{"id":68625,"date":"2022-09-05T21:55:48","date_gmt":"2022-09-05T19:55:48","guid":{"rendered":"https:\/\/reviews.tn\/news\/warner-bros-discovery-et-dautres-titans-du-streaming-laissent-les-creatifs-et-le-public-a-sec\/"},"modified":"2022-09-05T23:01:57","modified_gmt":"2022-09-05T21:01:57","slug":"warner-bros-discovery-et-dautres-titans-du-streaming-laissent-les-creatifs-et-le-public-a-sec","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/warner-bros-discovery-et-dautres-titans-du-streaming-laissent-les-creatifs-et-le-public-a-sec\/","title":{"rendered":"Warner Bros. Discovery et d’autres titans du streaming laissent les cr\u00e9atifs et le public \u00e0 sec"},"content":{"rendered":"

\ud83c\udf7f 2022-09-05 21:55:48 – Paris\/France. <\/strong>
\n<\/p>\n

Au cours de la derni\u00e8re d\u00e9cennie, les services de Streaming<\/a> sont devenus l’une des forces les plus dominantes r\u00e9gissant la consommation de divertissement par le public. Des \u00e9missions de t\u00e9l\u00e9vision comiques aux films d’horreur et tout le reste, des soci\u00e9t\u00e9s comme HBO Max, Netflix<\/a> et Hulu produisent constamment du contenu ou revendiquent leur droit \u00e0 des \u0153uvres qui ont d\u00e9j\u00e0 \u00e9t\u00e9 diffus\u00e9es. <\/p>\n

Mais les nouvelles r\u00e9centes sur les services de Streaming<\/a> sont inqui\u00e9tantes. Warner Bros. Discovery \u2013\u2013 le conglom\u00e9rat m\u00e9diatique propri\u00e9taire de HBO Max \u2013\u2013 a perdu 3,4 milliards de dollars au cours de son tout premier trimestre en tant que soci\u00e9t\u00e9 fusionn\u00e9e, qui s’est d\u00e9roul\u00e9e du 1er avril au 30 juin. Bien que r\u00e9alisant des b\u00e9n\u00e9fices gr\u00e2ce \u00e0 la production et dans ses studios, Warner Bros. Discovery ne gagne actuellement pas d’argent gr\u00e2ce au Streaming<\/a>.<\/p>\n

Bien s\u00fbr, les pertes dans l’industrie du divertissement sont une \u00e9vidence. Tous les films ou \u00e9missions ne s\u00e9duiront pas le public, quelle que soit l’affiliation \u00e0 une c\u00e9l\u00e9brit\u00e9 ou un dialogue qui plaira \u00e0 la foule. Cependant, un titan comme Warner Bros. Discovery \u00e9choue si intens\u00e9ment est choquant \u00e0 voir, compte tenu de la popularit\u00e9 des services de Streaming<\/a> au fil des ans. <\/p>\n

Il semble que les tentatives de pincement \u00e0 chaque tour soient \u00e0 bl\u00e2mer. David Zaslav, PDG et pr\u00e9sident de Warner Bros. Discovery, a ouvertement admis que se concentrer sur les \u00ab\u00a0opportunit\u00e9s financi\u00e8res\u00a0\u00bb \u00e9tait une grande priorit\u00e9 pour l’entreprise dans une note \u00e0 ses employ\u00e9s. Dans une myriade de d\u00e9cisions de r\u00e9duction des co\u00fbts, il a ferm\u00e9 CNN +, prend des mesures pour mettre en \u0153uvre une plate-forme de Streaming<\/a> pour toute l’entreprise et, plus r\u00e9cemment, a approuv\u00e9 la suppression du contenu sur HBO Max. <\/p>\n

Suite \u00e0 la fusion entre Warner Bros. et Discovery + plus t\u00f4t cette ann\u00e9e, HBO Max a mis de c\u00f4t\u00e9 20 originaux et 36 titres au total de leur biblioth\u00e8que pour \u00e9conomiser de l’argent, dont 200 \u00e9pisodes de Sesame Street et des favoris r\u00e9cents comme \u00ab\u00a0Infinity Train\u00a0\u00bb et \u00ab\u00a0Summer Camp Island\u00a0\u00bb. <\/p>\n

\u00c0 la consternation du public et des cr\u00e9atifs, Warner Bros. Discovery n’a pas eu peur de jeter des films et des \u00e9missions sans trop d’avertissement. D\u00e9sormais, les m\u00e9dias originaux et illustratifs de leur plate-forme seront envoy\u00e9s dans les profondeurs d’Internet o\u00f9 ils ne pourront \u00eatre trouv\u00e9s que par piratage, selon de nombreux utilisateurs de Twitter. Les cr\u00e9ateurs, comme Owen Dennis de \u00ab\u00a0Infinity Train\u00a0\u00bb, se sont sentis laiss\u00e9s pour compte apr\u00e8s la d\u00e9cision de l’entreprise et \u00ab\u00a0n’avaient aucune id\u00e9e [the chop] arrivait \u00bb, \u00e9crit-il dans un article de Substack. <\/p>\n

Les \u00e9tudiants cin\u00e9astes et cr\u00e9ateurs remarquent \u00e0 quel point l’environnement devient tendu dans la sph\u00e8re cin\u00e9matographique, craignant ce que cela pourrait signifier pour leur forme d’art bien-aim\u00e9e \u00e0 l’avenir. <\/p>\n

L’un d’eux est Max Berengaut, \u00e9tudiant de quatri\u00e8me ann\u00e9e au Coll\u00e8ge et pr\u00e9sident de la Virginia Filmmakers\/Filmmakers Society. <\/p>\n

\u00ab\u00a0En g\u00e9n\u00e9ral, l’industrie cin\u00e9matographique voit ce qu’elle cr\u00e9e comme des chiffres dans une feuille de calcul\u00a0\u00bb, a d\u00e9clar\u00e9 Berengaut. \u00ab Le pire probl\u00e8me de cet environnement quelque peu nouveau est qu’il n’y a plus aucune incitation \u00e0 \u00eatre original ou inventif. Il n’y a que l’incitation \u00e0 g\u00e9n\u00e9rer des revenus pour les parties prenantes de l’entreprise.<\/p>\n

Les \u00e9ducateurs dans le domaine ont \u00e9galement remarqu\u00e9 \u00e0 quel point les services de Streaming<\/a> avides de profit sont devenus. <\/p>\n

\u00ab\u00a0Tout est une question de r\u00e9sultat et de ce qui a du sens pour les affaires\u00a0\u00bb, a d\u00e9clar\u00e9 Matt Marshall, professeur d’\u00e9tudes sur les m\u00e9dias \u00e0 l’universit\u00e9. \u00ab\u00a0C’est un jeu de coquille.\u00a0\u00bb <\/p>\n

Cependant, Marshall souligne que les cr\u00e9ateurs et le public ne doivent pas perdre confiance dans la direction que prend l’industrie cin\u00e9matographique. <\/p>\n

\u00ab\u00a0Avec plus de plateformes, il y a plus d’opportunit\u00e9s pour les \u00e9crivains, les acteurs et les cin\u00e9astes\u00a0\u00bb, a d\u00e9clar\u00e9 Marshall. \u00ab\u00a0L’inconv\u00e9nient est qu’il y a beaucoup plus de contenu \u00e0 parcourir. Il y aura beaucoup de spectacles annul\u00e9s, mais une meilleure chance qu’un joyau invisible puisse passer.<\/p>\n

Une seule des nombreuses plateformes de Streaming<\/a>, Warner Bros. Discovery peut simplement fonctionner comme une entreprise le ferait dans sa situation, essayant de rester \u00e0 flot apr\u00e8s un changement majeur dans la structure organisationnelle. Mais \u2013\u2013 comme en t\u00e9moignent leurs pertes \u00e9lev\u00e9es cette ann\u00e9e \u2013\u2013 retirer du contenu hautement cot\u00e9 aux t\u00e9l\u00e9spectateurs et aux cr\u00e9atifs semble avoir \u00e9t\u00e9 la mauvaise r\u00e9ponse. <\/p>\n

Bien que la note de service de Zaslav mentionne la cr\u00e9ation d’une \u00ab\u00a0culture collaborative\u00a0\u00bb qui fonctionne comme une seule \u00e9quipe, ses d\u00e9cisions de ne pas tenir compte du travail acharn\u00e9 des cr\u00e9atifs sont plut\u00f4t contraires \u00e0 son d\u00e9sir de coh\u00e9sion. Certes, les cr\u00e9ateurs ne ressentent pas le niveau de confiance que Zaslav vise, comme l’ont soulign\u00e9 Berengaut et Dennis. <\/p>\n

Pourtant, selon Berengaut, la fa\u00e7on dont Warner Bros. Discovery et d’autres services de Streaming<\/a> m\u00e8nent leurs activit\u00e9s ne devrait pas avoir d’effet sur la fa\u00e7on dont l’art est produit et re\u00e7u par les autres. Les t\u00e9l\u00e9spectateurs et les cr\u00e9ateurs ont le v\u00e9ritable pouvoir dans les m\u00e9dias cin\u00e9matographiques, estime-t-il. <\/p>\n

\u00ab\u00a0La seule solution que je vois est de prouver avec nos propres cerveaux qu’il reste encore quelque chose de valable dans l’art dans le monde\u00a0\u00bb, a d\u00e9clar\u00e9 Berengaut. \u00ab\u00a0Nous devons cr\u00e9er des choses irr\u00e9pressibles, merveilleuses, nouvelles, g\u00e9niales, la\u00efques – et surtout – humaines.\u00a0\u00bb<\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83e\udd17<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83c\udf7f 2022-09-05 21:55:48 – Paris\/France. Au cours de la derni\u00e8re d\u00e9cennie, les services de Streaming sont devenus l’une des forces les plus dominantes r\u00e9gissant la consommation de divertissement par le public. Des \u00e9missions de t\u00e9l\u00e9vision comiques aux films d’horreur et tout le reste, des soci\u00e9t\u00e9s comme HBO Max, Netflix et Hulu produisent constamment du contenu […]<\/p>\n","protected":false},"author":9,"featured_media":68626,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[128],"tags":[124,125,126],"class_list":["post-68625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-streaming","tag-streaming-films","tag-streaming-series","tag-tv"],"yoast_head":"\nWarner Bros. 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