Instagram Nhau: gumi Statistics Kuziva Nezve Ichi Chinokosha Chimiro

Wakagadzirira kunyura munyika inonakidza ye Instagram Nhau? Buck up, nekuti isu ticharatidza gumi manhamba nezve ichi chinhu chinokuvhuvhuta pfungwa! Kunyangwe iwe uri mushandisi anoshuvira Instagram kana mushambadzi achangoburwa, idzi nhamba dzinokupa iwe nzwisiso musimba reichi chinhu uye nemabatiro acho padhijitari yekushambadzira nzira. Saka, gadzirira kushamiswa neizvi zvinoshamisa chokwadi uye kufemerwa nekusingaperi mikana ye Instagram Nhau.

Nhau dze Instagram: Chishandiso Chine Simba Chekushambadzira

Pasinei nekunaka kwavo, Instagram nyaya vakwanisa kurovera nzira yavo kusvika pamusoro pezvinonyanya kufarirwa zvepuratifomu. Vave vechokwadi chekuita jenareta, vachipa mabhenefiti kumunhu wese kubva kuvashandisi vemazuva ese kune vanofurira kune vatengesi. Kunyangwe bhizinesi nderekutanga-kumusoro kana yakagadzwa mhando, Instagram Nhau dzinopa mukana wakanaka wekudyidzana kwevatengi uye kusimudzirwa kwechigadzirwa.

Nhamba dzine chekuita ne Instagram Nhau dzinopa humbowo husingarambike hwekushanda kwavo. Kuenzanisira pfungwa iyi, takagadzira nhevedzano yezvakakosha mutafura inotevera:

Statistiques	tsika
Nhamba yezuva nezuva yevashandisi veNhau dze Instagram	500 mamiriyoni
Kuwedzera muhuwandu hwevashandisi kubvira 2018	Chinokosha
Chikamu chevashandisi ve Instagram vanotumira nyaya zuva nezuva	86,6%
Chikamu chemabhizimisi anoshandisa Nyaya kusimudzira zvigadzirwa zvavo	36%

Muna 2018, nyaya Instagram yatova nemazana emamiriyoni evashandisi vemazuva ese. Mumakore mashoma, nhamba iyi yakaona kukura kwemeteoric kusvika pamamiriyoni mazana mashanu muna 500. Pamusoro pezvo, vangangosvika 2021% yevashandisi ve Instagram vanotumira nyaya zuva nezuva, chinova chiratidzo chemukurumbira wavo uye kugona kwavo sechombo chekushandisa. Marketing.

Nhau haingori nzira yekuti vapesvedzeri vagovane zvimedu zvehupenyu hwavo hwezuva nezuva, ipuratifomu chaiyo yemabhizinesi, ichivabvumira kuburitsa zvigadzirwa zvavo, kugovana nhau uye kunyange kuita kudyidzana kushambadzira mishandirapamwe. Asi izvo, zvakatenderedza 36% yemabhizinesi anoshandisa Instagram Nhau kusimudzira zvigadzirwa zvavo, zvichiratidza kushanda kwavo sechinhu chekushambadzira.

Saka bhizinesi rako rinogona sei kutora mukana wechinhu ichi? Gara nesu kuti uone kuti Instagram Nhau dzinogona sei kupa brand yako yakasarudzika uye inonakidza chiitiko.

Yakasarudzika uye inonakidza brand chiitiko

Instagram Nhau dzinopfuura kungova chishandiso chekushambadzira; ivo chaivo ruzivo rwemhando iyo inobata uye inobata vashandisi. Vanobvumira mabhizinesi kuti abatane nevatengi vavo nenzira yechokwadi uye yega, vachigadzira ine chinangwa uye inobata brand chiitiko.

Kunyangwe iwe uri mupesvedzeri anotarisa kusimbisa kubatana kwako nevateveri vako, kana mutengesi ari kutsvaga kukwezva vatengi vatsva, Instagram Nhau dzinopa isingaenzaniswi chikuva chekubatana nevateereri vako. Kutaura uku kunotsigirwa nenhamba dzinoshamisa. Muna 2020, zvinopfuura 27% zvezviitiko zvenyaya zvaisanganisira mufananidzo chete pazuva. Chiyero chekukura kwe Instagram Nhau muna 2020 chaive 68%.

“Chetatu chenyaya dzinonyanya kutariswa inotumirwa nevemabhizinesi. Ichi chiratidzo chekuti Instagram Nhau inzira inoshanda yemabhizinesi kuratidza zvigadzirwa zvavo nemasevhisi kune vakawanda vateereri. »

Instagram Nhau hadzingoonekwi chete, ivo vanobatanawo. Imwe yenyaya shanu inogamuchira meseji yakananga kubva kune vanoona, ichipa mukana unokosha wekudyidzana uye nhaurirano nevatengi. Iko kudyidzana uku kunogadzira isingakanganwike uye inobata brand chiitiko kune vashandisi.

Muchidimbu, ne Instagram Nhau, mabhizinesi ane mukana wekugovera nyaya yavo, kuratidza hunhu hwavo, uye kuita vatengi vavo nenzira itsva uye inonakidza. Instagram Nhau haingori chishandiso chekushambadzira chete, ivo yakasarudzika uye inobata brand chiitiko.

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Instagram Nhau uye Millennials

Kana iwe ukafamba nemuchitoro chekofi kana yunivhesiti, pane mukana wakanaka wekuona vechidiki vakanyura mumafoni avo, vachiona uye kugadzira Instagram nyaya. Nhamba inoorora inoratidza izvozvo 60% yeMireniyamu kutumira kana kuona Instagram Nhau. Haisi kungozvivaraidza, yave nzira inofarirwa yekutaurirana uye yekuzvitaura kuchizvarwa chino.

Hazvishamisi kuti Millennials, vechidiki vakazvarwa pakati pa1981 na1996, vanokwezvwa zvakanyanya ne Instagram Nhau. Izvi zvinopa chikuva chekugovana nguva dzehupenyu hwekare, ingave yakanaka latte, kunyura kwezuva kunonakidza kana manheru neshamwari. Instagram Nhau dzinoratidza hupenyu chaihwo hweMireniyamu, zvichivabvumira kuti vagovane hupenyu hwavo hwezuva nezuva nenzira yechokwadi uye isina kusefa.

Mukuwedzera, 31% yeMireniyamu uye 39% yeGen Z vanoshandisa Instagram kugadzira zvirimo, kusanganisira nyaya, dzinomiririra chikamu chikuru chebasa pachikuva. Instagram account 31,5% vashandisi vepasirese vane makore 25-34. Izvi zvinoreva kuti vanopfuura zvikamu zviviri muzvitatu zvevashandisi ve Instagram vane makore makumi matatu nemana kana kuti vadiki, zvichiratidza kukosha kwepuratifomu iyi kuzvizvarwa zvidiki.

Muchidimbu, Instagram Nhau dzinopfuura kungoita chimiro cheMireniyamu. Vave chishandiso chakakosha chekutaura nyaya dzavo, kugovana hupenyu hwavo hwemazuva ese uye kuita nevezera ravo. Uye nekukura kuri kuita mukurumbira, zviri pachena kuti Instagram Nhau dzichaita basa rakakosha mune ramangwana rekukurukurirana kwedhijitari uye kushambadzira.

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Chimiro che Instagram nyaya

Kududzira chimiro che Instagram Nhau ichokwadi chess mutambo wevatengesi. Muna 2020, 27% ye Instagram Nhau chiitiko yaisanganisira mufananidzo uri nyore unotumirwa zuva nezuva. Zvingaita sezvidiki, asi mufananidzo wega wega mukana wekukwezva vaoni. Fungidzira chiitiko chakavhurwa kubva mufirimu, ndiro chairo basa remufananidzo uyu: kukoka kunyaya.

Dhata inoratidza kuti nyaya mbiri chete mugumi pa Instagram dzaive nemifananidzo minomwe, kana gumi chete. Kunyangwe nyaya shoma, isingasviki 10% kunyatsojeka, yaive nemifananidzo inodarika gumi nemaviri. Nei kungwarira kwakadaro mukushandiswa kwemifananidzo? Chikonzero chiri nyore uye chiri mune ephemeral hunhu hwe Instagram Nhau.

Muchokwadi, mhando dziri kurasikirwa 20% yevateereri vavo mushure memufananidzo wekutanga kubva pa Instagram nyaya. Izvo zvakakosha kuti ubate kutarisa kwevateereri vako kubva pakutanga kuvadzivirira kubva pakutsvaira kuruboshwe, kusiya nyaya yako.

Instagram Nhau dzine anopfuura 26 mifananidzo ine chiyero chekubuda che2%. Sezvineiwo, nyaya dzemifananidzo imwe chete pa Instagram dzine chiyero chekubuda che8%. Huwandu uhu hunoratidza kukosha kwerondedzero yakanyatsogadzirwa uye inonakidza inoita kuti vateereri vagare vachibatikana. Zvakadaro, avhareji yenhamba yemifananidzo pane imwe nyaya yakadzikira zvishoma, kubva pa7,7 muna 2019 kuenda pa7,4 muna 2020. Izvi zvingangoratidza kuedza kwemakambani kugadzira nyaya dzakapfupika uye dzine simba.

Muchidimbu, mufananidzo wega wega, imwe neimwe furemu ye Instagram nyaya mukana. Mukana wekutaura nyaya yako, kugovera brand yako uye kubata vateereri vako. Asi sezvakaita chero nyaya yakanaka, zvakakosha kuti utange zvakanaka, chengetedza kufarira, uye kupera zvakasimba.

Instagram nyaya: yakakosha yekushambadzira mutambo

Nyika yekushambadzira yakapindurwa nekuuya kwe Instagram Nhau. Iyi ephemeral asi ine simba yekufamba kwemaawa makumi maviri nemana yave chishandiso chakakosha kune vatengesi vanoda kusimudzira zvigadzirwa zvavo nenzira ine hunyanzvi uye yechokwadi.

MuUnited States, nyanzvi idzi dzinopedza dzinenge 31% kubva kune yavo Instagram bhajeti kune ads pane Nhau. Ndiwo maitiro asingaratidzi kunonoka, ne 96% yevatengesi vanoronga kushandisa Instagram Nhau munguva pfupi iri kutevera.

Simba re Instagram Nhau harina kuganhurirwa kune imwe kondinendi. Muchokwadi, hafu yemhando pasi rose inogadzira inokwana imwe Instagram Nyaya pamwedzi, ichiiita yechitatu inonyanya kushandiswa pasocial media yekushambadzira chishandiso muNorth America.

Nekudaro, zvakakosha kuti uzive kuti mwero wekusvika we Instagram Nhau wakadzikira pane wekutumira. Nepo maposita aine chiyero chekusvika che9 kusvika 20%, Instagram Nhau dzinosiyana pakati pe1,2% ne5,4%.

Izvi zvinopa dambudziko kune vatengesi: maitiro ekuwedzera maitiro emufananidzo wega wega kutora kutarisisa kwevateereri uye kuwedzera kusvika?

Instagram Nhau, kunyangwe hupenyu hwavo hushoma, vanopa kanivhasi isina chinhu yekutaura nyaya dzinogombedzera, kugovana nguva dzakasiyana, uye kukwezva vateereri nenzira yechokwadi. Kunyangwe kutanga chigadzirwa chitsva, kupa kuseri kwezviitiko, kana kungogovana nguva dzemazuva ese, mufananidzo wega wega mukana wegoridhe wekubata, kukurudzira, uye kubatana nevateereri.

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mhedziso

Kungave kugovera nguva dzakakosha kana kusimudzira chigadzirwa chitsva, Instagram Nhau dzakanyatso tsanangura patsva mamiriro ekudyidzana pakati pemhando nevateereri vavo. Aya macapsules madiki emukati akavhura nzira nyowani dzekutaurirana kwechokwadi, zvichipa ma brand mukana wekutanga hukama hwakadzama nevateereri vavo.

Nhamba dzinozvitaurira: nezvakawanda kupfuura 500 miriyoni vashandisi zuva nezuva, Nhau dze Instagram hadzisisiri chinhu chekuwedzera - chave chikamu chepakati chepuratifomu. Vave nzira yekutaurirana yakakosha kune mabhureki anoda kubatana nevateereri vavo nenzira inodarika zvechinyakare zvinyorwa.

Vanofurira, kunyanya, vakawana Instagram Nhau ipuratifomu yakakodzera yekudyidzana nevateereri vavo. Vanogona kugovera nguva kubva kuhupenyu hwavo hwezuva nezuva, kupindura mibvunzo kubva kuvateveri vavo uye kunyange kusimudzira zvigadzirwa kuburikidza nekudyidzana nemhando. Iine Instagram Nhau ficha, ivo vanogona kuvaka yakawedzera pachedu uye yechokwadi kuvepo kwepamhepo.

Vatengesi, kune chikamu chavo, vakakurumidza kunzwisisa hukuru hwekugona kwe Instagram Nhau. Icho chokwadi chekuti ingangoita 31% yebhajeti yavo ye Instagram inoshandiswa pakushambadzira paNyaya inotaura nezvekukosha kwechinhu ichi. Pamusoro pezvo, kukwezva kweNhau dze Instagram hakungogumiri kune vatengesi nevanofurira - 96% yevashandisi ve Instagram vanoronga kushandisa Nhau munguva pfupi iri kutevera.

Mukupedzisa, Instagram Nhau dzakashandura nzira iyo mhando dzekudyidzana nevateereri vavo. Ingave yevapesvedzera kana vatengesi, Instagram Nhau dzinopa chikuva chekubatana nevateereri vavo nenzira yechokwadi uye ine hunyanzvi. Nehuwandu hunoramba huchikura hwevashandisi, Instagram Nhau dzinopfuura chimiro - ishanduko.

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