconywa ngenxa ye-TV yayo, eyaqhuma ngo-2010. I-Phipps yandisa uhlahlo lwabiwo-mali lokuzimela ukuze iqeshe abaxhasi abaninzi abavela kwilizwe lonke, njengomgxeki we-TV u-Emily VanDerWerff, owayesebenza ekude ukusuka kwindawo yakhe yokuhlala eLos Angeles.
Abalandeli baye bathandana nophononongo kunye namacandelo ezimvo, njengophononongo lukaVanDerWerff lweTV sitcom. umphakathi. Ingxelo yakhe yokugqibela yesizini yesithathu ifumene amagqabantshintshi angaphezu kwe-100.
Ubunzulu beTV babuthandwa kakhulu, nakubantu abathiyile ukubukela I-Dextre ou Igazi lokwenyani. "Ndibheja ukuba kukho abantu ababukele imiboniso bhanyabhanya nje emva koko baya kwiKlabhu ye-AV ukuya kuqhula iziqhulo," wabhala omnye umntu ogqabazayo kwindawo yokudibanisa iindaba iReddit.
"Kuhlala kukho isityholo esifanelekileyo seeglasi ezinemibala eqaqambileyo kuba abantu abasebenza apho, abantu abathe bagqabaza, abantu abafunda le ndawo bakhathalelene ngendlela ekunzima kakhulu ukuyifumana kwi-Intanethi," utshilo uVanDerWerff. . “Kwakubonakala ngathi ungaphuma uye apho kwaye umhlaba ungabi nanceba kancinci. . . nokuba ibiziimfazwe izimvo Imodeli yaseMelika elandelayo ephezulu. Yayingekuko nokuba sasixambulisana ngekamva leriphabliki. Yayiyindawo apho ihlabathi laziva ngathi linengqiqo okwethutyana.
Ngasekupheleni koo-2010, i-AV Club yaqala ukwahlula-hlula ibhanile kunye neqela labaxhasi abazimeleyo. Owayesakuba ngumhleli kamabonakude uDanette Chavez ukhumbula inguye yedwa umntu webala owasebenza ixesha elizeleyo kwi-AV Club. Uye watyhala ngempumelelo inkampani ukuba iqeshe abasebenzi abaninzi abantsundu nabaseLatino kwaye wandise neqela labanegalelo.
“Ngoku sinabafazi abancinci abantsundu, abafana no-Ashley Ray-Harris ebhala ngabo Ayikhuselekangakunye no-Ali Barthwell, osanda kuphumelela i-Emmy ngomsebenzi wakhe Kwiveki ephelileyo ngokuhlwanje kunye noJohn OliverUtshilo uChavez.
Njengoko loo mpumelelo yenzeke, "Iqela le-AV liye laba liqonga lamazwi ebekade engamelwanga kwimithombo yeendaba," utshilo uChavez.
Kwi-2012, uPhipps wehla kwindima yakhe njengomhleli, owokuqala kwinqanaba lokuhamba kwi-AV Club equka abasebenzi uScott Tobias, uNathan Rabin, uTasha Robinson, uGenevieve Koski kunye noNoel Murray. Kwiinyanga ezimbalwa kamva, abasebenzi abathandathu bangaphambili babhengeze indima yabo entsha yokukhokela kwi-Dissolve, iwebhusayithi ye-movie eqhutywa yi-Pitchfork eyavala ngo-2015.
“Bekukho inkxalabo enkulu yeemetrics, iimbono zephepha kunye nomxholo oxhaswayo,” utshilo uPhipps Umfundi malunga nokuhamba kwakhe kwi-AV Club. “Ndicinga ukuba imbono yam kule nto iqinisekisiwe, kodwa andiqondi ukuba umxholo oxhaswe ngemali uzigcine iisayithi zokuhlela ezikwi-intanethi ekuhambeni kwexesha. »
Kwiminyaka embalwa kamva, i-CEO uMike McAvoy wayithengisa Itswele eUnivision. UAlex McLevy uthe abanini abatsha bagcina izandla zabo kwiKlabhu ye-AV, ngaphandle kokunyanzelisa…
SOURCE: Uphonononga Iindaba
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