✔️ 2022-07-19 03:13:57 - Paris/France.
Pakati pa kutayika kwakukulu kwa olembetsa, Netflix adatsimikizira izi mu Ogasiti padzakhala njira yatsopano yolipirira iwo omwe amagawana akaunti ya nsanja m'nyumba zingapo. Iyi ndi ntchito yotchedwa "Onjezani nyumba".
Imeneyi ndi imodzi mwa njira zomwe kampaniyo ikugwiritsira ntchito kuti ikhale yomveka bwino ponena za maakaunti aumwini, maakaunti abanja, ndi kuchuluka kwa maakaunti ena ammudzi, mwachitsanzo momwe dzina la ogwiritsa ntchito ndi mawu achinsinsi amagawidwa pakati pa anthu angapo.
Ngakhale Netflix salola mawonekedwe awa mu mgwirizano wake, kwa zaka zambiri amalola kuti awonjezere ogwiritsa ntchito, koma tsopano akukhala ndi mavuto ochulukirapo, asintha zilolezozi.
Chotero, kuyambira mu August ku Argentina, El Salvador, Guatemala, Honduras ndi Dominican Republic, njira yatsopanoyi ingakhale ndi zosiyana:
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Nyumba imodzi pa akaunti iliyonse: Maakaunti onse a Netflix, mosasamala kanthu za pulani yake, aphatikiza kulowa mnyumba imodzi (kutengera malire a ogwiritsa ntchito nthawi imodzi)
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Njira yolipirira nyumba zowonjezera: kugwiritsa ntchito akaunti ya Netflix m'mabanja ena (kaya achibale kapena abwenzi), mutha kulipira ma peso 219 pamwezi panyumba iliyonse yowonjezera. "Mamembala a Basic Plan atha kuwonjezera nyumba imodzi, mamembala a Standard Plan mpaka nyumba ziwiri zowonjezera, ndi mamembala a Premium mpaka nyumba zina zitatu," inatero kampaniyo.
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Kuyenda Kuphatikizidwa: Kampaniyo imasunga chilolezo chowonera Netflix kutali ndi kwawo pa piritsi, laputopu, kapena foni yam'manja.
Zatsopano zoyang'anira nyumba: Malinga ndi kampaniyo, "posachedwa mudzatha kuyang'anira komwe akaunti yanu ikugwiritsidwa ntchito ndikuchotsa nyumba nthawi iliyonse, patsamba la zoikamo za akaunti yanu."
Kuyambira mu Ogasiti padzakhala ntchito ya "Add a house".
Netflix sikudutsa nthawi yake yabwino
Netflix anali ndi chaka choyipa. Mu Epulo, kampaniyo idati idataya olembetsa mchaka choyamba cha 2022, nthawi yoyamba izi zidachitika kotala pazaka khumi. Pambuyo pake, magawo a Netflix adawotcha (pakadali pano pafupifupi 70% pachaka), kuwononga mabiliyoni a madola pamtengo wamsika, ndipo kampaniyo yachotsa antchito mazanamazana.
Pitirizani kuwerenga nkhaniyo
Kutayika kwa olembetsa sikunali vuto lokhalo lomwe linagwedeza dziko la Netflix ngati la Stranger Things. Malingaliro ofooka a gawo lachiwiri adadabwitsa osunga ndalama: Netflix idaneneratu kuti idzatayanso $ 2 miliyoni kumapeto kwa masika.
Mu Epulo, kampaniyo idalengeza kuti idataya olembetsa mgawo loyamba la 2022.
Zomwe zimachitika Lachiwiri zitha kukonzanso tsogolo la bizinesi ndi mafakitale onse akukhamukira. Ngati Netflix itaya, imatayanso akukhamukira.
"Padzakhala gehena yolipira ngati anganene kuti ndi okwera kwambiri kuposa omwe atayika 2 miliyoni," Andrew Hare, wachiwiri kwa purezidenti wofufuza ku Magid, adauza CNN Business.
Msika akukhamukira kukhwima ndi kukhuta, adatero Kalulu. Chifukwa chake otsatsa adzifunsa kuti: "Chotsatira ndi chiyani ndipo kukula kudzachokera kuti?"
Netflix ikuyika chiyembekezo chake pa mpulumutsi yemwe angakhale: kutsatsa.
Njira yatsopano yogulitsira yotsika mtengo
Kampaniyo idalengeza Lachitatu kuti igwirizana ndi Microsoft pa dongosolo latsopano, lotsika mtengo, lothandizidwa ndi zotsatsa. Ngakhale CEO wa Netflix Reed Hastings akukana lingaliro kwa zaka zambiri, kutsatsa tsopano ndi gawo lofunikira la mapulani a Netflix owonjezera ndalama m'tsogolomu. Dongosolo latsopanoli lifika kumapeto kwa 2022, koma a Netflix akuvomereza kuti bizinesi yake yatsopano yotsatsa ili "koyambirira".
Kampaniyo idzayesanso kutenga njira zazikulu motsutsana ndi kugawana mawu achinsinsi ndikupanga zinthu zochititsa chidwi kuti zithandizire kusintha.
Koma kodi zili ndi vuto ngati manambala a Lachiwiri ndi osowa kwambiri kotero kuti Wall Street ikutembenukira kumbuyo kwa Netflix? "Netflix ikangodetsedwa kwambiri ndi msika, kubetcha konse kutha," adatero Hare.
Kampaniyo idzayang'ana kwambiri pakuphwanya kugawana mawu achinsinsi ndikupanga zomwe zikuyenda
Komabe, utumiki wa akukhamukira ali ndi zabwino zochepa.
Poyamba, akadali Netflix, mtsogoleri mu akukhamukira ndi olembetsa 221,6 miliyoni padziko lonse lapansi. Kuphatikiza apo, ipereka lipoti pamsika womwe uli ndi zinthu zomwe Netflix sangathe kuzilamulira, monga kukwera kwa inflation. Chifukwa chake muli ndi zifukwa izi zomwe mungadalire kuti mwina muchepetse nkhonya kwa osunga ndalama.
"Ogulitsa ndalama adzawapatsa nthawi yoti ayendetse sitimayo, koma ayenera kumva ndondomeko zolimba za kukula msanga," adatero Hare. "Ndizokambirana zakusintha kwamakampani kuti zitsimikizire kuti ikupitilizabe kulowa akukhamukira… Palibe amene ali ndi kulimba mtima ngati kampani yomwe imataya mamiliyoni olembetsa kotala lililonse. »
SOURCE: Ndemanga za News
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