{"id":62070,"date":"2022-08-26T13:37:48","date_gmt":"2022-08-26T11:37:48","guid":{"rendered":"https:\/\/reviews.tn\/news\/la-suede-compte-plus-dabonnements-au-streaming-que-jamais-revele-mediavision\/"},"modified":"2022-08-26T14:06:33","modified_gmt":"2022-08-26T12:06:33","slug":"la-suede-compte-plus-dabonnements-au-streaming-que-jamais-revele-mediavision","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/la-suede-compte-plus-dabonnements-au-streaming-que-jamais-revele-mediavision\/","title":{"rendered":"La Su\u00e8de compte plus d’abonnements au streaming que jamais, r\u00e9v\u00e8le Mediavision"},"content":{"rendered":"

\u2714\ufe0f 2022-08-26 13:37:48 – Paris\/France. <\/strong>
\n<\/p>\n

26\/08\/2022 – Au cours du dernier trimestre, la p\u00e9n\u00e9tration des m\u00e9nages su\u00e9dois pour les services de Streaming<\/a> payants s’est \u00e9lev\u00e9e \u00e0 61\u00a0%, ce qui repr\u00e9sente une augmentation significative de 5\u00a0% par rapport aux chiffres de 2021<\/p>\n

PDG de M\u00e9diavision Marie Nilsson<\/p>\n

Malgr\u00e9 les inqui\u00e9tudes \u00e9conomiques croissantes et un avenir incertain, la Su\u00e8de d\u00e9tient plus d’abonnements au Streaming<\/a> que jamais, a r\u00e9v\u00e9l\u00e9 Mediavision. La soci\u00e9t\u00e9 ind\u00e9pendante d’analyse et de conseil a observ\u00e9 comment le march\u00e9 de la t\u00e9l\u00e9vision et du Streaming<\/a> en Su\u00e8de est affect\u00e9 par les pr\u00e9occupations croissantes des m\u00e9nages concernant l’\u00e9conomie. Le rapport publi\u00e9 le 24 ao\u00fbt montre qu’au cours du dernier deuxi\u00e8me trimestre de l’ann\u00e9e, les familles su\u00e9doises ont continu\u00e9 \u00e0 payer leurs abonnements au Streaming<\/a> et que le march\u00e9 progresse conform\u00e9ment \u00e0 la tendance g\u00e9n\u00e9rale, ce qui se traduit par un trimestre record pour le Streaming<\/a> payant march\u00e9.<\/p>\n

(L’article continue plus bas – Inf. publicitaire)<\/p>\n

Dans le d\u00e9tail, la p\u00e9n\u00e9tration des m\u00e9nages pour les services de Streaming<\/a> payants \u2013 y compris les go\u00fbts de Viaplay, Cmore et Netflix<\/a> \u2013 s’\u00e9levait \u00e0 61%, ce qui marque une augmentation significative de 5% par rapport \u00e0 la m\u00eame p\u00e9riode en 2021, ainsi qu’un \u00ab\u00a0taux de croissance toujours stable\u00a0\u00bb . Une croissance est \u00e9galement constat\u00e9e en termes de nombre d’abonnements par foyer, \u00e9galement appel\u00e9 stacking. Actuellement, un foyer abonn\u00e9 paie en moyenne 2,2 services. Cela signifie que 600 000 nouveaux abonnements au Streaming<\/a> ont \u00e9t\u00e9 ajout\u00e9s depuis la m\u00eame p\u00e9riode l’ann\u00e9e derni\u00e8re. \u00c0 la lumi\u00e8re de ces chiffres positifs, le march\u00e9 su\u00e9dois du Streaming<\/a> payant approche d\u00e9sormais les 6 millions d’abonnements.<\/p>\n

\u00ab Mediavision a \u00e9galement compar\u00e9 la fa\u00e7on dont les m\u00e9nages su\u00e9dois ont agi lors des pr\u00e9c\u00e9dentes p\u00e9riodes de turbulences \u00e9conomiques. Lors de la crise financi\u00e8re de 2008-2009, les m\u00e9nages payaient majoritairement pour la t\u00e9l\u00e9vision payante traditionnelle, le march\u00e9 du Streaming<\/a> en \u00e9tant encore balbutiant. M\u00eame pendant cette p\u00e9riode, on a not\u00e9 un int\u00e9r\u00eat croissant pour la t\u00e9l\u00e9vision payante. Le nombre de m\u00e9nages payants a augment\u00e9, tout comme les d\u00e9penses moyennes des m\u00e9nages, mais pas beaucoup \u00bb, souligne le communiqu\u00e9 de presse officiel.<\/p>\n

\u00ab Contrairement \u00e0 ce que de nombreux titres sombres nous ont mis en garde ces derniers temps, l’analyse de Mediavision montre que les m\u00e9nages accordent une grande valeur \u00e0 leurs abonnements au Streaming<\/a>. Ils ne semblent pas pr\u00eats \u00e0 r\u00e9duire ces d\u00e9penses pour le moment. Nous n’en voyons pas non plus de signes lorsque l’on consid\u00e8re les futurs projets d’achat des m\u00e9nages et une possible situation financi\u00e8re d\u00e9grad\u00e9e. Au contraire, nos chiffres montrent que les m\u00e9nages envisagent d’acqu\u00e9rir encore plus de services de Streaming<\/a>. La croissance devrait \u00eatre principalement tir\u00e9e par les foyers de Streaming<\/a> existants qui acqui\u00e8rent davantage de services. La situation pourrait bien s\u00fbr empirer, mais dans l’\u00e9tat actuel des choses, ce ne sont pas principalement les services de Streaming<\/a> qui sont menac\u00e9s par la d\u00e9t\u00e9rioration des finances des m\u00e9nages \u00bb, a comment\u00e9 Marie Nilsson<\/strong>PDG de M\u00e9diavision.<\/p>\n

(L’article continue plus bas – Inf. publicitaire)<\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\udc53<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\u2714\ufe0f 2022-08-26 13:37:48 – Paris\/France. 26\/08\/2022 – Au cours du dernier trimestre, la p\u00e9n\u00e9tration des m\u00e9nages su\u00e9dois pour les services de Streaming payants s’est \u00e9lev\u00e9e \u00e0 61\u00a0%, ce qui repr\u00e9sente une augmentation significative de 5\u00a0% par rapport aux chiffres de 2021 PDG de M\u00e9diavision Marie Nilsson Malgr\u00e9 les inqui\u00e9tudes \u00e9conomiques croissantes et un avenir incertain, […]<\/p>\n","protected":false},"author":9,"featured_media":62071,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[128],"tags":[123,124,126],"class_list":["post-62070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-streaming","tag-streaming","tag-streaming-films","tag-tv"],"yoast_head":"\nLa Su\u00e8de compte plus d'abonnements au streaming que jamais, r\u00e9v\u00e8le Mediavision - 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Avec la lev\u00e9e des restrictions de verrouillage, les Britanniques ont annul\u00e9 environ 1,5 million d'abonnements au cours des trois premiers mois de 2022, en\u2026","rel":"","context":"Dans "Streaming"","block_context":{"text":"Streaming","link":"https:\/\/reviews.tn\/news\/category\/streaming\/"},"img":{"alt_text":"Les services de streaming prennent un coup alors que l'inflation oblige les Britanniques \u00e0 choisir - CNN\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Les-services-de-streaming-prennent-un-coup-alors-que-linflation.jpeg?fit=1100%2C619&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Les-services-de-streaming-prennent-un-coup-alors-que-linflation.jpeg?fit=1100%2C619&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Les-services-de-streaming-prennent-un-coup-alors-que-linflation.jpeg?fit=1100%2C619&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Les-services-de-streaming-prennent-un-coup-alors-que-linflation.jpeg?fit=1100%2C619&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Les-services-de-streaming-prennent-un-coup-alors-que-linflation.jpeg?fit=1100%2C619&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":27978,"url":"https:\/\/reviews.tn\/news\/les-services-de-streaming-prennent-un-coup-alors-que-linflation-oblige-les-britanniques-a-choisir-2\/","url_meta":{"origin":62070,"position":1},"title":"Les services de streaming prennent un coup alors que l’inflation oblige les Britanniques \u00e0 choisir","author":"Sarah","date":"18 avril 2022","format":false,"excerpt":"\ud83c\udf7f 2022-04-18 14:58:43 - Paris\/France. Les services de Streaming ont explos\u00e9 pendant la pand\u00e9mie, les gens \u00e9tant oblig\u00e9s de passer plus de temps \u00e0 la maison. 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Elle et son mari alternent r\u00e9guli\u00e8rement entre les principaux services de Streaming, annulant l'un et s'inscrivant \u00e0 un autre en fonction de celui qui diffuse les \u00e9missions qu'ils souhaitent \u00e0 un moment donn\u00e9. Ils ont commenc\u00e9 la pratique il y a environ un an pour\u2026","rel":"","context":"Dans "Streaming"","block_context":{"text":"Streaming","link":"https:\/\/reviews.tn\/news\/category\/streaming\/"},"img":{"alt_text":"Les services de streaming font face \u00e0 un nombre croissant d'abonn\u00e9s qui \"regardent, annulent et partent\" - The Wall Street Journal\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Les-services-de-streaming-font-face-a-un-nombre-croissant.jpeg?fit=1200%2C600&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Les-services-de-streaming-font-face-a-un-nombre-croissant.jpeg?fit=1200%2C600&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Les-services-de-streaming-font-face-a-un-nombre-croissant.jpeg?fit=1200%2C600&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Les-services-de-streaming-font-face-a-un-nombre-croissant.jpeg?fit=1200%2C600&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Les-services-de-streaming-font-face-a-un-nombre-croissant.jpeg?fit=1200%2C600&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":55128,"url":"https:\/\/reviews.tn\/news\/comment-regarder-les-etats\/","url_meta":{"origin":62070,"position":4},"title":"Comment regarder les \u00c9tats","author":"Sarah","date":"14 ao\u00fbt 2022","format":false,"excerpt":"\ud83d\ude0d 2022-08-14 10:00:03 - Paris\/France. Apr\u00e8s trois victoires en trois matchs pour lancer le Championnat du monde junior 2022, l'\u00e9quipe des \u00c9tats-Unis affrontera son adversaire le plus coriace \u00e0 ce jour dimanche lorsqu'elle affrontera la Su\u00e8de lors de son dernier match du tour pr\u00e9liminaire. Les Am\u00e9ricains viennent de remporter une\u2026","rel":"","context":"Dans "Streaming"","block_context":{"text":"Streaming","link":"https:\/\/reviews.tn\/news\/category\/streaming\/"},"img":{"alt_text":"Comment regarder les \u00c9tats-Unis contre la Su\u00e8de: cha\u00eene de t\u00e9l\u00e9vision, diffusion en direct, heure de d\u00e9but du match du Mondial junior 2022 - News 24\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Comment-regarder-les-Etats.png?fit=1200%2C630&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Comment-regarder-les-Etats.png?fit=1200%2C630&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Comment-regarder-les-Etats.png?fit=1200%2C630&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Comment-regarder-les-Etats.png?fit=1200%2C630&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/Comment-regarder-les-Etats.png?fit=1200%2C630&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":84021,"url":"https:\/\/reviews.tn\/news\/la-deuxieme-saison-de-young-royals-est-deja-diffusee-sur-netflix\/","url_meta":{"origin":62070,"position":5},"title":"La deuxi\u00e8me saison de Young royals est d\u00e9j\u00e0 diffus\u00e9e sur Netflix","author":"Pierre A.","date":"4 novembre 2022","format":false,"excerpt":"\ud83d\ude0d 2022-11-04 21:00:20 - Paris\/France. la s\u00e9rie Netflix jeunes membres de la famille royale continue de captiver le jeune public. 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