🍿 2022-04-12 22:11:36 – Paris/France.
Netflix introduced a new button for users to indicate that they like content on the platform and it can offer them more personalized series and movie alternatives.
It is an icon in which two thumbs up appears and it is located in the ratings section, where currently two options are presented: 'I love'with a thumbs up, and "I don't like", with a thumbs down.
Time has shown us that these feelings can go beyond a simple “like” and “dislike”. With one more alternative to tell us you really like something, you'll be able to make the recommendations you see in your profile better suited to your tastes,” said director of product innovation Christine Doig-Cardet in a statement. communicated.
In this way, the option 'I love'which has already begun to be implemented both in the version of Netflix for television as well as for the web and iOS and Android devices, it serves to refine tastes and so that the platform can make more precise recommendations.
Until now, users who 'Like' a movie or series saw other content on similar topics in their recommendations section, while those who hit 'Dislike' no longer saw this type of recommendation.
However, with this new button, the platform provides other recommendations related to the series itself and which share, for example, part of its cast or which are from the same filmmakers or screenwriters.
For example, if you liked The Bridgertons, we would suggest more titles produced by Shondaland or featuring members of its cast,” Doig-Cardet added in that post.
SOURCE: Reviews News
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