✔️ 2022-06-25 01:19:00 - Paris/France.
Netflix Ikutsimikizira Idzawonjezera Zotsatsa Papulatifomu Ndikufotokozera Chifukwa Chake
Nsanja ya akukhamukira Netflix yakhala ikudziyika ngati imodzi mwa otchuka kwambiri kwa zaka zingapo, koma chifukwa cha mpikisano wamphamvu, ikukumana ndi mavuto aakulu azachuma. Pakati pa mwezi wa Epulo, CNBC idalengeza kuti chimphona chofiiracho chidzawonjezera mapulani ndi zotsatsa papulatifomu, zomwe zidadzudzula kwambiri ogwiritsa ntchito ndi akatswiri azama TV. Ted Sarandos, Co-Executive Director ndi Chief Content Officer, akupereka ndemanga yatsopano pamutuwu pomwe adawonekera pa Sway podcast (kudzera The Hollywood Reporter).
Netflix idakhalabe kampani yayikulu padziko lonse lapansi akukhamukira. Popanda mpikisano wachindunji, zinali zophweka kwambiri kusunga olembetsa, omwe adasankha ntchitoyi kuti awonere mndandanda ndi makanema kuchokera kunyumba zawo. Koma kupita kwa nthawi kwabweretsa kubwera kwa Amazon Prime Video, Disney Plus, HBO Max, Paramount Plus, Apple TV + ndi ena ambiri, mautumiki omwe awonjezedwa pamndandanda wazinthu zina, kuyika korona wa Netflix pachiwopsezo chachikulu. Zomwe zilipo ndi zomveka bwino, ndipo tsopano kampani ya makolo ya Stranger Things yasokonezedwa ndi mpikisano, zomwe zimapangitsa kuti anthu ambiri asamagwire ntchito kuti apereke malipiro otayika kwa makasitomala pa theka lapitalo.
Kwa Ted Sarandos, zinthu zili ndi malongosoledwe osavuta. Popeza ambiri omwe angakhale makasitomala sangakwanitse kugula ma phukusi okwera mtengo kwambiri a Netflix, kampaniyo ndiyokonzeka kupereka phukusi lotsika mtengo lomwe lili ndi zotsatsa. Izi zimachitika chifukwa cha kuchepa kwa ogwira ntchito m'miyezi yaposachedwa, chinthu chochititsa manyazi kwambiri chomwe chimanena zambiri za udindo wa Netflix motsutsana ndi omwe akupikisana nawo kwambiri.
Tasiya gulu lalikulu la makasitomala patebulo, omwe ndi anthu omwe amati, "Hei, Netflix ndiyokwera mtengo kwambiri kwa ine ndipo sindisamala zotsatsa." Tikuwonjezera zotsatsa, sitikuwonjezera zotsatsa ku Netflix monga tikudziwira lero. Tikuwonjezera zotsatsa za anthu omwe amati "hey, ndikufuna mtengo wotsika ndipo ndiziwonera zotsatsa
Monga kuti zomwe tazitchulazi sizokwanira, Sarandos adalimbikitsa kuthekera kophatikizana ndi gulu lina, m'mawu ochepa, ogulidwa ndi kampani yayikulu kuti apewe kubwezeredwa (monga momwe The Walt Disney Company idachitira ndi 20th Century Fox): zenizeni, kotero tiyenera kuyang'ana maso athu pa izo. Tili ndi masikelo ambiri, phindu komanso ndalama zaulere kuti tipitilize kukulitsa bizinesi iyi. »
Pazaka ziwiri zapitazi, Netflix yawonjezera mtengo wamalipiro ake pamwezi popanda kubweza zambiri. Ndizosadabwitsa kuti aliyense akuwona kuti kampaniyo yakhala ikutsika kwambiri pakupanga kwake, posankha chitukuko cha mndandanda ndi mafilimu omwe sali ofanana ndi zomwe ntchito zina zimapereka. Ingokumbukirani mapulani abizinesi ankhanza omwe adakhazikitsidwa ndi Warner Bros. ndi HBO Max itangofika ku Mexico: kuchotsera kwa moyo wonse wa 50% pa chindapusa cha pamwezi, 74,50 pesos waku Mexico, ndipo tsopano mtengo wokhazikika wa 149 pesos waku Mexico ndi kuthekera kochepetsera ngati phukusi lapachaka lapanga mgwirizano. Kumbali inayi, komanso ku Mexico, Netflix yawonjezera mtengo wa mapulani mu 2020, kulipira ogula msonkho wolamulidwa ku nsanja za digito ndi boma la federal; mu Novembala chaka chatha, idakwezanso mitengo yake; tsopano ndondomeko ya banja ili pafupi ndi 300 pesos Mexico.
VIDEO YOTHANDIZA: Stranger Zinthu 4 - Kalavani Yovomerezeka
SOURCE: Ndemanga za News
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