{"id":71120,"date":"2022-09-09T13:26:00","date_gmt":"2022-09-09T11:26:00","guid":{"rendered":"https:\/\/reviews.tn\/news\/85-milliards-de-dollars-de-revenus-publicitaires-pour-laction-netflix\/"},"modified":"2022-09-09T23:16:48","modified_gmt":"2022-09-09T21:16:48","slug":"85-milliards-de-dollars-de-revenus-publicitaires-pour-laction-netflix","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/85-milliards-de-dollars-de-revenus-publicitaires-pour-laction-netflix\/","title":{"rendered":"8,5 milliards de dollars de revenus publicitaires pour l’action Netflix ?!"},"content":{"rendered":"

\ud83c\udf7f REVIEWS News – Paris\/France. <\/strong>
\n<\/p>\n

Dans le Netflix<\/strong>-Aktie (WKN : 552484) fait de la publicit\u00e9 au programme ! Eh bien, pas en ce qui concerne le Streaming<\/a>. Mais c’est le cas lorsqu’il s’agit de l’orientation strat\u00e9gique de votre propre histoire de croissance. Nous savons que la direction souhaite s’appuyer \u00e0 l’avenir sur un mod\u00e8le commercial partiellement financ\u00e9 par la publicit\u00e9. Un prix plus bas et le fait que vous voyiez un peu de publicit\u00e9 entre les deux devraient aider \u00e0 augmenter \u00e0 nouveau le nombre d’utilisateurs.<\/p>\n

Les premiers d\u00e9tails ont entre-temps filtr\u00e9. Par exemple, que Netflix Walt Disney<\/strong> veut anticiper et vise donc un d\u00e9part plus pr\u00e9coce. Mais aussi des d\u00e9tails qui affectent la mon\u00e9tisation elle-m\u00eame. La soci\u00e9t\u00e9 de Streaming<\/a> vise 65 \u00e0 80 dollars pour 1 000 vues. Pas une mauvaise valeur, mais plut\u00f4t un chiffre cl\u00e9 concret dans la mon\u00e9tisation. Et ne mesure pas le chiffre d’affaires possible.<\/p>\n

D’autres analystes ont fait le calcul et ont examin\u00e9 ce que la publicit\u00e9 num\u00e9rique globale pourrait signifier pour le stock de Netflix. Le chiffre de 8,5 milliards de dollars am\u00e9ricains est dans la salle. Mais il faut certainement plus de contexte.<\/p>\n

Stock Netflix\u00a0: 8,5 milliards de dollars gr\u00e2ce aux publicit\u00e9s\u00a0?\u00a0!<\/h4>\n

Selon un rapport de Yahoo Finance, l’analyste Tim Nollen de Macquarie a \u00e9crit \u00e0 ses propres clients qu’ils voyaient un potentiel de ventes de plusieurs milliards. Les actions de Netflix pourraient avoir un potentiel de 3,6 milliards de dollars au total sur le march\u00e9 int\u00e9rieur am\u00e9ricain et au Canada d’ici 2025. Dans l’ensemble, les revenus pourraient alors grimper \u00e0 8,5 milliards de dollars dans le monde.<\/p>\n

Pour l’analyste, cela signifie qu’il y a une possibilit\u00e9 de 2,1 milliards de dollars de revenus. Il serait int\u00e9ressant de savoir sur quel calcul sp\u00e9cifique cela repose. Malheureusement, il n’y a pas d’id\u00e9e plus concr\u00e8te \u00e0 ce stade. Seule la d\u00e9claration selon laquelle la direction de l’action Netflix vise des prix plus \u00e9lev\u00e9s en termes de publicit\u00e9. Cependant, ces prix peuvent \u00eatre justifi\u00e9s en les r\u00e9orientant vers un groupe cible plus sp\u00e9cifique.<\/p>\n

Cela pourrait \u00eatre un indice que Netflix pourrait d\u00e9river vers une publicit\u00e9 plus personnalis\u00e9e. Cela signifie qu’il pourrait y avoir un processus de s\u00e9lection ou une solution technique qui compare le groupe cible du contenu respectif avec l’inventaire publicitaire. Si cela r\u00e9ussit, la publicit\u00e9 num\u00e9rique pourrait \u00eatre un succ\u00e8s retentissant. Peut-\u00eatre m\u00eame malgr\u00e9 les co\u00fbts plus \u00e9lev\u00e9s.<\/p>\n

Un pronostic int\u00e9ressant !<\/h4>\n

Si les pr\u00e9dictions concernant les actions de Netflix se r\u00e9alisaient, le potentiel de revenus serait \u00e9norme. En fin de compte, nous voyons un march\u00e9 potentiel d’un milliard de dollars, tr\u00e8s fragment\u00e9 et d\u00e9pendant des t\u00e9l\u00e9spectateurs et de la quantit\u00e9 de contenu diffus\u00e9. Il y a aussi un peu de cyclicit\u00e9. Ou m\u00eame la saisonnalit\u00e9, lorsque les t\u00e9l\u00e9spectateurs en Streaming<\/a> peuvent regarder moins pendant les chauds mois d’\u00e9t\u00e9.<\/p>\n

N\u00e9anmoins : c’est un grand pas et cela peut \u00eatre un succ\u00e8s pour la soci\u00e9t\u00e9 de Streaming<\/a>. Apparemment, il ne faudra pas longtemps avant que ce format et l’offre ne commencent.<\/p>\n

L’article 8,5 milliards de dollars de revenus publicitaires pour l’action Netflix ?! est apparu pour la premi\u00e8re fois sur The Motley Fool Germany.<\/p>\n

Notre meilleur stock pour 2022<\/strong><\/p>\n

Il y a une entreprise dont le nom fait beaucoup parler d’eux de la part des analystes de The Motley Fool ces jours-ci. C’est pour nous LE meilleur investissement pour 2022<\/strong>.<\/p>\n

Vous pourriez aussi en profiter. Pour ce faire, vous devez d’abord tout savoir sur cette entreprise unique. Alors maintenant nous en avons un rapport sp\u00e9cial gratuit<\/strong> compil\u00e9, qui pr\u00e9sente cette soci\u00e9t\u00e9 en d\u00e9tail.<\/p>\n

Cliquez ici pour t\u00e9l\u00e9charger ce rapport maintenant gratuitement.<\/strong><\/p>\n

Vincent d\u00e9tient des actions dans Netflix et Walt Disney. <\/em>The Motley Fool d\u00e9tient des actions et recommande Netflix et Walt Disney et recommande les options suivantes : appel long de 145 $ en janvier 2024 sur Walt Disney et appel court de 155 $ en janvier 2024 sur Walt Disney.<\/i><\/p>\n

Motley Fool Allemagne 2022<\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\ude0d<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83c\udf7f REVIEWS News – Paris\/France. Dans le Netflix-Aktie (WKN : 552484) fait de la publicit\u00e9 au programme ! Eh bien, pas en ce qui concerne le Streaming. Mais c’est le cas lorsqu’il s’agit de l’orientation strat\u00e9gique de votre propre histoire de croissance. Nous savons que la direction souhaite s’appuyer \u00e0 l’avenir sur un mod\u00e8le commercial […]<\/p>\n","protected":false},"author":10,"featured_media":16366,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[122,128],"tags":[4405,4406,4407,117,4408,4409,127,123,124,126],"class_list":["post-71120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-netflix","category-streaming","tag-actions","tag-analyse-des-stocks","tag-inc","tag-la-technologie","tag-nasdaq-100","tag-nasdaq-100-db","tag-netflix","tag-streaming","tag-streaming-films","tag-tv"],"yoast_head":"\n8,5 milliards de dollars de revenus publicitaires pour l'action Netflix ?! - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83c\udf7f REVIEWS News - Paris\/France. 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