✔️ 2022-03-19 01:11:13 - Paris/France.
The Ledger ndi nyuzipepala ya sabata iliyonse yazachuma pamakampani oimba omwe amatumizidwa kwa olembetsa a Billboard Pro. Tsamba lachidule la kalatayo limasindikizidwa pa intaneti.
Makampani oimba ayenera kuyang'anira chiyani Netflix zachitika m'maiko ena aku Latin America kuti apeze ndalama zambiri mosavuta momwe angathere.
M'masabata akubwera, Netflix iyamba kuyesa zinthu ziwiri zatsopano ku Chile, Costa Rica ndi Peru:
- "Onjezani membala wowonjezera", zomwe zimalola olembetsa okhazikika komanso amtengo wapatali kuti awonjezere mpaka anthu awiri omwe sakhala nawo kwa madola angapo pamwezi;
- Ndipo "kusamutsani mbiri yanu ku akaunti yatsopano" kuti anthu atenge zambiri za mbiri yawo - zomwe ndi mbiri yawo yowonera ndi malingaliro - ku akaunti yatsopano m'malo mopanga akaunti yatsopano kuyambira pachiyambi.
"Tikuzindikira kuti anthu ali ndi zisankho zambiri zosangalatsa," kampaniyo idalemba mubulogu yolengeza zatsopanozi, "choncho tikufuna kuwonetsetsa kuti zatsopano ndizosintha komanso zothandiza kwa mamembala, kuphatikiza umembala. mapulogalamu ndi mafilimu. "Ndithu, Netflix amapereka kaloti m'malo mongokhalira kugawana akaunti pakati pa anthu ochokera m'mabanja osiyanasiyana. Zoyeserera zam'mbuyomu zochepetsa kugawana mawu achinsinsi zayankhidwa mosamala. Mosiyana ndi mitu ina, Netflix silimathetsa vutolo ndendende. Koma ndi kukula kwa kulembetsa kukucheperachepera komanso mtengo wake wagawo ukutsika, Netflix musanyalanyazenso funsolo.
Kodi izi zikukhudzana bwanji ndi kulembetsa kwa nyimbo? Zambiri. Anthu amagawana maakaunti ndi Spotify, Apple Music, ndi mapulani ena olembetsa nyimbo monga momwe amagawana maakaunti ndi ntchito zolembetsa mavidiyo. Ntchito zanyimbo zilinso pampanipani kuti apeze ndalama zambiri kwa omwe ali ndi ufulu komanso opanga. Spotify anasankha kuyesa kuwonjezereka kwakung'ono kwa olembetsa ambiri ogwiritsa ntchito monga mapulani abanja m'malo mokwera mtengo kwambiri. M'malo mwake, Spotify et al. imayang'ana kwambiri kukopa olembetsa ambiri, zomwe zimatsogolera makasitomala olipira ambiri akukhamukira nyimbo, ndikuchepetsa kuchulukira, zomwe zimachulukitsa mtengo wamoyo wolembetsa. Zonsezi, mitengo yakhala yokhazikika kwa zaka khumi.
Malinga ndi MusicWatch Year Music Study 2021. Izi zidatsika kuchokera pa 18,6 miliyoni mu 2020, koma mpaka 2018 (9,2 miliyoni) ndi 2019 (12 miliyoni). Kafukufuku wam'mbuyomu wa MusicWatch mu 2019 adapeza kuti pafupifupi munthu m'modzi mwa anthu asanu ndi anayi aku America omwe amagwiritsa ntchito nyimbo zolembetsa anali kukhamukira pogwiritsa ntchito mawu achinsinsi a munthu wina. Pafupifupi 30 peresenti ya anthu omwe adavomereza kugwiritsa ntchito mawu achinsinsi a munthu wina adanena kuti adzalipira ntchitoyo. Gawoli lingakhale lamtengo wapatali $300 miliyoni pachaka pa $9,99 pamwezi - ngakhale chilichonse chocheperako chingakhale mwayi wotembenuza ogwiritsa ntchito osalipira. Otsala 70% omwe adagawana nawo akaunti adati asankha mtundu waulere, wothandizidwa ndi zotsatsa. Komanso ndi mwayi. Ntchito za akukhamukira ndipo omwe ali ndi ufulu akanakhala bwino ngati akanatha kulipira madola angapo pamwezi m'malo mokhala omvera otsika mtengo.
Kuwongolera njira zopezera ndalama sikufuna kukwezedwa kwamitengo kofala komanso kosatchuka. Ma tweaks ang'onoang'ono angathandize kukulitsa msika ndikupangitsa anthu ambiri kukhala makasitomala olipira. Njira ya Netflix kusamutsa mbiri ku akaunti yatsopano kumachotsa zowawa zina zoyambitsa kulembetsa kwanu. Ngati utumiki wa akukhamukira nyimbo zikatsatiridwa, munthu amatha kulembetsa kulembetsa kwatsopano ndikusunga mindandanda yawo yonse yopangidwa pansi pa akaunti yomwe adagawana kale. Kupatsa omwe si a m'banja mwayi wolowa nawo muakaunti yogawana kungapangitse ndalama zambiri pa wogwiritsa ntchito aliyense popanda aliyense kulipira zambiri.
Ntchito za akukhamukira oimba akukakamizidwa kuti apereke ndalama zambiri kwa opanga ndi omwe ali ndi ufulu. Kugawana akaunti ndi njira yanzeru. Ngakhale kuwagwira mofatsa, osati mwaukali, kungakhale ndi zotsatirapo zake.
STOCKS
Mpaka pa Marichi 18, % idasintha sabata yatha komanso kusintha kuyambira kuchiyambi kwa chaka.
Spotify: $144,78, + 16,5%, -38,1% kuyambira chiyambi cha chaka
Universal Music Group: 22,78 mayuro, + 11,7%, -8,1% YTD
Warner Music Group: $37,21, + 17,0%, -13,8% kuyambira kumayambiriro kwa chaka
Khulupirirani: 12,90 mayuro, + 11,3%, -23,7% YTD
tank media: $8,96, +8,7%, +13,3% YTD
fuko live: $112,98, + 4,1%, -5,6% kuyambira kumayambiriro kwa chaka
Tencent Music Entertainment: $5,06, + 47,1%, -26,1% kuyambira chiyambi cha chaka
SOURCE: Ndemanga za News
Osazengereza kugawana nawo nkhani yathu pamasamba ochezera kuti atilimbikitse. 🤓