🍿 IZIPHONONONGA Iindaba - Paris/France.
Kuninzi okuza nokuhamba kwishishini: nyanga nganye kukho ukongezwa kwabasebenzi abatsha, ngelixa iingcali ezaziwayo zishiya ubuprofesa bazo ukuze zilandele ezinye iindlela. Kwifomathi yokuhambisa isitulo, sishwankathela olona tshintsho lubalulekileyo lwabasebenzi kwiiveki zamva nje.
Abadlali abakhulu kwivenkile abakhange beme ngxi ngoMatshi – bekukho intshukumo emaqenjini. Phakathi kwezinye izinto, i-Amazon yaqesha ingcali yezempilo, inkampani yamachiza e-oda ye-imeyile i-Shop-Apotheke yafumana ubuso obudumileyo bentengiso kunye nenkonzo yentlawulo uMollie waxhamla kubuchwephesha bomsebenzi wangaphambili okhuphisana naye. Sishwankathela izigqibo ezibalulekileyo zabasebenzi.
IAmazon iqesha abalawuli bezibhedlele
I-Amazon ifune ukubandakanyeka kwicandelo lokhathalelo lwempilo kangangexesha elithile: Emva kokuthathwa kwePillpack yekhemesti ye-intanethi kwi-2018 kunye nokuqala kwe-intanethi ye-intanethi ye-pharmacy Pharmacy, kwakukho namahemuhemu okuba iqela lingathanda ukuvula iikhemesti ezisisigxina. Inkonzo yokhathalelo lwempilo yeAmazon, Ukhathalelo, ikwabonisa indlela esibaluleke ngayo isihloko kwiAmazon. Ukuze sizibeke ngcono kwezamayeza, iSibhedlele se-Providence ngoku siqeshe umntu olawulayo: UAaron Martin wayeligosa eliyintloko ledijithali yesibhedlele kwaye wayenoxanduva lolwahlulo lwemali yedijithali kunye nenkqubo yezempilo, inika ingxelo iSeattle Times.
Ugxininiso lukaMartin ke ngoko luya kuba kukuqinisa ubudlelwane beAmazon namashishini kunye nababoneleli bezonyango. Akukenzeki ukuba uqikelele ngqo apho iAmazon isingise khona kwicandelo lezonyango. Nangona kunjalo, iqela liye labonwa ixesha elide kwishishini njengengozi enokubakho kwiinkampani zokunakekelwa kwempilo ezikhoyo ukuba inokuphucula amava omthengi kunye nokunciphisa iindleko zabantu abafuna unyango.
Ubuso bentengiso: UGünther Jauch ucebisa ikhemesti yorhwebo
I-Shop-Apotheke yafumana isivumelwano esikhulu sentengiso: umthengisi we-intanethi wakwazi ukufumana uGünther Jauch njengobuso bentengiso kwaye waphinda wafaka indawo yeTV ehambelanayo kwi-YouTube ekupheleni kuka-Matshi kunye nomongameli "Ngubani ofuna ukuba nguMillionaire".
“Ukuseka nokugcina intembeko iya kuba ngowona msebenzi ubalulekileyo wobuchule kumashishini kwiminyaka ezayo. Ukufezekisa oku, iibrendi kufuneka zinxibelelane ngokunyanisekileyo nangenyani,” utshilo uMike Rogers, umlawuli olawulayo wearhente enoxanduva lweMedia, Serviceplan. Kwaye inkampani ifuna ukufezekisa olu nxibelelwano luyinyani kunye noburharha kunye namabali obomi bokwenyani ngaphakathi kwamaphulo. UJauch uyabonakala nakwiwebhusayithi yekhemesti ekwi-intanethi:
Nangona kunjalo, uJauch ayisiyiyo kuphela iqabane eliphambili lentengiso: ukongeza kwimodareyitha, isibini esibambeleyo uChristian Ulmen kunye noCollien Ulmen-Fernandes nabo baqeshwa, kunye nekliphu yentengiso nayo yafotwa. Omabini amabala angabonwa kwi-ARD, ZDF, RTL, RTL Zwei, ProSieben kunye ne-Sky, kodwa nakwi-intanethi.
Umphathi ufuna ukwenza izinto ezintsha
Uphawu lwefashoni uHugo Boss udale isikhundla esitsha: Intloko yeInnovation. Kwixesha elizayo, isikhundla siya kuzaliswa nguChristian Kuhn, obambe izikhundla ezahlukeneyo kumenzi weemoto zodidi iMercedes-Benz iminyaka elishumi elinanye. Injongo yesi sikhundla esitsha kukugxila kwisihloko sokusungula izinto ezintsha kwixesha elizayo kwaye sidibanise kwindawo enye.
“Ukusungula izinto ezintsha yinto endiyithandayo kwaye yinxalenye yeDNA yam. Eli lelinye lawona maxesha anomdla wokuqamba izinto ezintsha kwishishini lefashoni, kunye noHugo Boss eqonda amandla akhe apheleleyo kwaye edlala indima ebalulekileyo ekubumbeni ikamva leshishini, "utshilo uKuhn, ecatshulwe yiFashion Network.
Umphathi wentengiso ushiya iNetflix
Ngo-2020, iNetflix yafumana iBozoma Saint John kwaye yambeka njengentloko yentengiso. Ngokutsho kweW&V, "iflaya ephezulu yokuthengisa" ngaphambili ibisebenzela inkonzo yokukhwela i-Uber kwaye yayinoxanduva lokuthengisa abathengi behlabathi kwinkampani yeApple Music kunye neenkonzo ze-iTunes eApple iminyaka emininzi.
Nangona kunjalo, ixesha kwiNetflix lalifutshane kakhulu, njengenkonzo Ukusasaza kunye noYohane oNgcwele kutshanje bahlukane ngokuvumelana. “Ndikonwabele ukusebenza noBoz kwaye ndikhuthazwe bubuchule bakhe kunye namandla akhe. Utsale abathengisi abakumgangatho wehlabathi kwinkampani kwaye wabakhuthaza ukuba babe ziinkokeli ezivelisa izinto ezintsha. Siyalibulela igalelo lakhe kwaye simnqwenelela okuhle kodwa,” utshilo u-CEO uTed Sarandos. Njengomlandeli, uMarian Lee kwiibhloko zokuqala, ngubani phakathi kwezinye izinto onomsebenzi weminyaka esibhozo eSpotify emva kwakhe.
Adler enomphathi omtsha wokuthenga
Ikhonkco lefashoni u-Adler ugqibe ukuqulunqwa kweqela lakhe lolawulo ngokumisela uMichaela Lenk njengentloko yokuthenga. Kumqeshi wakhe wangaphambili, iMode Lenk ePforzheim, ulandele ukuvuselelwa koluhlu kunye neqela lentengiso, inika ingxelo yeFashoni Network. Kwangaxeshanye, wanceda ekukhupheni inkxaso yabathengi kwindawo yeendaba zentlalo kunye nokuxhasa ukukhula kwentengiso ngexesha lobhubhane. U-Adler ulindeleke ukuba azuze kumava akhe abanzi kwifashoni kunye nayo yonke into enxulumene nokuvuselelwa kophawu.
UMollie uqwenga ingcaphephe yePayPal
Ukongezwa okubalulekileyo kwinkonzo yokuhlawula iMollie: inkampani ifuna ukuqinisa imisebenzi yayo eJamani kwaye imisele u-Annett Polaszewski-Plath njengoMlawuli oLawulayo wengingqi ye-DACH. Akathathi kuphela uxanduva lolwalathiso lweqhinga lomnikezeli wenkonzo eJamani, e-Austria naseSwitzerland, kodwa kunye nokukhula kwendawo kunye nombono.
“Ummandla we-DACH yimarike ebaluleke kakhulu kuthi, apho sifuna ukuqhubeka nokukhula. Ngoko ke, ndivuyiswa kukuba u-Annett Polaszewski-Plath wakwazi ukufumana isigqeba esinamava amangalisayo kwiinkampani zeqonga. Ndiqinisekile ukuba kunye naye kunye neqela lethu lendawo, siya kwandisa ngokukhawuleza isikhundla sikaMollie njengomnye wababoneleli benkonzo yentlawulo ephambili eJamani, e-Austria naseSwitzerland, "kusho i-CEO ye-Mollie, uShane Happach, ekhankanywe kwingxelo ehambelana nenkampani.
Kwi-CV yakhe, i-Polaszewski-Plath idwelise, phakathi kwezinye izinto, umqeshi ka-Mollie kunye nomntu okhuphisana naye u-PayPal, apho wayenoxanduva lokuthengisa kummandla we-DACH.
Ngaba uhlala ufuna ukwaziswa ngophuhliso lwamva nje kurhwebo lwe-Intanethi? Ngeencwadi zethu zeendaba uya kufumana ezona ndaba zibalulekileyo kunye nolwazi lwemvelaphi enomdla ngokuthe ngqo kwi-imeyile yakho ye-imeyile - bhalisa ngoku!
SOURCE: Uphonononga Iindaba
Ungalibazisi ukwabelana ngenqaku lethu kwiinethiwekhi zentlalo ukusinika ukomelela okuqinileyo. 👓