✔️ 2022-04-22 21:20:34 - Paris/France.
Chiwerengero cha mwezi uliwonse cha kanema wawayilesi ndi akukhamukira kuchokera ku kampani yoyezera ya Nielsen, The Gauge, idawonetsa kuti mu Marichi 2022, a akukhamukira idatenga gawo lake lalikulu kwambiri lakugwiritsa ntchito kanema wawayilesi mpaka pano, zomwe zikuwerengera pafupifupi 30% ya nthawi yonse yowonera.
Mawonedwe onse adatsika ndi 4,2% kuyambira February ndipo ngakhale kuchepa kwa 0,7% kwa nthawi yomwe adagwiritsidwa ntchito akukhamukira kuyambira February, kuonera nawo pa nsanja zonse za akukhamukira anakhalabe okhazikika kapena kuwonjezeka pang'ono mu March. Gulu la "zina" la akukhamukira kufufuza, komwe kumaphatikizapo chirichonse akukhamukira kanema wawayilesi wapamwamba kwambiri pawailesi yakanema yemwe sanaphwanyidwe payekha, adachulukitsa gawo lake ndi 0,3% ngati nsanja zochulukirachulukira. akukhamukira pitilizani kupeza malo.
Zikafika pamapulatifomu, chingwe chidawoneka ngati gawo lokhalo lowonera kuti muwone kuchuluka kwa magawo ndi voliyumu, kulumpha 1,6 mfundo pogawana kuyambira mwezi watha. Kuwonera nkhani zama chingwe kudakwera 14% kuyambira mwezi wa February ndipo kudatenga 21% yagawo la chingwe, chifukwa chopitilizabe nkhani zankhondo yaku Russia ndi Ukraine.
Kuwonera pawayilesi kunali kochepera 1,1 kugawanika kuyambira February, kukhudzidwa, Nielsen adati, ndi kuchepa kwa 53% pakuwonera masewera, chifukwa zinali zovuta kusintha chiwerengero cha owonera Winter Olympics ndi Super Bowl. Sewero lidakhala ngati mtundu womwe amawonera ambiri mu Marichi, kuchulukitsa owonera ndi 17% kuyambira mwezi wa February ndikuwerengera gawo limodzi mwa magawo atatu a magawo owulutsa.
Ngakhale kugwiritsa ntchito nkhani pawailesi yakanema kumakhalabe kokhazikika pa 14% yowonera pawayilesi, Nielsen adapeza kuti kuchuluka kwa mapulogalamu owulutsa nkhani kudatsika ndi 6% kuyambira mwezi watha.
SOURCE: Ndemanga za News
Osazengereza kugawana nawo nkhani yathu pamasamba ochezera kuti atilimbikitse. 🍿