😍 2022-07-24 14:16:20 - Paris/France.
Nangona kuyinyani ukuba iinkonzo zedijithali ezifana neNetflix baye baqhuba ukwamkelwa kweenkonzo zemali kwingingqi ngesidingo sokufikelela kuyo, hayi kuzo zonke iimeko. Imali iseyinkosi kulo mmandla.
ELatin America, phantse i-80% yababhalisi bafikelela kwi-Netflix ngesipho okanye amakhadi ahlawulwa kwangaphambili, afunyanwa kwiivenkile eziluncedo kwaye asebenze ngokufanayo kwiinkonzo zefowuni ephathwayo, wachaza. Hernando Rubio, CEO kunye co-umseki MOVII Colombia, njengenxalenye I-4 ye-Latin American Congress ye-Innovation, iBhanki yeDijithali kunye neTekhnolojiebibanjelwe kwisiXeko saseMexico.
Kodwa izipaji (izipaji zedijithali) zenza ukuba abantu abangabhankiyo bafikelele kwiimveliso kunye neenkonzo zedijithali kwaye ke ngoko batshintsha amanani angalunganga okufakwa kwemali.
Nangona i-startups ezibonelela ngee-wallet zisenomsebenzi omkhulu ngokuqwalasela oko namhlanje Umntu om-1 kwabali-10 kuMbindi Merika unesipaji, ngoxa eAsia si-8 kwabali-10.
Kuzo zonke ezi zinto, imali ayilona intshaba, yathi i-CEO ye-MOVII, iintshaba zikungabikho kwemfundo yezemali kunye nokungabikho kokubandakanywa kumazwe aseLatin America.
Ngaba iLatinos iyayithanda imali okanye ngaba ingaphandle kweenketho?
"Ii-Wallets zinceda abantu ukuba bahambise imali yabo kwihlabathi ledijithali, apho uninzi lwezinto ezilungileyo, ezintle, ezingabizi kakhulu, ezinokuxabisa malunga ne-35% ngaphantsi," uRubio ubala.
“Ukubandakanywa kwezemali lisango lokuya kubume beshishini kwaye lixabiso lemveliso,” utshilo usomashishini osele enabasebenzisi abazizigidi ezi-4 kwipotifoliyo yakhe.
Izipaji zombane ziyindlela yokuqala yokufikelela yokubandakanywa kwemali. Kwaye benza inkqubo ibe lula ukuyenza ngemizuzu ngaphandle kokuya kwisebe lebhanki, uRubio wabonisa.
Ngokoqikelelo lwakutsha nje olupapashwe ngu I-ResearchLab, inkcitho ye-wallet yedijithali kulindeleke ukuba ikhule ukusuka kwi-5 yeetriliyoni zeedola ngo-500 ukuya kwi-2020 yeetriliyoni zeedola ngo-10 kwihlabathi jikelele.
Nangona kunjalo, ukukhuliswa komntwana kusezantsi kuMbindi Merika. I-Panama lilizwe elikhokela ukuthathwa kwabantwana nge-33%, ilandelwa yi-Colombia nge-24% kunye ne-Peru nge-19%. Kwaye ngaphandle koqoqosho lwesibini ngobukhulu eLatin America, iMexico ithatha nje i-3% yayo, utshilo uRubio, ecaphula uphononongo lwakutsha nje.
Nangona ukufikelela kubalulekile, ukusetyenziswa kwee-wallets yinto echaza ngokwenene ukubandakanywa, ukuba kubandakanywa ngokwenene, ubuncinane bentengiselwano enye ngenyanga kufuneka yenzeke.
Ithuba lokubandakanywa kwezemali likhulu ngokuqwalasela ukuba ngaphezu kwesiqingatha sabemi baseLatin America bane-smartphone kunye noqhagamshelo lwe-intanethi, ngoko banethuba lokubona iinketho zemveliso kunye neenkonzo ze-intanethi, kodwa abanako ukuzifumana, uRubio wakhala.
"Ngokubandakanywa kwemali, umntu okwidolophu ekude unokufikelela kwimfundo ngokuhlawulela izifundo ze-intanethi kwiPlatzi okanye i-Coursera"wabonisa usomashishini kwaye waqinisekisa ukuba amanyathelo alandelayo emva kokuba ne-wallet yedijithali kukuba abantu banokugcina kwaye bafikelele kwiikhredithi.
Ngamafutshane, uRubio wabonisa ukuba: “Asitsho ukuba ungasebenzisi imali, qhubeka uyisebenzisela nantoni na eluncedo emhlabeni, kodwa yisebenzise ekuthengeni nakwi-intanethi. »
Imali iya kuqhubeka ifuneka de amashishini amkele iintlawulo zedijithali, apho uRubio uthi akhawunti kuphela malunga ne-8% yeentlawulo ezisemthethweni eColombia, ilizwe elinepesenti ephantsi yokwamkela iintlawulo zedijithali.
SOURCE: Uphonononga Iindaba
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