{"id":87406,"date":"2022-11-24T06:47:16","date_gmt":"2022-11-24T05:47:16","guid":{"rendered":"https:\/\/reviews.tn\/news\/uber-lance-un-abonnement-de-type-netflix\/"},"modified":"2022-11-24T07:13:35","modified_gmt":"2022-11-24T06:13:35","slug":"uber-lance-un-abonnement-de-type-netflix","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/uber-lance-un-abonnement-de-type-netflix\/","title":{"rendered":"Uber lance un abonnement de type Netflix"},"content":{"rendered":"

\ud83c\udf7f 2022-11-24 06:47:16 – Paris\/France. <\/strong>
\n<\/p>\n

Uber a d\u00e9cid\u00e9 de passer au mod\u00e8le d’abonnement <\/strong>pour fid\u00e9liser ses clients et ainsi concurrencer ses concurrents grandissants tels que Cabify ou Bolt dans les services de mobilit\u00e9, mais aussi pour combattre Glovo ou Just Eat <\/strong>dans la livraison de repas \u00e0 domicile. En d’autres termes, il s’agit d’une d\u00e9cision commerciale qui touche les deux grands m\u00e9tiers de l’entreprise am\u00e9ricaine. De cette fa\u00e7on, le nouveau service, appel\u00e9 Uber One, cherchera un moyen de cr\u00e9er une client\u00e8le fid\u00e8le<\/strong> Leur donner des avantages pour qu’ils n’utilisent pas d’autres plateformes.<\/p>\n

Uber One a un prix mensuel de 4,99 euros <\/strong>ou 49,99 sur votre cotisation annuelle. En \u00e9change de ce paiement, les clients auront la Livraison gratuite<\/strong> dans Uber Eats, mais ils auront aussi un 5% de r\u00e9duction<\/strong> pour les commandes en supermarch\u00e9 sup\u00e9rieures \u00e0 20 euros. C\u00f4t\u00e9 mobilit\u00e9, la plateforme proposera \u00e9galement des remises comprises entre 5 et 10%. Autrement dit, pour ceux qui utilisent habituellement ces services, une forme de fid\u00e9lisation sera recherch\u00e9e.<\/p>\n

A noter qu’il s’agit d’un service destin\u00e9 aux clients r\u00e9guliers<\/strong>car l’abonnement n’a pas de sens pour ceux qui utilisent sporadiquement l’un des services de l’entreprise.<\/p>\n

une importation<\/h3>\n

La v\u00e9rit\u00e9 est qu’Uber One ce n’est rien de nouveau<\/strong> pour l’entreprise, alors qu’il l’est pour la filiale espagnole. Et c’est que, depuis mai dernier, cette possibilit\u00e9 d’abonnement est d\u00e9j\u00e0 disponible aux \u00c9tats-Unis, au Royaume-Uni, en France et au Mexique. Jusqu’\u00e0 pr\u00e9sent, la soci\u00e9t\u00e9 reconna\u00eet avoir 10 millions d’abonn\u00e9s<\/strong> en seulement six mois de vie. Pour cette raison, ils veulent maintenant apporter ce nouveau mod\u00e8le en Espagne.<\/p>\n

Li\u00e9<\/h2>\n

En m\u00eame temps, dans le cas de l’Espagne, Glovo propose d\u00e9j\u00e0 un service similaire<\/strong>. Dans ce cas, l’entreprise dispose d’un abonnement premium \u00e0 5,99 euros par mois, en \u00e9change de la livraison gratuite. Dans le cas d’Uber One, en plus d’\u00eatre l\u00e9g\u00e8rement moins cher, il propose \u00e9galement des r\u00e9ductions sur ses autres services.<\/p>\n

Toujours pas une entreprise rentable, Uber continue d’apporter des changements \u00e0 son secteur d’activit\u00e9 pour commencer \u00e0 gagner de l’argent. C’est pourquoi ils viennent de pr\u00e9senter une plateforme publicitaire qui leur rapportera 1 000 millions<\/strong> d’euros de recettes d’ici 2024. Pour l’instant, les recettes publicitaires d\u00e9passent \u00e0 peine les 150 millions.<\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83e\udd1f<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83c\udf7f 2022-11-24 06:47:16 – Paris\/France. Uber a d\u00e9cid\u00e9 de passer au mod\u00e8le d’abonnement pour fid\u00e9liser ses clients et ainsi concurrencer ses concurrents grandissants tels que Cabify ou Bolt dans les services de mobilit\u00e9, mais aussi pour combattre Glovo ou Just Eat dans la livraison de repas \u00e0 domicile. En d’autres termes, il s’agit d’une d\u00e9cision […]<\/p>\n","protected":false},"author":7,"featured_media":87407,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[122,128],"tags":[16673,135,127,123,126,105,16674,16675],"class_list":["post-87406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-netflix","category-streaming","tag-ballon","tag-entreprise","tag-netflix","tag-streaming","tag-tv","tag-uber","tag-uberone","tag-vtc"],"yoast_head":"\nUber lance un abonnement de type Netflix - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83c\udf7f 2022-11-24 06:47:16 - Paris\/France. 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Quand ils ont \u00e9chang\u00e9 un Sega Genesis contre un modem 2400, il s'est veng\u00e9. Des ann\u00e9es de shareware sur Internet et de biens vendus sur eBay plus tard, Pierre a r\u00e9alis\u00e9 qu'il pouvait gagner sa vie en *\u00e9crivant* sur ses gadgets et jeux vid\u00e9o pr\u00e9f\u00e9r\u00e9s.","url":"https:\/\/reviews.tn\/news\/author\/pierre-a\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/11\/Uber-lance-un-abonnement-de-type-Netflix.jpg?fit=1200%2C627&ssl=1","jetpack-related-posts":[{"id":54768,"url":"https:\/\/reviews.tn\/news\/programme-de-recompenses-de-cloture-duber-en-faveur-de-labonnement-uber-one\/","url_meta":{"origin":87406,"position":0},"title":"Programme de r\u00e9compenses de cl\u00f4ture d’Uber en faveur de l’abonnement Uber One","author":"Viktoria C.","date":"13 ao\u00fbt 2022","format":false,"excerpt":"\u2714\ufe0f 2022-08-13 23:16:35 - Paris\/France. AppleInsider est soutenu par son public et peut gagner une commission en tant qu'associ\u00e9 Amazon et partenaire affili\u00e9 sur les achats \u00e9ligibles. Ces partenariats d'affiliation n'influencent pas notre contenu \u00e9ditorial. Le service de covoiturage Uber ferme son programme de fid\u00e9lit\u00e9, Uber Rewards, les utilisateurs \u00e9tant\u2026","rel":"","context":"Dans "Mobile & Smartphones"","block_context":{"text":"Mobile & Smartphones","link":"https:\/\/reviews.tn\/news\/category\/mobile\/"},"img":{"alt_text":"article thumbnail","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Programme-de-recompenses-de-cloture-dUber-en-faveur-de-labonnement.jpg?fit=1200%2C669&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Programme-de-recompenses-de-cloture-dUber-en-faveur-de-labonnement.jpg?fit=1200%2C669&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Programme-de-recompenses-de-cloture-dUber-en-faveur-de-labonnement.jpg?fit=1200%2C669&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Programme-de-recompenses-de-cloture-dUber-en-faveur-de-labonnement.jpg?fit=1200%2C669&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Programme-de-recompenses-de-cloture-dUber-en-faveur-de-labonnement.jpg?fit=1200%2C669&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1693,"url":"https:\/\/reviews.tn\/news\/uber-ajoutera-un-supplement-temporaire-pour-les-trajets-et-les-livraisons-de-nourriture-en-raison-de-la-hausse-du-cout-de-lessence\/","url_meta":{"origin":87406,"position":1},"title":"Uber ajoutera un suppl\u00e9ment temporaire pour les trajets et les livraisons de nourriture en raison de la hausse du co\u00fbt de l’essence","author":"Viktoria C.","date":"12 mars 2022","format":false,"excerpt":"\ud83d\udcf1 2022-03-12 06:06:54 - Paris\/France. Alors que le prix de l'essence continue d'augmenter pour atteindre des niveaux records \u00e0 travers le pays, Uber a annonc\u00e9 vendredi qu'il ajoutait un suppl\u00e9ment carburant aux courses et aux commandes de livraison de nourriture. Selon l'emplacement, des frais de 45 cents ou 55 cents\u2026","rel":"","context":"Dans "Mobile & Smartphones"","block_context":{"text":"Mobile & Smartphones","link":"https:\/\/reviews.tn\/news\/category\/mobile\/"},"img":{"alt_text":"Uber ajoutera un suppl\u00e9ment temporaire pour les trajets et les livraisons de nourriture en raison de la hausse du co\u00fbt de l'essence - SF Gate\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-ajoutera-un-supplement-temporaire-pour-les-trajets-et-les.jpg?fit=1200%2C797&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-ajoutera-un-supplement-temporaire-pour-les-trajets-et-les.jpg?fit=1200%2C797&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-ajoutera-un-supplement-temporaire-pour-les-trajets-et-les.jpg?fit=1200%2C797&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-ajoutera-un-supplement-temporaire-pour-les-trajets-et-les.jpg?fit=1200%2C797&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-ajoutera-un-supplement-temporaire-pour-les-trajets-et-les.jpg?fit=1200%2C797&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":68253,"url":"https:\/\/reviews.tn\/news\/resilience-deguisee-ce-qui-rend-uber-et-netflix-invulnerables\/","url_meta":{"origin":87406,"position":2},"title":"R\u00e9silience d\u00e9guis\u00e9e\u00a0: ce qui rend Uber et Netflix invuln\u00e9rables","author":"Margaux B.","date":"5 septembre 2022","format":false,"excerpt":"\ud83d\ude0d REVIEWS News - Paris\/France. Uber est bien plus qu'un service de transport, Netflix plus qu'un service de Streaming - l'adaptabilit\u00e9 des services am\u00e9ricains est leur force, elle repose sur un c\u0153ur de machine learning. 05\/09\/2022 - Rendre votre business model d\u00e9pendant d'une plateforme est dangereux. C'est mieux d'\u00eatre une\u2026","rel":"","context":"Dans "Netflix"","block_context":{"text":"Netflix","link":"https:\/\/reviews.tn\/news\/category\/netflix\/"},"img":{"alt_text":"R\u00e9silience d\u00e9guis\u00e9e\u00a0: ce qui rend Uber et Netflix invuln\u00e9rables\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/09\/Resilience-deguisee-ce-qui-rend-Uber-et-Netflix-invulnerables.jpg?fit=989%2C745&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/09\/Resilience-deguisee-ce-qui-rend-Uber-et-Netflix-invulnerables.jpg?fit=989%2C745&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/09\/Resilience-deguisee-ce-qui-rend-Uber-et-Netflix-invulnerables.jpg?fit=989%2C745&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/09\/Resilience-deguisee-ce-qui-rend-Uber-et-Netflix-invulnerables.jpg?fit=989%2C745&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":78107,"url":"https:\/\/reviews.tn\/news\/netflix-amazon-uber-et-dautres-plateformes-dont-le-prix-augmenterait-en-colombie\/","url_meta":{"origin":87406,"position":3},"title":"Netflix, Amazon, Uber et d’autres plateformes dont le prix augmenterait en Colombie","author":"Pierre A.","date":"6 octobre 2022","format":false,"excerpt":"\u2714\ufe0f 2022-10-06 20:00:00 - Paris\/France. \u00c9valuer l'analyseVoir plus sur: Valora AnalitikTrois articles inclus dans la r\u00e9forme fiscale rendraient les plateformes op\u00e9rant en Colombie payer plus d'imp\u00f4ts et, par cons\u00e9quent, leurs prix augmenteraient.Alianza In lance cette alerte depuis des jours, un syndicat qui regroupe ces entreprises du pays.En fait, son directeur,\u2026","rel":"","context":"Dans "Amazon Prime"","block_context":{"text":"Amazon Prime","link":"https:\/\/reviews.tn\/news\/category\/streaming\/amazon-prime\/"},"img":{"alt_text":"Netflix, Amazon, Uber et d'autres plateformes dont le prix augmenterait en Colombie - Yahoo Style\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/10\/Netflix-Amazon-Uber-et-dautres-plateformes-dont-le-prix-augmenterait.jpeg?fit=1200%2C700&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/10\/Netflix-Amazon-Uber-et-dautres-plateformes-dont-le-prix-augmenterait.jpeg?fit=1200%2C700&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/10\/Netflix-Amazon-Uber-et-dautres-plateformes-dont-le-prix-augmenterait.jpeg?fit=1200%2C700&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/10\/Netflix-Amazon-Uber-et-dautres-plateformes-dont-le-prix-augmenterait.jpeg?fit=1200%2C700&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/10\/Netflix-Amazon-Uber-et-dautres-plateformes-dont-le-prix-augmenterait.jpeg?fit=1200%2C700&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":12186,"url":"https:\/\/reviews.tn\/news\/uber-obtient-une-licence-a-londres-pour-deux-ans-et-demi\/","url_meta":{"origin":87406,"position":4},"title":"Uber obtient une licence \u00e0 Londres pour deux ans et demi","author":"Viktoria C.","date":"26 mars 2022","format":false,"excerpt":"\ud83d\udcf1 2022-03-26 17:26:00 - Paris\/France. Le logo Uber est affich\u00e9 sur un t\u00e9l\u00e9phone portable dans cette illustration prise le 25 novembre 2019. REUTERS\/Hannah McKay\/Illustration\/File PhotoInscrivez-vous maintenant pour un acc\u00e8s GRATUIT et illimit\u00e9 \u00e0 Reuters.comS'inscrire26 mars (Reuters) \u2013 Uber Technologies Inc (UBER.N) a d\u00e9clar\u00e9 samedi avoir re\u00e7u l'autorisation d'op\u00e9rer \u00e0 Londres\u2026","rel":"","context":"Dans "Mobile & Smartphones"","block_context":{"text":"Mobile & Smartphones","link":"https:\/\/reviews.tn\/news\/category\/mobile\/"},"img":{"alt_text":"Uber obtient une licence \u00e0 Londres pour deux ans et demi - Reuters\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-obtient-une-licence-a-Londres-pour-deux-ans-et.jpg?fit=1200%2C628&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-obtient-une-licence-a-Londres-pour-deux-ans-et.jpg?fit=1200%2C628&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-obtient-une-licence-a-Londres-pour-deux-ans-et.jpg?fit=1200%2C628&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-obtient-une-licence-a-Londres-pour-deux-ans-et.jpg?fit=1200%2C628&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/03\/Uber-obtient-une-licence-a-Londres-pour-deux-ans-et.jpg?fit=1200%2C628&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":18300,"url":"https:\/\/reviews.tn\/news\/apple-et-le-mirage-du-streaming\/","url_meta":{"origin":87406,"position":5},"title":"Apple et le Mirage du streaming","author":"Sarah","date":"29 mars 2022","format":false,"excerpt":"\u2714\ufe0f 2022-03-29 18:59:51 - Paris\/France. 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