🍿 2022-03-24 10:59:25 - Paris/France.
Imarike yokwabelana ngeakhawunti kwiNetflix ibonakala ineentsuku zayo zibaliwe. I-alamu yahamba ngeentsuku ezimbalwa ezedlulileyo, emva kokubhengezwa kovavanyo lomqhubi eChile, eCosta Rica nasePeru, eya kunyanzela. Hlawula imali eyongezelelweyo kwabo bafuna ukwabelana ngeakhawunti zabo nabantu abangeyonxalenye yentsapho. Ixabiso lokongeza ilungu elongezelelweyo alibizi kakhulu (utshintsho alufiki kwii-euro ezi-3) kodwa itshabalalisa imbono yengqondo kakhulu ezingqondweni zabathengi: ukuba iNetflix yinkonzo ephantsi.
Imigaqo kunye nemiqathango yokusetyenziswa ayamkela umrhumi xa efumana ikhontrakthi yeNetflix ishiya ngokungathandabuzekiyo: iakhawunti inokwabelwana ngayo logama nje iphakathi kwabantu abayinxalenye usapho olunye. Ngokomthetho, ke, iNetflix inokusithintela ekwabelaneni ngeeakhawunti nabantu abangaphandle kwalo mgaqo. Ingxaki kukuba sele enyamezele lo mkhuba iminyaka. Yintloko yemali yokwenyani ngenxa yobukhulu bayo. Sabelana ngeeakhawunti kunye neentsapho zethu, nabahlobo bethu, noogxa bethu. Kwanaloo ex esinike izitshixo kwisenzo sothando olungenasiphelo kwaye oqhubeka "emunca imbiza" kuba silibale ukutshintsha iphasiwedi yeenyanga emva kokuhlukana. Abanye babelana ngeakhawunti ukuba babe namaqonga amaninzi okanye njengesiseko sotshintshiselwano (iNetflix yam yeHBO Max yakho). Sabelana ngeeakhawunti, ngokufutshane, kuba ikhululekile kwaye inenzuzo.
Umbuzo ngowokuba kutheni ngoku. I-Netflix yajika iliso, ivumela ukuba lo mkhuba usasazeke ngenxa yoko wamnika ubukho obubaluleke ngakumbi kumakhaya. Ngoku, ekwisikhundla esidityanisiweyo, uyakwazi ukwazisa iinguqulelo, kungakhathaliseki ukuba zibonakala zibuhlungu kangakanani na. Nje ukuba uqonde ukuba izibonelelo zeshishini zixhomekeke ngokuthe ngqo kumaxabiso ahlawulwa abathengi inyanga nenyanga, uyasiqonda isizathu sokuba kubalulekile kubo ukuba bafumane abantu abaninzi abasebenzisa le nkonzo ukuyihlawula.
Izigidi ezingama-220 zababhalisi beNetflix
Actuellement INetflix inababhalisi abangaphezu kwezigidi ezingama-220 (okt ii-akhawunti ezihlawulela umrhumo). Ukuba sicinga ukuba umyinge wenani labasebenzisi abancanyathiselwe kwiakhawunti nganye babini, inani labantu abajongana nomxholo kweli qonga liya kuba malunga ne-450 yezigidi. Kuphela ukuba iqhezu laba bantu babelana ngeakhawunti babhalisela isicwangciso esisisiseko (i-7,99 euros) ngaba iNetflix inokufikelela kwinaliti engaqhelekanga yenkunzi, eyimfuneko ngexesha elinje ngoku, kwindawo egcwele abantu abakhuphisana nabo ngamaxabiso afikelelekayo.
Xa isibhengezo sovavanyo lomqhubi waseLatin America saphuma, i-Twitter yayizaliswe ziimpendulo ezinomsindo ezivela kubasebenzisi abaqinisekisile ukuba abayi kunqikaza ukurhoxisa iakhawunti ukuba iNetflix inqande ukwabelana ngeakhawunti. Umbuzo ngowokuba siyakwazi na ukwenza idini elinjalo ngoku. Esona sibheno siphambili seqonga, elithe iminyaka liqhubela phambili ukunyuka kwe-meteoric kwihlabathi liphela kunye nokunyuka kwamanani okugqekeza, kukuba inike kakhulu ngexabiso layo. Ngeli nqanaba lokuqala lokukhula, iNetflix ilahlekelwe yimali inenjongo enye engqondweni: ukufumana isabelo semarike. Kodwa iitafile zijikile. Ukufaneleka kwenkcubeko yeNetflix namhlanje ayinakuphikiswa. Ezinye zezona nkqubo zidumileyo ehlabathini ziphuma ekhitshini layo, ziyinyani iinjini zencoko kunye ne-digital resonance.
Inkampani ineqhinga layo: izimise njengenkonzo njengoko kuyimfuneko njengoko umabonwakude wayeyimini yakhe ukuba abe yinxalenye yencoko yentlalontle.
Iindaba eziyeleleneyo
Ewe, kukho ukhuphiswano oluninzi kwaye unokuhlala uqesha elinye iqonga, kodwa iNetflix inekhadi lexilongo kumkhono wayo: ikwazile ukuzibeka njengenkonzo ebalulekileyo njengoko umabonwakude ebenjalo. Ukucinga ngomntu ngaphandle kweNetflix kubonakala kunqabile njengakumashumi ambalwa eminyaka eyadlulayo, ngaphambi kokuba yonke i-intanethi iqhume, umntu wathi akanayo iTV. Ukuyirhoxisa kukuhlala ngaphandle koluntu olulungelelaniswe ngokupheleleyo ne'Tudúm' edumileyo.
Lishishini. Kwaye njengoko kubonakala kungathandekiyo, iNetflix ikwimeko entle yokucela abasebenzisi bayo ukuba benze umzamo. Ngaba kuya kubangela ilahleko? Ngokuqinisekileyo, kodwa akufani nomntu ongakhange azuze kubo wayeza kubakhumbula.
SOURCE: Uphonononga Iindaba
Ungalibazisi ukwabelana ngenqaku lethu kwiinethiwekhi zentlalo ukusinika ukomelela okuqinileyo. 👓