{"id":84807,"date":"2022-11-10T09:54:00","date_gmt":"2022-11-10T08:54:00","guid":{"rendered":"https:\/\/reviews.tn\/news\/peach-annonce-son-soutien-au-nouveau-plan-publicitaire-de-netflix-2\/"},"modified":"2022-11-10T10:45:27","modified_gmt":"2022-11-10T09:45:27","slug":"peach-annonce-son-soutien-au-nouveau-plan-publicitaire-de-netflix-2","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/peach-annonce-son-soutien-au-nouveau-plan-publicitaire-de-netflix-2\/","title":{"rendered":"Peach annonce son soutien au nouveau plan publicitaire de Netflix"},"content":{"rendered":"

\u2714\ufe0f 2022-11-10 09:54:00 – Paris\/France. <\/strong>
\n<\/p>\n

Peach, le leader mondial de la diffusion et du workflow de publicit\u00e9s vid\u00e9o, a annonc\u00e9 sa prise en charge du nouveau service \u00ab\u00a0Basic with Ads\u00a0\u00bb de Netflix.<\/p>\n

Pour co\u00efncider avec le lancement du service publicitaire de Netflix<\/strong>, p\u00eache <\/strong>a lanc\u00e9 de nouvelles destinations qui permettent aux clients diffuser des publicit\u00e9s sur Netflix dans plusieurs territoires.<\/strong> Y compris le Royaume-Uni, l’Australie, l’Allemagne, la France, l’Italie, l’Espagne, le Mexique et le Br\u00e9sil, et bien d’autres. Peach propose un flux de travail connect\u00e9 qui permet aux clients de soumettre leurs publicit\u00e9s \u00e0 Netflix directement depuis la salle de montage. Tout en garantissant la qualit\u00e9, le format et la pr\u00e9cision les plus \u00e9lev\u00e9s.<\/p>\n

Doug Conley<\/strong>, directeur des produits et de la technologie chez Peach, a d\u00e9clar\u00e9\u00a0: \u00ab\u00a0C’est une p\u00e9riode charni\u00e8re pour la publicit\u00e9 t\u00e9l\u00e9vis\u00e9e. En tant que leader de la distribution mondiale de publicit\u00e9s cr\u00e9atives depuis plus de 25 ans, nous avons vu les d\u00e9penses publicitaires sur la t\u00e9l\u00e9vision connect\u00e9e augmenter rapidement au Royaume-Uni et dans le monde. Et nous nous attendons \u00e0 voir une nouvelle acc\u00e9l\u00e9ration de la croissance tir\u00e9e par des plateformes qui s’ajoutent \u00e0 l’industrie, comme Netflix.<\/p>\n

\u00ab\u00a0Netflix Basic with Ads apportera \u00e0 nos clients de nouveaux publics dans un environnement premium, cr\u00e9ant des opportunit\u00e9s pour un contenu de haute qualit\u00e9.<\/strong> Nous sommes extr\u00eamement fiers de jouer un r\u00f4le \u00e0 cet \u00e9gard, et nous tenons \u00e0 remercier les \u00e9quipes de Microsoft Advertising et de Xandr pour leur collaboration continue et leur engagement \u00e0 faire de ce lancement un succ\u00e8s.\u00a0\u00bb ajoute le professionnel. <\/p>\n

Maria Dimitrova<\/strong>Country Manager de Peach en Espagne, ajoute : \u00ab L’exclusivit\u00e9 du contenu fourni par Netflix n\u00e9cessite une qualit\u00e9 irr\u00e9prochable des spots publicitaires<\/strong>. C’est pr\u00e9cis\u00e9ment l\u00e0 que Peach apporte une valeur essentielle \u00e0 l’annonceur et se positionne comme un partenaire technologique et strat\u00e9gique cl\u00e9. D’autre part, nous mettons en place des processus de travail avec les agences m\u00e9dias qui facilitent la coordination entre les \u00e9quipes de planification et de programmation pour acc\u00e9l\u00e9rer et r\u00e9duire les temps de gestion. <\/p>\n

Peach continuera \u00e0 travailler avec Microsoft Advertising et Xandr <\/strong>afin d’am\u00e9liorer encore les processus de travail pour les clients. Envoi de contenu publicitaire directement depuis la communaut\u00e9 mondiale de producteurs et d’agences vers des cha\u00eenes de Streaming<\/a> premium. Ce qui offre une exp\u00e9rience publicitaire fluide et de haute qualit\u00e9.<\/p>\n

Communiqu\u00e9 de presse<\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\udc53<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\u2714\ufe0f 2022-11-10 09:54:00 – Paris\/France. Peach, le leader mondial de la diffusion et du workflow de publicit\u00e9s vid\u00e9o, a annonc\u00e9 sa prise en charge du nouveau service \u00ab\u00a0Basic with Ads\u00a0\u00bb de Netflix. Pour co\u00efncider avec le lancement du service publicitaire de Netflix, p\u00eache a lanc\u00e9 de nouvelles destinations qui permettent aux clients diffuser des publicit\u00e9s […]<\/p>\n","protected":false},"author":7,"featured_media":60153,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[122,128],"tags":[127,124,126],"class_list":["post-84807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-netflix","category-streaming","tag-netflix","tag-streaming-films","tag-tv"],"yoast_head":"\nPeach annonce son soutien au nouveau plan publicitaire de Netflix - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\u2714\ufe0f 2022-11-10 09:54:00 - Paris\/France. 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