✔️ 2022-07-20 23:13:00 – Paris/France.
This is how Netflix originally operated 1:22
(CNN Business) A series about a young lawyer has become South Korea's new hit on Netflix, giving investors hope the production company could have another squid game triumph.
The “Extraordinary Attorney Woo” series, which follows main character Woo Young-woo as “a rookie at a high-end law firm and an autistic woman,” topped the charts on the platform. Streaming since two weeks.
It was the most-watched non-English TV show on Netflix globally between July 4 and July 17, according to company data. The series ranked number one in this category in eight countries and appeared in the top 10 in 22 countries, Netflix said.
That's good news for Astory Co., the South Korean studio also known for hits like "Kingdom," another hit series for Netflix.
Shares of the production company have soared 74% in Seoul since the premiere of “Extraordinary Attorney Woo” in late June.
It also bodes well for Netflix, which is increasingly producing international original content and banking on growth prospects abroad.
In a blog post published on Wednesday, Netflix highlighted the success of the series, saying it had gained traction in places like Indonesia, Malaysia, Singapore, Thailand and Vietnam after being broadcast in 31 languages. .
In recent years, Netflix has directed more of its capacity overseas, particularly to the Asia-Pacific region, where it continues to show growth that helps offset declines in other regions.
As recently as Tuesday, the company announced that it added 1,1 million subscribers in Asia in the second quarter, while losing users in markets including the United States and Canada.
South Korean content is especially important to the gaming giant. Streaming after the resounding success of "Squid Game" last year, which became the company's biggest show in the world.
SOURCE: Reviews News
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