📱 2022-03-15 22:20:16 - Paris/France.
IVenkile yeApp yaseRussia iphulukene ne-6 yeeapps eziphathwayo ukusukela oko kwaqala uhlaselo lwase-Ukraine, njengoko iinkampani ezininzi ngoku zisusile ii-apps zazo kunye nemidlalo kwiiVenkile ze-Apple ze-iPhone kunye ne-iPad kweli lizwe, ngokutsho kwedatha ekwabelwana ngayo neTechCrunch yinkampani yobukrelekrele be-app ye-Sensor Tower. .
Ukuza kuthi ga ngoku, ezi apps zikhutshelwe ngokumalunga nezigidi ezingama-218 eRashiya, nto leyo emele ngaphezulu kwe-3% ye-6,6 yeebhiliyoni zeebhiliyoni ezifakelweyo kwihlabathi liphela. Phakathi kokukhutshwa okuxhaphakileyo, usetyenziso oluvela kwiinkampani ezininzi zeBig Tech ziyaqhubeka nokubekwa phezulu kwiVenkile yeApp yaseRussia, nangona iiChati eziPhezulu okwangoku zizaliswe ziiapps zeVPN.
Ngelixa i-Apple ihlala isusa ii-apps eziphelelwe lixesha kunye nezilahliweyo kwiVenkile ye-App, ukususwa kwe-app kwiVenkile ye-App yaseRussia emva kohlaselo (nge-24 kaFebruwari ukuya nge-14 kaMatshi) kubonisa ukonyuka kwe-105% kwinani leeapps ezisusiweyo evenkileni xa kuthelekiswa neeveki ezimbini zokuqala. . ukususela ngoFebruwari 2022 (Februwari 1 ukuya 14). Ngeli xesha langaphambili, iVenkile yeApp yaseRussia yayinokususwa kwe-3 kuphela, inani elihambelana nenani leeapps ezitsalwe kwiiVenkile ze-Apple kwezinye iimarike, kubandakanya ne-United States, apho ii -apps ezingama-404 zaye zasuswa. Oku kususwa kwe-app ngaphambi kokuba kuhlaselwe kusenokwenzeka ukuba kunxulumene neenzame zokucoca eziqhubekayo ze-Apple, iSensor Tower yaphawula.
IRashiya asikuphela kwelizwe elichaphazeleka ngolu hlobo. Abavakalisi abaninzi baye basusa ii-apps zabo kunye nemidlalo kwi-App Store e-Belarus, ummelwane waseRashiya kunye nomhlobo. Eli lizwe ngoku lirekhode ilahleko yee-apps ezingama-5 okoko kwaqala uhlaselo, inani elonyuke nge-900% xa lithelekiswa ne-73 yeapps esusiweyo ukusuka nge-3 kaFebruwari ukuya kwi-418.
Ngokuthelekisa, ezinye iimakethi zeapp zibone ukonyuka okuncinci ekususweni kweapp, mhlawumbi kunxulunyaniswa nemizamo yokugcinwa kweApp Store yeApple.
Emva kwesigqibo seRashiya sokulwa imfazwe ne-Ukraine, eli lizwe lanqanyulwa kuqoqosho lwehlabathi njengoko i-United States namahlakani ayo babelungelelanisa ukuwisa izohlwayo zezoqoqosho. Iinkampani ezinkulu ziyekile ukwenza ishishini eRussia, kubandakanya ezinye zezona mpawu zaziwa kakhulu kwihlabathi, ezinje ngeMcDonald's, iApple, iMicrosoft, iDisney, i-IKEA, i-H&M, i-Adidas kunye ne-Starbucks, kunye nezigebenga zentlawulo iVisa, Mastercard kunye ne-Amex, phakathi abanye. .
Kwezinye iimeko, ukususwa kwi-App Store yaseRashiya kudityaniswa nolu kukhutshwa kwiimpawu ezinkulu. Umzekelo, i-Coca-Cola isuse ukunyaniseka kwayo kunye ne-iOS egxile kwi-app ye-iOS kwiVenkile ye-App yaseRashiya njengoko inkampani isandula ukuthembisa ukumisa ukusebenza eRashiya. Abathengisi abanje nge-H&M kunye ne-American Eagle Outfitters nabo batsalile usetyenziso, kunye neqonga lokuthenga le-Ebates 'ShopStyle.
Kwezemidlalo, i-NFL, NBA, WWE kunye ne-Eurosport apps zanyamalala kwiVenkile ye-App yaseRashiya emva kohlaselo. Usetyenziso lwezempilo olusuka kuMyFitnessPal, uKaiser Permanente kunye nokomelela okuncinci, ukucamngca kunye neeapps zeyoga nazo zihambile. Kwezi, iMyFitnessPal yayidume kakhulu eRussia, emva kokubona ukufakwa kwezigidi ezi-4,2 ukuza kuthi ga ngoku, kubandakanya nezo zikwi-iOS kunye ne-Android.
Iingxilimbela zokudlala eziphathwayo zishiya iRashiya
Umdlalo lolona didi likhulu lokubona iintshukumo eRussia kwaye limele ukuhamba okukhulu. I-App Store yaseRashiya ilahlekelwe yimidlalo emikhulu evela kubapapashi abanjengoZynga, i-Supercell, iThatha-ezimbini (iMidlalo ye-Rockstar) kunye nabanye, abaninzi abaye bavakalisa esidlangalaleni ukukhululwa kwabo.
Ukuphendula kwimfazwe eqhubekayo eUkraine, iSupercell iyisusile imidlalo yayo kwiivenkile zeapp eRussia naseBelarus. Ukukhuphela okutsha kumisiwe kwaye ukufikelela kubadlali abakhoyo kuya kunqunyanyiswa kunye nohlaziyo lwabathengi bexesha elizayo.
-Supercell (@supercell) ngoMatshi 9, 2022
Umzekelo, uSupercell wathumela umyalezo nge-9 kaMatshi ukuba ukuphendula imfazwe eqhubekayo, "ukukhuphela okutsha kuyanqunyanyiswa kwaye ukufikelela kwabadlali abakhoyo kuya kunqunyanyiswa.« ngohlaziyo olulandelayo. Imidlalo yenkampani eyasuswa kwiVenkile yeApp eRussia ibandakanya Brawl Stars, Clash of Clans, Clash Royale kunye neHay Day. Ezi zikhupho ezinkulu - Ukungqubana kwezizwe zodwa kubone ukufakwa kwezigidi ezingama-36 kwi-iOS kunye ne-Android ukuza kuthi ga ngoku eRashiya, umzekelo.
Imidlalo yeRockstar itsale ngaphezulu kwesiqingatha seshumi elinesibini izihloko kuthotho lwayo lweGrand Theft Auto, phakathi kwabanye. Inkampani yabazali bayo, i-Take-Two, ibhengeze injongo yayo yokushiya iRussia nge-7 kaMatshi, iphawula ukuba ibukele iziganeko ezenzeka eUkraine "ngenkxalabo kunye nosizi." Yathi iyakumisa ukuthengisa okutsha, ukufakwa kunye nokuthengisa eRussia naseBelarus.
UZynga, okwangoku, wathi nge-8 kaMatshi wayelandela iminyhadala e-Ukraine "ngenkxalabo enkulu" kwaye uzakushiya iRussia kunye neBelarus kwaye anikele kwimibutho yoluntu. Umshicileli ngoku uyisusile inqwaba yemidlalo yakhe eqhelekileyo kwiiVenkile zeApp kula mazwe, kubandakanya izihloko ezininzi ezinkulu ezifana neFarmville 3, Harry Potter: Iipuzzles & Spells, Empires & Puzzles, Solitaire, Zynga Poker kunye nezinye ekufumaneni kwayo ngo-2020, Rollic. Imidlalo. .
INetflix iphinde yenza okulungileyo kwisithembiso sayo sokushiya iRussia ngokususwa kosetyenziso lwayo lokusasaza elizweni. Ii-apps zokuthandana iBumble kunye neBadoo nazo zihambile. UBumble (inkampani yabazali bakaBadoo) uthe ngexesha leziphumo ze-Q2021 8 nge-2,8 kaMatshi ukuba iza kuphuma zombini kwiivenkile zeapp eRussia naseBelarus. Ingeniso edityanisiweyo evela eRashiya, eUkraine naseBelarus ibalelwe malunga ne-2021% yengeniso yonyaka yeBumble ngo-XNUMX, yongeza inkampani.
Okunye ukususwa okuphawulekayo kwiVenkile ye-App yaseRashiya kubandakanya i-Amazon ye-IMDb, i-app yokuhamba i-Trivago, i-Weather Channel (IBM), i-Playtika kunye neMidlalo yeeNtlanzi ezinkulu (imidlalo), i-app yokuthandana i-Hily, i-Citizen, i-live sports streaming evela kwi-DAZN, i-AllTrails kunye neKhaya likaGoogle. (I-AllTrails yayingekakhululi inkcazo yoluntu, kodwa yatshela i-TechCrunch ukuba ngoku ineenkonzo "zinqunyanyiswe ngokungenasiphelo" eRashiya. "Sima nabantu base-Ukraine kwaye siyala ukudibanisa neRashiya njengoko besilwa le mfazwe ibuhlungu," inkampani. watsho.)
Ngokumalunga nokususwa ngokweendidi, iintlobo zee-apps ezibone elona nani liphezulu lokususwa kwi-App Store yaseRashiya ibandakanya ezo zemidlalo, imveliso, izinto eziluncedo, umculo, ishishini, imfundo kunye nempilo. Ukwenza ireferensi, ngaphezulu kwe-860 imidlalo isusiwe kwiiVenkile ze-App ezichaphazelekayo, kubandakanya nezo zaseRashiya, eBelarus, nakwi-Ukraine. (Bambalwa kuphela abadutyulwayo ekugqibeleni, nangona kunjalo.)
Ii-Apps ezivela kwi-tech giants zisephezulu kwiitshathi
Nangona kunjalo, ayizizo zonke iingxilimbela zetekhnoloji ezishiye ngokupheleleyo iVenkile yeApp yaseRussia okwangoku.
UMicrosoft wabhengeza nge-4 kaMatshi ukuba wayemisa zonke iintengiso ezintsha zeemveliso kunye neenkonzo eRussia kwaye sele esusile usetyenziso olunje ngeSolitaire, iMajong, iWordament kwaye, ngakumbi, iMinecraft kwiVenkile yeApp yaseRussia. Kodwa iLizwi likaMicrosoft, iOfisi, i-Excel, iPowerpoint, iQela kunye nomgangatho we-Outlook kusesezona tshati zemveliso eRashiya, ngokwedatha yeSensor Tower.
UMicrosoft ayinguye yedwa. UGoogle uthathe amanyathelo aliqela ngokuchasene neRussia, kubandakanya nokunqumamisa imisebenzi yayo yentengiso elizweni, kodwa usetyenziso lwayo lwemveliso lusafumaneka eRussia. Amaxwebhu kaGoogle, amaSpredishithi, iZilayidi, uMncedisi, iKhalenda, iQhuba, enye, kunye noGcina, umzekelo, ngoku ziphezulu kumanqanaba eNkqubo ePhezulu yeMveliso.
U-Adobe uphinde wathembisa ukuphuma eRashiya, esithi ngo-Matshi 4 "iya kumisa yonke intengiso entsha" yeemveliso ze-Adobe kunye neenkonzo eRashiya, "isebenza ngokukhawuleza." Ukwathe uyakuphelisa ukufikelela kwi-Adobe Creative Cloud, i-Adobe Document Cloud kunye ne-Adobe Experience Cloud kuwo onke amajelo aseburhulumenteni aseRashiya kwaye wathembisa ngemali yeembacu kunye noncedo loluntu.
Kwiintsuku emva koko, i-Adobe isuse ezinye zee-apps zayo kwi-App Store yaseRashiya, ezifana ne-Photoshop kunye ne-Illustrator, kodwa ezinye zihlala zifumaneka ukuze zikhutshelwe, ngexesha lokubhala, kubandakanywa ne-app ehamba phambili, i-Adobe Reader. I-app yayo ye-iOS okwangoku ikwiNombolo ye-15 kwii-apps eziphezulu zoshishino.
UMicrosoft, uGoogle kunye neAdobe abakaphenduli kwizicelo zokuphawula.
izicelo Social nangoku kakuhle kakhulu, nangona iibhloko
Okwangoku, iTshati ePhezulu yaseRussia kuyo yonke iVenkile ye-App ibonisa usetyenziso olungasasebenziyo okanye olunomda kakhulu.
NgoMvulo, i-Instagram ivaliwe eRashiya, ichaphazela abasebenzisi abazizigidi ezingama-80. Kodwa i-app ikwindawo yama-34 kwihlabathi liphela namhlanje, njengoko ingasuswanga kwiVenkile yeApp. (Oku kuthetha ukuba abasebenzisi basenokukhuphela usetyenziso, kodwa abanako ukufikelela kwinkonzo ngaphandle mhlawumbi ngeVPN). I-Russia ikwathintele ezinye iindawo zemithombo yeendaba zentlalo, kubandakanya i-Facebook kunye ne-Twitter, ngelixa i-TikTok irhoxisa amandla abasebenzisi okusasaza kunye nokuthumela umxholo omtsha eRussia kwaye ivale yonke imixholo engeyoyaseRussia.
Kodwa i-TikTok isahamba kakuhle, njenge-app ye-18 iyonke kwiVenkile ye-App yaseRashiya, ilandelwa yiYouTube ngama-27. I-YouTube, njengamanye amaqonga, iye yavala imithombo yeendaba yaseRashiya kwaye yamisa intengiso kunye neentlawulo.
Kodwa iiVPNs zilawula amanqanaba aphezulu kwiVenkile yeApp yaseRussia
Ukuthotywa kwezi apps zentlalo kunokubalelwa kuphela kwizithintelo kunye nezithintelo. Enye into ziiapps zeVPN, ngoku ezilawula iiTshati eziPhezulu.
Ii-apps ezili-10 eziphezulu ze-VPN ngokudibeneyo zifikelele kwi-4,2 yezigidi zofakelo ukusuka kwi-24 kaFebruwari ukuya kwi-13 ka-Matshi, ukuya kwi-2% ukusuka kwixesha elidlulileyo, xa ii-apps eziphezulu ze-286 zifikelele kwi-10 yokufakela, idatha ibonisa kwi-Sensor Tower. Le nkampani yaphawula ukuba nayo yabona usetyenziso olufana ne-176 kunye ne-Cloudflare ye-Psiphon ibonakala kwi-Top 000, nangona i-app ebizwa ngokuba yi-1.1.1.1 ayikho nje i-VPN; ibhengeza ubumfihlo kunye nokhuseleko, abasebenzisi baseRussia mhlawumbi bathanda ngoku.
SOURCE: Uphonononga Iindaba
Ungalibazisi ukwabelana ngenqaku lethu kwiinethiwekhi zentlalo ukusinika ukomelela okuqinileyo. 🧐