✔️ 2022-04-16 20:11:49 - Paris/France.
Takulandilani ku Sabata Lino mu Mapulogalamu, mndandanda wapamlungu uliwonse wa TechCrunch womwe umafotokoza nkhani zaposachedwa kwambiri zamakina ogwiritsira ntchito mafoni, mapulogalamu a m'manja, komanso chuma chonse cha mapulogalamu.
Makampani opanga mapulogalamu akupitilizabe kukula, ndi kuchuluka kwa zotsitsa ndikugwiritsa ntchito kwa ogula kudutsa m'masitolo a iOS ndi Google Play zophatikizidwa mu 2021, malinga ndi malipoti aposachedwa. Kuwononga ndalama padziko lonse lapansi pa iOS, Google Play ndi malo ogulitsa mapulogalamu a chipani chachitatu ku China kudakula 19% mu 2021 kufika $170 biliyoni. Kutsitsa kwa mapulogalamu kudakulanso 5% mpaka 230 biliyoni mu 2021, ndipo ndalama zotsatsira mafoni zidakula 23% pachaka mpaka $295 biliyoni.
Ogwiritsa ntchito masiku ano akuwononga nthawi yochulukirapo m'mapulogalamu kuposa kale, ngakhale kupitilira nthawi yomwe amawonera TV, nthawi zina. Mwachitsanzo, anthu a ku America amaonera wailesi yakanema kwa maola 3,1 patsiku, koma mu 2021, anathera maola 4,1 ali pa foni yawo. Ndipo sali ngakhale ogwiritsa ntchito mafoni akuluakulu padziko lonse lapansi. M'misika ngati Brazil, Indonesia ndi South Korea, ogwiritsa ntchito adapitilira maola asanu patsiku mu mapulogalamu am'manja mu 2021.
Mapulogalamu si njira yokhayo yodutsira maola opanda pake, mwina. Iwo akhoza kukhala makampani aakulu. Mu 2021, mapulogalamu ndi masewera 233 adapanga ndalama zoposa $100 miliyoni pakugwiritsa ntchito ogula, ndipo 13 zidaposa $20 biliyoni pazopeza. Kumeneku kunali chiwonjezeko cha 2020% kuchokera mu 193, pomwe mapulogalamu ndi masewera 100 zidapitilira $1 miliyoni pakugwiritsa ntchito ogula pachaka, ndipo mapulogalamu asanu ndi atatu okha adapitilira $XNUMX biliyoni.
Sabata ino mu Mapulogalamu imapereka njira yopitirizira kusinthika kwamakampani omwe akusintha mwachangu pamalo amodzi, ndi zaposachedwa kwambiri za mapulogalamu apadziko lonse lapansi, kuphatikiza nkhani, zosintha, ndalama zogulira mbewu, kuphatikiza ndi kugula, ndi zina zambiri. komanso.
Mukufuna M'mapulogalamu M'sabatayi mubokosi lanu Loweruka lililonse? Lowani apa: techcrunch.com/newsletters
Elon Musk akuyesera kutenga Twitter. Mwina.
Sabata yatha, Elon Musk adagula gawo lalikulu pa Twitter (lofunika pafupifupi $ 3 biliyoni) ndikulowa nawo gulu la oyang'anira Twitter. Ndiyeno iye sanali. Tsopano akufuna kugula kampani yonse. Kapena ayi.
M'kalata yake yopereka, adati Twitter iyenera "kusandulika kukhala kampani yabizinesi." Ngati Twitter ikukana kupereka kwake - zomwe Twitter ikuyesera kuchita - Musk wachenjeza kuti "ayenera kuganiziranso" udindo wake monga wogawana nawo Twitter. Ndani akudziwa, mwina ndiye anali dongosolo nthawi yonseyi?! Kenako adakwera siteji pamwambo wa TED kuuza omvera kuti, Zosangalatsa: “Sindikutsimikiza kuti ndingapeze. »
Ayi ndithu? Kupereka kwa Musk pa $54,20 pagawo lililonse - mwapeza? 420 ku? CHAKA! - chinali nthabwala? Ndani akanatha kuganiza?
Uh, mabiliyoni.
Musk amasewera ndi Twitter ngati chidole, mwina ngati mpope ndikutaya ndalama zina zofunika (gawo lotayira likudikirira… : "Twitter yakhala ngati malo a anthu ambiri, kotero ndikofunikira kuti anthu azikhala ndi zenizeni komanso malingaliro oti atha kulankhula momasuka malinga ndi malamulo. » Kapena chifukwa ankakonda kudziyerekezera mwachidule monga mfumu yatsopano ya Twitter. Kapena chifukwa anali wotopa. Kapena zonse pamwambapa.
Chabwino, ndithudi, chirichonse. Zonse zakhala masewero opusa komanso osathandiza kwa kampani yomwe pamapeto pake ili panjira yoyenera potengera zoyesayesa zopanga zinthu, mkati mwa nthawi yakusintha komwe ikanatha kudzifotokozeranso pansi pa CEO watsopano. Jack Dorsey.
Musk sakanakhala ndi nthawi yochuluka yogwiritsira ntchito Twitter, ngati adagula, atapatsidwa maudindo akuluakulu a SpaceX ndi Telsa. Koposa zonse, akuwoneka kuti ali wokonzeka kutaya ndalama zake kuti Twitter imvere malingaliro ake: nanga bwanji Twitter Blue popanda zotsatsa?, Kutsimikizira pompopompo kwa olembetsa a Blue? ndipo, zowona, nanga bwanji kuchoka pazida zosokoneza? Monga njira, chemin pansi? Ngati atapambana pa mfundo yotsirizayi, Twitter sichingapangidwe bwino - zingakhale chisokonezo. Kapena choyipa, lankhulani.
Koma potsatira zomwe Musk adapereka, tsogolo la Twitter - kaya adzigula yekha kapena ayi - siliri lotsimikizika.
Tim Cook amalankhula motsutsa kutsitsa kwapambali… kachiwiri
Mkulu wa Apple a Tim Cook adalankhula ku IAPP Global Privacy Summit sabata ino kuti ayitanitsanso makampani omwe bizinesi yawo imachokera pa data ya ogwiritsa ntchito migodi - mawu osabisala a Facebook, omwe kuthekera kwawo kotsatsa malonda kudakhudzidwa ndi Apple's App. Sungani kusintha kwachinsinsi kufika pa $10 biliyoni. Woyang'anirayo adabwerezanso zomwe Apple adachita motsutsana ndi kutsitsa - mchitidwe woyika mapulogalamu pazida zam'manja kuchokera kunja kwa App Store.
Ngakhale Google yalola ogwiritsa ntchito ake kukhazikitsa mapulogalamu a Android kunja kwa Play Store, Apple yatsutsa mwamphamvu lingaliroli, ponena kuti imayika zinsinsi za ogwiritsa ntchito pachiwopsezo cha ochita zoyipa.
Chaka chatha, kampaniyo idatulutsa chikalata chamasamba 31 chofotokoza chifukwa chake ikukhulupirira kuti kutsitsa mapulogalamu kungayambitse kuchuluka kwa pulogalamu yaumbanda ndi chinyengo, zomwe zingaposa phindu lililonse la ogula kuchokera m'masitolo apulogalamu. makomisheni. Otsutsa a Apple, ndithudi, akuganiza kuti udindo wa kampaniyo ukukhudzana kwambiri ndi chikhumbo chake chofuna kusungabe chilengedwe cha pulogalamu ya m'manja ndi ndalama za App Store zomwe zimabwera nazo. Wopanga Fortnite Epic Games, mwachitsanzo, akuchita apilo chigamulo cha khothi laling'ono pankhani yotsutsana ndi mpikisano wamalonda a App Store. Kampani yamasewera ikufuna kupereka masewera ake am'manja kwa ogwiritsa ntchito kunja kwa App Store kuti apewe kulipira ma komishoni a Apple, koma Apple akuumirira kuti kutsegulira iPhone kumasitolo ena kapena kutsitsa pa intaneti ndikoterera.
Othandizira a Apple nthawi zambiri amavomereza kuti pali zoopsa zomwe zimakhudzana ndi kutsitsa, monga Apple akunenera. Mwachitsanzo, zolembedwa za Apple zikuwonetsa kuti zida za Android zapezeka kuti zili ndi 15 mpaka 47 nthawi zambiri zamatenda a pulogalamu yaumbanda kuposa ma iPhones pazaka zinayi zapitazi, kutchula zambiri za malipoti a Threat akale. Smart kuchokera ku Nokia.
Koma mabilu omwe angalole kutsitsa akupeza chithandizo chambiri ku United States, zomwe Cook adazilankhula lero, nati "zikhoza kuyika zinsinsi zathu ndi chitetezo chathu pachiwopsezo," ndipo zidadetsa nkhawa kwambiri Apple. Makamaka, sanangoyang'ana momwe kuyika pambali kungachulukitsire chiwopsezo cha pulogalamu yaumbanda, komanso momwe makampani angagwiritsire ntchito mbaliyi kuti apewe chitetezo chachinsinsi cha Apple kuti azitsatiranso deta ya ogwiritsa ntchito.
"Kunena zomveka, Apple ikugwirizana ndi malamulo achinsinsi. Takhala tikuthandizira GDPR kwa nthawi yayitali ndikuyamika mayiko ambiri omwe akhazikitsa malamulo awoachinsinsi. Tikupitirizabe kulimbikitsa malamulo amphamvu komanso okhudza zachinsinsi ku United States. Ndipo ndife othokoza kwa atsogoleri onse apadziko lonse lapansi omwe akuyesetsa kupititsa patsogolo ufulu wachinsinsi, kuphatikiza ufulu wa ana, "adatero Cook.
"Koma tikukhudzidwa kwambiri ndi malamulo omwe angasokoneze chinsinsi komanso chitetezo pokwaniritsa cholinga china. Kuno ku Washington ndi kwina kulikonse, opanga mfundo akuchitapo kanthu, m'dzina la mpikisano, zomwe zingakakamize Apple kusiya mapulogalamu pa iPhone omwe amadutsa App Store kudzera munjira yotchedwa sideloading. Izi zikutanthauza kuti makampani omwe amangofuna zambiri atha kuphwanya malamulo athu achinsinsi ndikutsatanso ogwiritsa ntchito osafuna, "adaonjeza.
Cook adawunikiranso momwe kuyika pambali kumalola ogwiritsa ntchito kutenga kachilombo ka ransomware panthawi ya mliri atapusitsidwa kuti akhazikitse mapulogalamu osavomerezeka a COVID. Dongosololi, adatero, "limayang'ana mwachindunji omwe atha kukhazikitsa mapulogalamu kuchokera pamasamba omwe alibe chitetezo cha App Store."
Popeza ndi mapulogalamu angati achinyengo omwe adutsa m'ming'alu ya "chitetezo cha App Store" masiku ano, dziko lopanda kuwongolera konse lingakhale loipitsitsa. Funso lenileni ndiloti ngati anthu ayenera kukhala ndi ufulu wodzitengera okha ngoziyi.
Kwina konse m'mawuwo, Cook adadzutsa nkhawa zamakampani omwe amapeza deta ya ogwiritsa ntchito kuti apindule. Ngakhale opikisana nawo paukadaulo ngati Google ndi Facebook sanatchulidwe mayina m'mawuwo, mwachiwonekere anali omwe amawafotokozera ena mwamawu a Cook. Panthawi ina, adatchula makampani omwe amatsata deta ya ogwiritsa ntchito ngati "mwadzidzidzi."
"Pakadali pano, makampani akufufuza zambiri za moyo wathu. Mashopu ndi malo odyera omwe timapitako. Zifukwa zomwe timathandizira. Mawebusayiti omwe timasankha kuwerenga. Makampaniwa amateteza zochita zawo ngati cholinga chenicheni, monga kugwira ntchito kutithandiza bwino ndi zokumana nazo zambiri, "adatero Cook. “Koma sakhulupirira kuti tiyenera kukhala ndi chosankha chenicheni pankhaniyi. Sakhulupirira kuti ayenera kufuna chilolezo chathu kuti aziwunika mozama moyo wathu.
Kuti afotokozere vutolo, Cook anajambula chithunzi chochititsa chidwi cha momwe zingawonekere ngati zitachitika m'chilengedwe, akuzitcha "zadzidzidzi".
“Tayerekezerani kuti mlendo akukutsatirani pamene mukupita ndi mwana wanu kusukulu, atanyamula kamera kunja kwa zenera la dalaivala, akujambula zonse zimene mukuchita. Tangoganizani kuti mukutsegula kompyuta yanu ndipo mlendoyo amayang'anitsitsa makiyi anu onse. Inu simungazitcha izo ntchito. Mutha kuzitcha zadzidzidzi. M'dziko la digito, nazonso, "adatero.
Mapulatifomu: Apple
- Apple yasintha pulogalamu yake ya iMovie yokhala ndi zatsopano, Mapepala a Nkhani ndi Kanema Wamatsenga. Makanema a nthano amapatsa ogwiritsa ntchito ma tempuleti omwe adapangidwa kale amitundu yotchuka yamavidiyo omwe amagawidwa pazama TV, ndi anzawo kapena anzawo akusukulu, pomwe Magic Movie nthawi yomweyo imapanga kanema kuchokera pazithunzi ndi zithunzi zomwe wogwiritsa amasankha, ndikuwonjezera zosintha, zotsatira, ndi nyimbo pamndandanda wanthawi. .
- Apple's iOS 16 beta idaphatikizanso maumboni omwe akuwoneka kuti akulozera pamutu womwe unkakambidwa kwanthawi yayitali (AR/VR) Apple ili pansi pa chitukuko. Beta imawonetsanso zosintha zotheka kuzidziwitso, zowunikira zaumoyo, komanso mawonekedwe atsopano a iPad.
- Kuwonekera kwa Apple's Application Tracking (ATT) Kutha Kupangitsa $ 16 Biliyoni Pakutayika Kwandalama Pakati Pa Makampani A Big Tech monga Meta, Twitter, Snap ndi YouTube, malinga ndi lipoti la Lotame.
Mapulatifomu: Google
- Google yakhazikitsa mwakachetechete pulogalamu yake yam'manja ya 'Sintha ku Android' ya iOS yomwe ikuyembekezeredwa kwanthawi yayitali zomwe zimathandiza owerenga kusamutsa awo kulankhula, kalendala, zithunzi ndi mavidiyo awo iPhone kwa latsopano Android chipangizo. Pulogalamuyi sinapezekebe mu App Store.
- Android Auto 7.5 yafika pa Play Storekoma zosintha nthawi ino zikuwoneka kuti zili pansi pa hood.
E-malonda ndi kutumiza chakudya
- Pinterest adagwirizana ndi nsanja ya WooCommerce e-commercekulola amalonda ake kusandutsa makatalogu azinthu zawo kukhala mapini ogula.
- Wegmans adayamba kupereka chithandizo pazogula za SNAP kudzera pa Instacart grocery app.
Chowonadi chowonjezereka
- TikTok idakhazikitsa Effect House mu beta yotseguka. Pulatifomu yatsopano yachitukuko cha AR imalola opanga kuti apange zotsatira za AR zomwe ena angagwiritse ntchito m'mavidiyo a TikTok. Pulatifomuyi imapereka zida zopangira, zolemba, ma templates, ndi ma demos apanthawi ndi apo kuchokera kwa mainjiniya a TikTok.
- Walmart adayambitsa 'zogulika' za AR pa Snapchat ndi lens yatsopano ya AR kulimbikitsa ogwiritsa ntchito kupanga maphikidwe ndi zosakaniza kunyumba kapena zomwe atha kuyitanitsa kuchokera ku Walmart.
- Ena mwa ogulitsa Etsy adanyanyala kwa sabata pa chiwonjezeko cha 1,5% cha ndalama zogulira malo.
Fintech
- Pulogalamu ya Public Investing yakhazikitsa malo atsopano a 'Phunzirani ndi Kupindula' komwe ogwiritsa ntchito amatha kuchita maphunziro…
SOURCE: Ndemanga za News
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