😍 2022-10-06 18:12:53 - Paris/France.
Dziko lachisangalalo lasintha ndipo pali mamiliyoni a anthu omwe amasewera kasino wapaintaneti, chifukwa chitonthozo chotha kusewera kuchokera pazida zonyamulika, mu ngodya iliyonse yapadziko lapansi komanso nthawi iliyonse yatsiku, ndizowona zomwe amapeza. mwalowa nawo ambiri, ndikuyika kubetcha kwanu pa intaneti pamasewera amwayi komanso masewera ambiri.
Kuwonjezera pa kutchova njuga kumeneku komwe kumagwiritsidwa ntchito kwambiri ndi anthu mamiliyoni ambiri padziko lonse lapansi, zosangalatsa zina zasintha m’zaka zaposachedwapa. Ichi ndichifukwa chake nsanja za audiovisual za akukhamukira achita bwino kwambiri m'zaka zaposachedwa, Netflix pokhala mfumukazi yosatsutsika ya gawoli lomwe lagonjetsa ogwiritsa ntchito ambiri posachedwapa.
Koma Netflix ankafuna kupita patsogolo ndipo, kuwonjezera pa mndandanda wa mndandanda ndi mafilimu omwe adapanga okha, adaganiza, miyezi ingapo yapitayo, kulowa nawo gawo lamasewera a kanema, lomwe limapereka kwa ogwiritsa ntchito kuyambira kumapeto kwa 2021 kwa onse. ogwiritsa ntchito komanso kwaulere, popanda mtengo uliwonse. Koma kodi izi za Netflix zapambana kapena ayi? Timasanthula pansipa.
Ndi 1% yokha ya ogwiritsa ntchito a Netflix omwe amasewera masewera masewera a kanema
Mu Novembala chaka chatha, Netflix idalowa m'gulu lake lamasewera, ndikutulutsa mitu 5, yomwe inali: 'Stranger Things: The Game'; "Zinthu Zachilendo 3: The Game", "Card Blast"; "Teeter Up" ndi "Shooting Hoops". Kuyambira pamenepo, utumiki wa akukhamukira wawonjezera masewera ena 20 pamndandanda wake wamasewera, omwe ogwiritsa ntchito amatha kusewera kudzera pa pulogalamu ya Netflix yomwe ikupezeka pazida zonyamulika monga mafoni am'manja kapena mapiritsi.
Ngakhale wina akuyenera kudabwa ngati ogwiritsa ntchito a Netflix amaseweradi mndandanda wamasewera omwe kampaniyo imapereka kwa onse olembetsa. CNBC, yomwe ndi kampani yowunikira mapulogalamu, idatsimikiza kuti 1% yokha ya ogwiritsa ntchito a Netflix ndiwosewera pamndandanda wamasewera operekedwa ndi kampaniyo.
Chiwerengerocho sichokwera, monga mukuonera. Masewera a Netflix adatsitsidwa nthawi 23 miliyoni, ndi omvera ambiri ogwiritsa ntchito 1,7 miliyoni. Chiwerengerochi ndi chochepa kwambiri ngati tiganizira chiwerengero cha olembetsa a Netflix, omwe ndi 221 miliyoni, ndendende.
Kodi ndichifukwa chiyani masewera a Netflix sakhala ndi kupambana komwe kampani ikuyembekezeredwa?
Chomwe chikuwonekera ndikuti kampaniyo siyisiya kuyesa kupanga masewera ake kugunda ndi olembetsa ake. Ichi ndichifukwa chake Leanne Loombe, wamkulu wa gawo lamasewera a Netflix, adawonetsa kuti kampaniyo ikadali mugawo loyesera pankhani iyi. Koma "kulephera" sikunalepheretse Netflix kubetcha pamasewera pakugwiritsa ntchito kwake popeza ili ndi mitu 24 yomwe ikupezeka m'mabuku ake ndipo ikukonzekera kukhazikitsa 50 kumapeto kwa chaka chino cha 2022.
Pakadali pano, masewera ambiri operekedwa ndi Netflix adapangidwa ndi gulu latsopano. Gululi limapangidwa ndi Netflix ndipo limaphatikizapo anthu omwe ali akatswiri pantchitoyi, komanso anthu ochokera kumakampani, monga Next Games, omwe amawononga $ 72 miliyoni kuti agule. Komabe, Netflix ikufuna kupita patsogolo ndipo ikufuna kupeza ufulu wachidziwitso wamasewera omwe amadziwika kwambiri ndi anthu onse, kuti olembetsa ake athe kuwapeza ndipo amatha kusewera papulatifomu.
Netflix yatsegula situdiyo yake yachitukuko masewera a kanema
Ngati awa anali kuyesa pang'ono kwa Netflix kuti apambane mu bizinesi yamasewera apakanema, kampaniyo sikufuna kusiya kuyesa ndikukopa chidwi cha ogwiritsa ntchito. Mwa kuyankhula kwina, Netflix ikufuna kusonyeza kuti kudzipereka kwake sikokhalitsa ndipo tsopano kampaniyo yalengeza kupanga studio yake. masewera a kanema.
Yemwe amayang'anira kulengeza izi anali wachiwiri kwa purezidenti wa Masewera a Netflix, Amir Rahimi, yemwe kudzera muzolemba pabulogu yake yovomerezeka adati Netflix ipanga wopanga wake, womwe uzikhala ku Helsinki. (Finland) ndipo anati phunziro lidzatsogoleredwa ndi Marko Lastikka, yemwe adzakhala mtsogoleri wa maphunziro.
Lingaliro ili likadali m'gawo lake loyamba ndipo tidikirira pang'ono kuti tiwone mapulojekiti omwe situdiyo yatsopano yachitukuko ya Netflix ikugwira ntchito. Kumbukirani kuti kupanga masewera kungatenge zaka, koma pakali pano situdiyo iyi ikuyesetsa kukhazikitsa maziko amasewera awo otsatira mchaka choyamba ndipo akuyembekeza kuti atha kugawana nawo zaka zikubwerazi.
Kuyambira Netflix, akufuna kupereka olembetsa awo masewera omwe ndi oyamba komanso osangalatsa kwambiri kwa aliyense. Cholinga chake ndi chakuti masewerawa asakhale ndi zogulira mkati mwa pulogalamu kapena zotsatsa, kotero kuti 1% ya olembetsa omwe amasewera papulatifomu yawo aziwonjezeka kwambiri m'miyezi ikubwerayi.
Chodziwika bwino ndikuti ntchito za akukhamukira de masewera a kanema ndiwo dongosolo latsiku lino ndipo ndi tsogolo la osewera ndi mafani a gawoli. Kulowetsedwa kwa Netflix sichinthu changozi, koma pali makampani ena omwe amaperekedwanso ndi makampani ena monga YouTube, omwe ali ndi ntchito yawoyawo. masewera a kanema, yotchedwa YouTube Masewero, yomwe ikufuna kukhala nsanja yabwino kwambiri yowulutsira masewera, popeza ndicho cholinga chake chachikulu, kuposa kupereka masewera.
Chifukwa chake Netflix ikufuna kupeza mwayi pamakampani akuluakulu omwe ali mugawoli, monga Sony ndi Nintendo, omwe amapereka kale ntchito yolembetsa yomwe, polembetsa pamwezi, amapereka mwayi woti athe kusewera masewerawa m'kabukhu lawo. . .
Zikuwonekerabe momwe Netflix imagwirira ntchito mugawoli komanso ngati ndi zoyesayesa zake zimatha kukopa chidwi cha omwe adalembetsa komanso kuchuluka kwa omwe amagwiritsa ntchito masewera a kanema amatha kuwonjezeka kwambiri m'miyezi ikubwerayi, kuti kampani ya akukhamukira sakuwona kuti zoyesayesa zonse zomwe akuchita kuti alowe gawo lamasewera apakanema nzopanda phindu.
SOURCE: Ndemanga za News
Osazengereza kugawana nawo nkhani yathu pamasamba ochezera kuti atilimbikitse. 😍