✔️ 2022-08-19 17:56:22 - Paris/France.
Ndazama ngokwenene ukucamngca. Ndiyazi ukuba kuya kuba kuhle kum! Kodwa kungakhathaliseki ukuba ndizama kangakanani (kwaye ukuba ugqirha wam uyabuza, mna ngokupheleleyo wazama), andizange ndikwazi ukuwugcina lo mkhwa. Ndiye ndancama. Kwaye andindedwa: Kule minyaka mibini idlulileyo, bambalwa abantu abasebenzise ii-apps zokucamngca ezifana neCalm kunye ne-Headspace, ngokwedatha entsha evela kwi-apptopia yophando lwefemu.
Iiseshini zabasebenzisi kwezona setyenziso ziphezulu zili-10 zokucamngca e-US zifikelele incopho kwisiqingatha sokuqala sika-2020. Ayonto imangalisayo leyo – ngelo xesha, sasijongene nayo. ukuvela kwendyikityha yehlabathi eye yaphazamisa ubomi kwihlabathi jikelele kwaye yatshintsha ngokusisiseko iindlela zabantu zemihla ngemihla. Kodwa ukusetyenziswa kuqhubekile ukwehla ukusukela ngoko, ngokwengxelo. Inani leeseshoni kwi-app ye-Calm yehla nge-26,4% phakathi kukaJulayi 2021 kunye noJulayi 2022. Kwakubi kakhulu kwi-Headspace, ebone ukuhla kwe-60,3% ngexesha elifanayo.
Kukho izizathu ezimbalwa ezinokwenzeka zalo mkhwa. Iinkampani bezityhala ii-apps zokucamngca njengesisombululo kumanqanaba oxinzelelo oluphezulu kunye nemiba yempilo yengqondo abantu ababejongene nayo ekuqaleni kobhubhane. Kodwa ngoku abantu abekho ekhaya ixesha elide njengoko babenjalo ekuqaleni kobhubhane kwaye banokuba nexesha elincinci okanye umdla wokucamngca.
Ngaphandle kobhubhane, kukwakho utshintsho olukhulu kwezopolitiko kwiminyaka yakutshanje. Ukusetyenziswa kwee-apps zokucamngca kwaqala ukunyuka emva kokuba uDonald Trump waba ngumongameli kwaye waqala ukuwa ngexesha lokufungiswa kukaJoe Biden. Ngokuqinisekileyo - njengoko ingxelo iphawula, kwaye njengoko Bord abafundi bayayazi kakuhle le nto – unxulumano ayisosizathu. Ke asizukuthatha naziphi na izigqibo kulo mkhwa, kodwa inyusa amashiya.
Ngandlela thile, ii-apps zokucamngca luphawu lwemfuno enkulu yonyango lwengqondo e-United States. Uluhlu lokulinda lweenkonzo zempilo yengqondo lude kwaye kudla ngokuba nzima kakhulu ukuba abantu bafumane iingcali zonyango ezifikelelekayo nezifikelelekayo. Kwiminyaka yakutshanje, iinkampani zetekhnoloji ziye zaqalisa ukwenza imali kule mfuno, zibonelela ngeenkonzo ezikholelwa ukuba zinokuvala esi sikhewu. Iiapps zokucamngca yinxalenye encinci yalo mkhwa mkhulu, kunye neenkampani ezifana neTalkspace kunye neGinger nazo zizithengisa njengezisombululo zempilo yengqondo. Asinakulindela usetyenziso lwempilo yengqondo inyamalala nanini na kungekudala, kodwa idatha entsha icebisa ukuba, ubuncinci okwangoku, abathathi njengesisombululo sexesha elide.
SOURCE: Uphonononga Iindaba
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