😍 2022-10-20 15:36:46 - Paris/France.
INetflix kunye neVidiyo eyiNkulumbuso iyaqhubeka nokulawula ipesenti yabasebenzisi, ngenzuzo ekhululekileyo ngaphezu kwabanye abantu abakhuphisana nabo.
La amaqonga e Ukusasaza ziyaqhubeka zikhula. Kodwa aba baye badibana nemingeni, umzekelo, Netflix Sele yazise isicwangciso sayo sokubhalisa esixhaswa yintengiso, inketho engabizi kakhulu yokwenza abathengi beqonga bacinge kabini ngaphambi kokurhoxisa ubhaliso lwabo.
I-GECA ipapashe i "OTT Barometer", ingxelo ekhethekileyo kubaphulaphuli beenkonzo zeaudiovisual eSpain. Oku kubonakalisa imikhwa yokusetyenziswa kwabasebenzisi bayo kwaye ityhila injongo yabo ngokusisigxina kumaqonga e Ukusasaza. kulandela utshintsho lwamva nje olubhengezwe malunga nentengiso yezi nkonzo.
ekugcineni, INetflix, iVidiyo eyiNkulumbuso yeAmazon kunye neDisney + Zibekwe njengamaqonga amakhulu kwimarike. Ngecala layo, iqonga leNkampani yeWalt Disney yeyona nto ibonisa ukukhula okunamandla okubulela kwikota yesibini ilandelelana, ukuqinisa ngokuqinileyo indawo yayo yesithathu kwindawo yokuma. Kwelakhe icala, INetflix ilingana nexesha layo lonkeathe wayifumana ngexesha lokuvalwa kwe-Covid-19 ngo-2020.
Abasebenzisi bayakuxabisa ukungarhumi
Isiphakamiso sokubandakanya ukubhaliswa okusekelwe kwintengiso, kodwa ngexabiso eliphantsi, ngenxa yesidingo ukwandisa inani lababhalisi kumaqonga e Ukusasaza, okanye ucothise ilahleko yabasebenzisi. I-55,6% yabo iya kwamkela ukungena kwentengiso kwiiplatifti zokubhalisa ukuba ihamba kunye nokunciphisa umrhumo wenyanga.
Ngokutsho kwengxelo, i-24% yabasebenzisi be-OTT cinga ngokungazinikeli kwezi nkonzo ngenxa yemeko yezoqoqosho ekhoyo ngoku xa kuthelekiswa nama-50% abangayicingiyo ngoku. Kodwa babonisa ukuba abasebenzisi baya kubonisa umdla wokuqesha amaqonga amaninzi ukuba ixabiso layo liphantsi.
Omnye umba obalulekileyo, amaqonga amaninzi, kubandakanya iNetflix kunye neDisney +, babhengeze ukuba abayi kuvumela abasebenzisi ukuba babelane ngeeakhawunti zabo ngaphandle kwamakhaya abo, oku kunokuchaphazela ngaphezulu kwe-40% yabasebenzisi baseSpain. Abo baya kufuneka benze isigqibo ngokwabo ukuba babhalise kwiqonga, benze intlawulo eyongezelelweyo (ukuba iqonga livumela) okanye bayeke ukuzisebenzisa.
Olona chungechunge lujongwe kakhulu eSpain
Uluhlu lwezona ziqulatho zidumileyo eSpain zikhokelwa ngothotho olunje lowo uzayo, ubusela bemali nokuba Ugqirha olungileyo. Kwinxalenye yabo, uthotho oludumileyo kwiiplatifti ze Ukusasaza njengoko izinto ezingaqhelekanga nokuba amakhonkco amandla Bavala i-5 ephezulu.
- JNdinogqirha olungileyoruchungechunge oluye lwaqala eSpain ngeTelecinco ngoJulayi 2018, lufumana indawo yesithathu kunye ne-22,8% yababukeli beqonga.
- Ngokwenxalenye yayo, ukuzibophelela kweAmazon kwindalo yonke kaTolkien, INkosi yemisesane: Imisesane yaMandla ufumana 19,8% amanqaku.
- La ibali lomkhonzazanauchungechunge olukhoyo kwi-HBO Max kunye neVidiyo yeNkulumbuso ibekwe kwi-10 ephezulu emva kwe-premiere ye-5th season.
- Nangona ingakhange ifumane indawo kuma-20 aphezulu, uthotho lwe-HBO Game of Thrones (12,2%) kunye ne-prequel yayo La indlu dragon (10,5%) ufumana ii-A kwi-HBO Max. I-premiere ye-prequel Umdlalo weTrone ibingowesibini ovulelekileyo kwikota.
SOURCE: Uphonononga Iindaba
Ungalibazisi ukwabelana ngenqaku lethu kwiinethiwekhi zentlalo ukusinika ukomelela okuqinileyo. 🤗