Fakhri K.
Nhasi, kana tichitaura newe nezve e-commerce saiti, mamwe mazita akakosha. Iyi ndiyo nyaya yeCdiscount musika. Kuti isvike padanho rayo razvino, mutambi akachena akapfuura nemuyedzo yakawanda kubva payakavambwa mukupera kwema1990.
E-commerce yakaputika muFrance mumakore achangopfuura, kunyanya kubva paCOVID-19 denda. Maererano nenhamba kubva ku Federation ye e-commerce uye kureba kutengesa (FEVAD), mari yechikamu ichi yakasvika 35,7 bhiriyoni euros mukota yechipiri ya2022, kuwedzera kwegumi muzana kana zvichienzaniswa nenguva imwe cheteyo muna 10.
Cdiscount mumwe wevatambi vakuru mune ino bhizinesi chikamu. Kunyangwe isina kutora mukana wakazara wekukurumidza kukura kwe e-commerce, yakakwanisa kudzikamisa nhamba dzayo, kunyangwe 9,9% yakaderera muhuwandu hwebhizinesi muhafu yekutanga ya2022 zvichienzaniswa neiyo ya2021.. Cdiscount inoshanda sei? Chii chaunoda kuziva nezveFrench e-commerce hofori? Decryption.
Zviri mukati
Nhoroondo yeCdiscount
Ndimo muna Zvita 1998 iyo kambani yeFrance yakavambwa padanho rehama Christophe naNicolas Charle Hervé. Mumazuva ayo ekutanga, chikuva chaingoitirwa kutengesa akashandiswa maCD nemaDVD. Makore matatu gare gare, muna 2001, kambani yakaita kuwedzera kwemabasa ayo kuitira kuti ikwanise kutengesa zvigadzirwa zvetekinoroji.
Muna 2007, yaisanganisira midziyo yemumba mumabhuku ayo, pamwe nekushongedza, fenicha (2008), mitambo uye zvigadzirwa zvevana (2009). Chitoro chekutanga chemhando yemhando yakavhurwa muBordeaux. Yakabva yapa kusarudzwa kwevanonyanya kutengesa vakatotengeswa panzvimbo yayo.
Hama: Idealo: Iyo yakakodzera mutengo kuenzanisa kushandisa zvishoma
Kutorwa kweCdiscount neCasino
Kubva 2000, boka rekasino akabatana neguta guru reCdiscount semugovani. Muna 2008, akabata 79,6% yezvikamu. Muna 2011, Casino yakatenga idzo dzehama dzekutanga dzesaiti. Iboka racho ipapo anova muridzi we99,6% yeguta guru rekambani.
Pamusika
MunaGunyana 2011, Kasino neCdiscount zvakamisa musika wevatatu mapato. Ndizvo Cdiscount pamisika. Chinangwa ndechekuwedzera mutsara wechigadzirwa uye kuwedzera mari yekambani. Uye inobhadhara: muna 2011, Cdiscount yakawana mari inodarika bhiriyoni imwe yemaeuro.
Kuwedzerwa kwebhizinesi idzva
Gare gare, muna 2016, Cdiscount yaisanganisira masevhisi akatsaurirwa kunharembozha, pamwe nemagetsi (2017), kufamba (2018) uye kurapwa (2019). Mota dzakashandiswa dzakapinda mukatalogi yayo yezvipo muna Ndira 2021, kuburikidza Cdiscount Yakashandiswa Mota. Ichi chirongwa chakaitwa pamwe nekubatana neArva, imwe kambani yePNB Paribas boka. Kuti uwane ruzivo, Cdiscount Yakashandiswa Mota inonyanya kurojesa motokari dzekambani. Inotengesa zvakare mota dzakashandiswa dzisingasviki makore mashanu.
Iyo Cdiscount Marketplace: inoshanda sei?
Nhasi, nekuda kweMusika wayo, Cdiscount ndiyo yechipiri yakakura e-commerce saiti muFrance. Mushure memakore gumi ekuvapo, vatengesi vekunze vanogona kutengesa zvigadzirwa zvavo ipapo. Mutemo waro unonyanya kuenderana nemitengo yakaderera uye zvivako zvekubhadhara.
Muchokwadi, iyo kambani yeFrance iri pakati penzvimbo dzakashanyirwa zvakanyanya muFrance neavhareji ye8 kusvika 11 miriyoni akasiyana vashanyi pamwedzi. Zvigadzirwa zvayo zvakakamurwa kuita zvinopfuura makumi mana.
Transactions paCdiscount
MuMusika wayo, Cdiscount inoshandisa iyo FIA-net uye 3D Yakachengeteka masisitimu. Ivo vanoshandiswa kuvimbisa kuchengetedzwa kwezvese kutengeserana kunoitwa nevatengi. Vekupedzisira, kana vari nhengo, vane mukana wekutora mukana wezvakanakira zvakawanda, sekubhadhara muzvikamu zvina, pasina kukanganisa vatengesi.
Storage
Kune yavo chikamu, vatengesi vanogona kushandisa iyo Kuzadzika sevhisi inopihwa nekambani. Pachokwadi, inovadzivirira kutema kwemusoro kwekuchengetedza zvinhu, pamwe nekurongedza uye kuendesa.
Kunyanya: iyo kambani yeFrance inotarisira kudzoka kwevatengi. Zvakare, mutengesi anoisa zvinhu zvayo kuCdiscount. Saka anogona kutarisa nezvekutengesa kwake, kuvimbika kwevatengi vake uye optimization yekuchinja kwake.
Kushambadzira kwakasimba uye kuvepo kwenhau
Vatengesi paCdiscount vanogona kutora mukana wesimba rekushambadzira remugamuchiri wavo. Muchokwadi, iyo mhando iripo zvakanyanya pasocial network. Inoisawo mari muzviziviso zvinotepfenyurwa paterevhizheni.
Iyo isina muganho Cdiscount chirongwa: chii?
Cdiscount pakuda chirongwa chakakosha chinopihwa nekambani pamakumi maviri nemapfumbamwe euros pagore. Mukuita, inobvumira vatengi kuderedza nguva yekuendesa uye kunakidzwa nezvimwe zvakati wandei, senge kukwidziridzwa kwakasarudzika. Makodhi makodhi anowanikwawo kune nhengo dzeCdiscount pakuda, asi hazvisi izvo chete.
Express, isina muganho uye yemahara kutumira
Kana chero kutenga kuchiitwa pamberi pe14 p.m., nhengo dzeCdiscount pazvido dzinogona kugamuchira chigadzirwa chiri mubvunzo zuva rinotevera, zvisinei nenzvimbo yadzinogara kuFrance.
Promotions gore rose
Makodhi emakodhi anongochengeterwa nhengo dzeCdiscount paunoda. Vanovabvumira kutora mukana wezvinokwezva zvemusika kukwidziridzwa gore rese.
Verenga zvakare: Black Friday 2022: manhamba akakosha, misi, zvigadzirwa uye manhamba (France & World)
Iyo Cdiscount Mhuri chirongwa
Nhengo dzinogona zvakare kushandisa Cdiscount Mhuri. Iyi sevhisi inokubvumira kuti ubatsirwe kubva kune yakasarudzika kukwidziridzwa pazvinhu zvemba zvinowanikwa muchikamu che "chisingakundiki". Zvideredzwa zvakare zvine chekuita nematoyi, manapukeni, midziyo yekufunda yepakutanga, pamwe nezvimwe zvigadzirwa zvakakodzera mazera akasiyana.
Tsigiro yemutengi
Nhengo dzeCdiscount e-commerce saiti pamadiro vanogona kubatsirwa nerutsigiro rwekambani. Ivo nokudaro vanozotsigirwa mukutarisira kwemirairo yavo uye zvigadzirwa zvakatogamuchirwa.
Skypod, aya marobhoti anochengeta Cdiscount warehouses
Kukwenenzvera manejimendi edura rayo muguta reCestas, Cdiscount yakabatana neExotec Solutions kuendesa 30 Skypod marobhoti. Vekupedzisira vanokwanisa kunhonga zvinhu. Vanogona zvakare kutakura uye kuchengeta makrete ane zvigadzirwa mumasherufu ane hurefu hwemamita gumi.
Ko Cdiscount inoshandisa sei AI kuvandudza masevhisi ayo?
Artificial intelligence inobvumira iyo Cdiscount e-commerce saiti kuvandudza masevhisi anopihwa kune vatengi. Iine izvi mupfungwa, iyo kambani yeFrance inoshandisa zvakanyanya iyo Machine Learning kuvandudza nekuvandudza tsananguro yechigadzirwa. Artificial intelligence zvakare inobvumira iyo kugadzirisa iyo mushandisi ruzivo rwevatengi vayo, kunyanya zvine chekuita nekurudziro yechigadzirwa.
VERENGAWO: Ongorora: Zvese zvaunoda kuti uzive nezve Skrill kutumira mari kunze kwenyika muna 2022 & Nzvimbo dzakaita seInstant Gaming: 10 Best Sites Kutenga Cheap Vhidhiyo Game Keys
Pano, artificial intelligence inoongorora maitiro evashandisi veInternet (kubhurawuza, zvikamu zvakashanyirwa zvakanyanya, nezvimwewo) kuvapa zvigadzirwa zvinoenderana nenzvimbo dzavanofarira. Zvakatowanda: Cdiscount Marketplace marobhoti anogona kupa vatengi kukwidziridzwa kwakagadzirirwa kune yavo yevatengi profiles.
