🍿 2022-11-28 14:04:31 - Paris/France.
Iinkampani zibhengeze ukuqaliswa kwe-SoDA LATAM, inkonzo yokulinganisa abaphulaphuli be-intanethi ehlalutya ukubonwa komxholo ngabasebenzisi be-Netflix kunye ne-Amazon Prime Video kummandla.
Mingaphi imisinga yokwenyani esinayo isahluko? Yintoni umda womxholo? Ngawaphi amaxesha abalulekileyo apho incopho yabaphulaphuli ibakho? Zeziphi ezona ntlobo zijongwa kakhulu kwaye zitshintshe njani ekuhambeni kwexesha? Yeyiphi ipesenti yabaphulaphuli ababelana ngomxholo nabanye?
I-BB Media & Digital inikeza i-SoDA LATAM, inkonzo yokulinganisa abaphulaphuli be-intanethi. Enkosi Ku Ukusasaza kwi-Demand Analytics (SoDA), ukubonwa komxholo ngabasebenzisi be-Netflix kunye ne-Amazon Prime Video iyahlalutywa.
Nge-SoDA LATAM evela kwi-BB Media kunye neDijithali i, kunokwenzeka ukuba ufumanise, umzekelo, ukuba uthotho lwantlandlolo lweNetflix Dahmer - Monster: Ibali likaJeffrey Dahmer lafumana ukubonwa kwencopho nge-25 kaSeptemba eArgentina naseBrazil, kwiintsuku ezine emva kokuboniswa kwayo okokuqala ngqa. Ukusasaza. Iqonga. Okona kumangalisa ngakumbi ziimeko zaseColombia naseMexico, apho olu ngcelele lwaphinda lwaba nemijelo emininzi ngomhla wama-29 nowama-30 kwinyanga enye ngokulandelelanayo. Le datha isivumela ukuba siqonde ukuba uninzi lwabasebenzisi aluzange lubone esi sihloko ngomhla wokuqala sifumaneka, okwenzeka ngolwesiThathu, kodwa endaweni yoko sabonwa ngakumbi ngeCawe, nangoLwesine nangoLwesihlanu weveki elandelayo. khulula.
Abaphulaphuli balinganiswa ngokuqokelelwa kwedatha yokwenziwa. Ukugubungela iArgentina, iBrazil, iKholombiya kunye neMexico, ii-akhawunti ezingama-5 zilinganiswa ngekota, ezilingana neeprofayili ezisebenzayo ezingama-000. Idatha yokujonga iqokelelwa nge-software ye-Digital i-proprietary, kwaye ityetyiswe nge-metadata yesihloko ngasinye esiqokelelwe yi-BB Media. Ukongeza, ukubunjwa kwendlu yeeakhawunti ezilinganisiweyo kufundwa ngovavanyo lwe-intanethi.
Iziphumo zifikeleleka nge-state-of-the-art, ekulula ukuyisebenzisa iqonga le-intanethi elixhaswa nguLocker. Idatha iqulethe umboniso wazo zonke iiprofayili kunye nezixhobo ezisetyenziselwa ukufikelela kwi-akhawunti. Kwimeko yeNetflix, imbali yabaphulaphuli iyafumaneka ukusukela ngo-2019 kuyo yonke imimandla. Ngoxa i-Amazon Prime Video, kukho idatha ye-2020 yaseBrazil naseMexico; kunye no-2021 we-Argentina ne-Colombia.
Ukulandelela ukuguquka kwexesha kunye nokuthatha umzekelo weNkosi yeeNdandatho eBrazil naseMexico, siyabona ukuba ngaphambi kokuqaliswa kweRings of Power kukho ukwanda kokujonga i-trilogy yokuqala. Ngo-2021, i-Fellowship of the Ring ifikelele kwincopho ye-23 yemilambo ngoJuni, ngelixa ngo-Agasti ka-000 yafikelela kwi-2022 kwaye yanda ngoSeptemba 582 ukuya kwi-000.
Ngakolunye uhlangothi, i-SoDA isivumela ukuba sihlalutye ixesha elichithwe ngabaphulaphuli kumxholo.Kwimeko ye-Los Anillos de Poder, yayinomlinganiselo wokujonga isiqendu se-75%, eyanda ngesiqendu ngasinye de yafikelela kwi-96%; oko kukuthi, ekupheleni kwexesha, abaphulaphuli abanamathele kakhulu kwisihloko babukele ipesenti ephezulu yemizuzu yesiqephu. Ezinye iimetrics ezifumanekayo kule nkonzo intsha kukuFikelela kunye nokuQhosha, iMizuzu eJongweyo, iMovie/uthotho lokuJonga %, uBume beKhaya kunye nokuDalwa kweNdawo eDynamic ngeMizuzu eJongeneyo eMincinci kunye neeNtsuku zokuKhawulwa ukusuka ekubukeni kokuqala.
“Singena kwinqanaba elitsha kumlinganiselo wabaphulaphuli abakwi-intanethi. Kuyinzuzo enkulu kwishishini ngokubanzi ukuba likwazi ukuba nedatha malunga nokuba abasebenzisi babona ntoni ngokwenene kunye nendlela imixholo enxibelelana ngayo. Ide ivule ithuba lokudibanisa oku kusetyenziswa kunye nemilinganiselo yabaphulaphuli bendabuko esele siyenza. Ngokuqinisekileyo lixesha elichulumancisayo ngokwenene! utshilo uTom Gennari, iCEO yeBB Media.
“Siyavuya ukusebenzisana ne-BB Media kuphuhliso olukhulu olulandelayo lwe-SoDA. Sikholelwa ukuba amava eDijithali kunye nolwazi lokulinganisa abaphulaphuli kunye nenkonzo ye-SoDA, edityaniswe namava e-BB Media kwimarike yaseLatin America, iya kubangela isisombululo somgangatho ophezulu wokulinganisa i-SVOD kummandla, "u-Ali wongezelela. Vahdati, CEO of Digital i.
SOURCE: Uphonononga Iindaba
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