😍 2022-08-18 18:27:00 - Paris/France.
U-Nielsen ukwaveze ukuba i Ukusasaza ikhule nge-22,6% kulo nyaka uphelileyo, ngeenkonzo eziphambili ezifana ne-HBO Max, iParamount+ kwaye, kancinci, iPikoko iye yafumana umdla kwimarike. Singasathethi ngeenkonzo ezifana neYouTube TV okanye iSling evumela abasebenzisi ukuba basasaze iTV ephilayo, enokuthi iqwalaselwe ngokobuchwephesha Ukusasaza kwaye hayi intambo. Ngamafutshane, ixesha lentambo kunye notshintsho lwesathelayithi liphezu kwethu kwaye akukho ndlela lijikeleze kuyo. Kodwa ivula imibuzo ephambili malunga nekamva lezinye zezi nkampani zinkulu zeendaba zivula indlela Ukusasaza.
galela Netflix (nangona unyaka unzima kakhulu), ayintsokothanga kangako. Ishishini labo lakhiwe ngokupheleleyo Ukusasaza, ngoko kufuneka baqhubeke begxininisa kuloo nto. UDisney, uWarner Bros. I-Discovery (engabanini be-HBO Max) kunye ne-NBCUniversal (engabanini bePeacock), nangona kunjalo, zinezinye izibalo ekufuneka ziqwalaselwe. Ikhebula isengumqhubi omkhulu wengeniso kwezi nkampani, kodwa loo ngeniso izakucutheka minyaka le ukusukela ngoku njengoko ukunqunyulwa kweentambo kuya kusiba yinto eninzi nangakumbi. THE Ukusasaza ingayakha le ngeniso ngokuhamba kwexesha? Oku kusaza kubonakala, kodwa isizathu sokuba abantu baqale ukulahla ikhebula kunye nesathelayithi kwasekuqaleni Ukusasaza kukuba ukhetho lokuqala lubiza kakhulu.
Nokuba yeyiphi na indlela, selidlulile ixesha lokubuyela umva ngoku. IHollywood kunye neendaba eziphambili ziye zaphindaphindeka kabini Ukusasaza ukuya kwinqanaba lokungabuyi. Ewe kunjalo, uWarner Bros. Ukufunyaniswa kubonakala kuguqula kakhulu isicwangciso kunye nokubheja kwayo phantsi kwe-CEO uDavid Zaslav, kodwa kuya kufuneka baxhomekeke Ukusasaza ngokubalulekileyo ukuhlala ubalulekile kumhlaba omtsha.
SOURCE: Uphonononga Iindaba
Ungalibazisi ukwabelana ngenqaku lethu kwiinethiwekhi zentlalo ukusinika ukomelela okuqinileyo. 🤗