📱 2022-04-04 10:00:06 - Paris/France.
Ngati mukukhala pa mulu wa mafoni akale, mapiritsi, kapena makompyuta, ino ndiyo nthawi yabwino yogulitsa ndalama.
Mwaukadaulo, izi zikadali zoona, popeza zida zamagetsi zomwe zimagwiritsidwa ntchito zimatsika pakapita nthawi. Koma okonzanso akuti kupitilirabe kuchepa kwa chip kwakulitsa mtengo wamagetsi ovuta kupeza, makamaka ma iPads ndi Apple Watches, kukweza mtengo womwe amalipira ngakhale mitundu yakale.
Pakadali pano, msika wogulira zamagetsi ukuyamba kukhala wampikisano kwa ogula ndi ogulitsa. Gizmogo idakhazikitsidwa mu 2020 ndikuyang'ana za kusavuta - imapereka mabokosi otumizira omwe amalipidwa kale ndikulandila zinthu zosweka - ndipo The Swap Club idapanga njira yosinthira ma iPhones omwe adagwiritsidwa kale ntchito koyambirira kwa chaka chino. Msika waukadaulo wokonzedwanso, Msika Wobwerera, wangolowanso mubizinesi yogulanso, kulumikiza ogula mwachindunji kwa okonzanso ndi ochepera ochepa.
Izi zonse zimabwera pakati pa kukula kwa malonda a smartphone omwe amagwiritsidwa ntchito, ndi IDC inanena kuti 19% ya mafoni a m'manja padziko lonse mu 2021 anagwiritsidwa ntchito, kuchokera pa 17% mu 2020. Koma kuti apindule, ogula ambiri ayenera kuzindikira kuti ayenera kugulitsa zida zawo zogwiritsidwa ntchito. poyamba.
"Izi ndi zinthu, ndipo zimataya mtengo tsiku lililonse," atero a Scott Walker, purezidenti wokonzanso D2C+. “Mukachisiya m’kabati yanu kwa chaka chimodzi, mwina mwataya 70 peresenti ya mtengo wake. »
Zomwe luso lanu logwiritsa ntchito ndilofunika
Njira yogulitsira zida zanu zakale ndi yofanana pamasamba ambiri oguliranso: lowetsani kapena sankhani mtundu wa chipangizo chomwe muli nacho, yankhani mafunso angapo okhudza momwe chidacho chilili, ndikuvomera kukonzanso makinawo kapena kuzimitsa maloko a chipangizocho. yambitsani musanatumize. Mawebusaiti ambiri amapereka chizindikiro cholipiriratu chotumizira, koma mungafunike kupereka bokosi lanu. Nthawi zambiri, simuyenera kupereka chojambulira choyambirira kapena zopakira. Masamba ngati SellCell ndi Flipsy amatha kusanthula masamba angapo ogula ndikukuuzani omwe akukupangirani ndalama zambiri (ngakhale sakuwonetsa zotsatira za Back Market).
Koma malo owombola amafika bwanji pamitengo yogulitsa yomwe amapereka? Okonzanso amati ndi nkhani ya kupezeka ndi kufunikira, kutengera zomwe masamba monga Amazon ndi eBay amalipira pazida zogwiritsidwa ntchito kapena zokonzedwanso.
Nick Skelly, Purezidenti wa Maryland-based refurbisher Simple Cell, akuti amagwira ntchito cham'mbuyo kuchokera kumeneko, akuganizira zinthu monga foni ndi chindapusa cha tsamba lililonse lomwe amagula ndikugulitsa. Amasunga nkhokwe zambiri za zida ndi mtengo wake, ndipo pankhani ya Back Market, makina opangira makina amamulola kuyitanitsa zomwe zagwiritsidwa ntchito potengera mtengo wapamwamba womwe angafune kulipira.
Ndipo ma iPads akutentha kwambiri pakali pano, akuti, chifukwa chakusowa kwa mtundu waposachedwa. Ngakhale sikutheka kugula iPad yatsopano, kuwerengera kwakhala kolimba, kuchititsa kuchedwa kwakanthawi kwa ogulitsa ena, kuphatikiza Apple Store. Zosokoneza zamtunduwu, ngakhale zazing'ono, zimatha kuwonjezera mtengo wogulitsa wamitundu yakale.
"Mutha kuwombola Back Market pompano ndikugulitsa iPad 7 kapena iPad 8 yanu pa 80% yamtengo womwe mudagulira," akutero Skelly. "Ngati mukufuna iPad kapena ngati mukufuna ina, muyenera kugula kwinakwake. »
Kupatula zovuta izi, mtengo wa zida zogwiritsidwa ntchito umatsika mwachilengedwe pakapita nthawi pomwe zinthu zatsopano zimatulutsidwa. Kafukufuku wa chaka chatha ndi tsamba laukadaulo la Decluttr adapeza kuti ma iPhones adataya pafupifupi 49% ya mtengo wawo wamalonda chaka chimodzi atakhazikitsidwa ndi 66% patatha zaka ziwiri, pomwe mafoni a Samsung adataya 65% ndi 79% patatha chaka chimodzi ndi ziwiri. motsatira.
Koma monga momwe mungayembekezere, mawonekedwe a chipangizo amatha kukhala ndi vuto lalikulu pazamalonda. Skelly akuti Pamsika Wobwerera, kusiyana pakati pa foni yomwe ili bwino ndi yomwe ili bwino kwambiri imatha kufika 30%. Poyerekeza, zinthu monga kusungirako kowonjezera, kukumbukira kowonjezera, kapena mtundu wa chipangizo zilibe kanthu.
"Mukangodutsa ntchitoyi, chikhalidwe ndi 100% chomwe chimatsimikizira mtengo," akutero. “Palibe amene amafuna kugula foni yokhala ndi zokala pagalasi kapena yowonongeka. Amafuna kumverera kwatsopano kumeneku kwachepa.
Bweretsani zida zanu zosweka
Ngakhale chipangizo chowonongeka sichingatengeke ngati chida chopanda kanthu, sizikutanthauza kuti muyenera kupewa kuchigulitsa. Okonzanso ena amakhazikika powakonzera kapena kuwapezera nyumba, ndipo msika wopikisana nawo wogula ungathandize zidazi kubweretsa ndalama zambiri kuposa kale.
Scott Walker wa D2C+ akuti ntchito zogulira ukadaulo sizinayang'ane zida zomwe zili ndi zovuta zazikulu. Chitsanzo chawo ndikugula zamagetsi zambiri ndikuzigulitsa kumisika ina. Choncho makamaka akuyang'ana mafoni ndi mapiritsi omwe safuna kukonza zodula.
Mosiyana ndi izi, adakulitsa malo ogulitsira ambiri omwe akufuna kukolola mafoni osweka a magawo. Chifukwa Back Market imalola kuti igule zida izi mwachindunji kwa ogula, imatha kusunga mapindu ake pomwe ikupereka mtengo wopikisana nawo. IPhone yazaka zisanu yokhala ndi chophimba chosweka, akuti, ikhoza kukhalabe yamtengo wapatali $20 mpaka $30, kuposa masamba ena ambiri ogula.
"Zomwe achita ndikumeta magawo angapo azinthu zogulitsira pochita izi, ndikuchepetsa mtengo pakugulitsanso foni," akutero Walker.
Nthawi zonse amakulangizani kugula zinthu musanagule, ndipo nthawi zonse mumatha kuganizira zolembera chipangizo chanu pamisika ya Swappa, eBay kapena Facebook ngati mulibe nazo vuto kugulitsa mwachindunji kwa ogwiritsa ntchito ena. Kuchepetsa kwakukulu kwa pulogalamu yobwezeretsa ya Back Market m'masiku ake oyambirira kumawoneka ngati kusowa kwa okonzanso; kusaka kwazinthu zambiri kumabwerera popanda zotsatsa zilizonse.
M'kupita kwa nthawi, komabe, Back Market imati cholinga chake ndikumenya malo ena obweza ngongole pazomwe amapereka ogula pazida zomwe azigwiritsa ntchito. Lauren Benton, woyang'anira wamkulu wa ntchito za Back Market ku US, akuti nthawi zonse amayang'anira masamba ena kuti awone ngati angachite zambiri kuti apange msika wampikisano.
"Tikuyang'anira izi mosamala kwambiri kuti timvetsetse ngati sitikuchita motsutsana ndi tsamba lina lomwe limapanga pulogalamu yogulira," akutero Benton.
Nick Skelly wa Simple Cell akuti akuwona kale zotsatira. Ngakhale kuti sanagule zipangizo zambiri kudzera pa Back Market panobe, ndalama zomwe makasitomala amalandira ndizochuluka kuposa momwe amaganizira kuti angapeze ngati atagulitsa zipangizo zawo zomwe azigwiritsa ntchito kwina. Zimamuwonongeranso ndalama zochepera chifukwa amapeza zidazo mwachindunji kuchokera kwa ogula, ndipo amatha kuzikonzanso ndikuzigulitsanso popanda kuwononga nthawi kapena kudutsa ena amkhalapakati.
"Amatseka kuzungulira kwachuma chozungulira. Timatha kupeza ndi kugula zipangizo, kenako n’kuzigulitsanso mumsika womwewo n’kufika m’manja mwa ogula,” adatero. “Ndiwo bwalo lonse pamenepo. »
SOURCE: Ndemanga za News
Osazengereza kugawana nawo nkhani yathu pamasamba ochezera kuti atilimbikitse. 🧐
