{"id":61178,"date":"2022-08-24T05:03:00","date_gmt":"2022-08-24T03:03:00","guid":{"rendered":"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/"},"modified":"2022-08-24T06:32:53","modified_gmt":"2022-08-24T04:32:53","slug":"tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/","title":{"rendered":"TikTok exp\u00e9rimente un nouveau flux \u00ab\u00a0Nearby\u00a0\u00bb pour promouvoir le contenu local"},"content":{"rendered":"<p><strong>\ud83d\udcf1  2022-08-24 05:03:00 &#8211; Paris\/France. <\/strong><br \/>\n<\/p>\n<p>La populaire plate-forme de vid\u00e9os courtes TikTok propose actuellement deux flux diff\u00e9rents aux utilisateurs.  Alors que le flux principal \u00ab\u00a0Pour vous\u00a0\u00bb propose un m\u00e9lange de suggestions et de contenu provenant des comptes que vous suivez, le flux \u00ab\u00a0Suivants\u00a0\u00bb se concentre sur les vid\u00e9os de vos amis.  Cependant, les utilisateurs pourraient bient\u00f4t avoir acc\u00e8s \u00e0 un troisi\u00e8me flux appel\u00e9 \u00ab\u00a0\u00c0 proximit\u00e9\u00a0\u00bb.<\/p>\n<p>Comme l&rsquo;a r\u00e9v\u00e9l\u00e9 pour la premi\u00e8re fois le consultant en m\u00e9dias sociaux Matt Navarra, TikTok a exp\u00e9riment\u00e9 un nouveau flux \u00ab\u00a0\u00c0 proximit\u00e9\u00a0\u00bb.  Comme son nom l&rsquo;indique, ce flux fera la promotion du contenu local.  L&rsquo;id\u00e9e n&rsquo;est pas seulement d&rsquo;aider les utilisateurs \u00e0 trouver des vid\u00e9os plus pertinentes pour les utilisateurs, mais aussi d&rsquo;aider les gens \u00e0 trouver des \u00e9v\u00e9nements et des lieux int\u00e9ressants autour d&rsquo;eux.<\/p>\n<p>TikTok a confirm\u00e9 plus tard <em>Tech Crunch<\/em> qu&rsquo;il a effectivement test\u00e9 le nouveau flux \u00ab\u00a0Nearby\u00a0\u00bb avec un petit groupe d&rsquo;utilisateurs en Asie du Sud-Est.  Les utilisateurs s\u00e9lectionn\u00e9s pour le test verront les trois flux dans l&rsquo;onglet \u00ab\u00a0Accueil\u00a0\u00bb de l&rsquo;application.  Bien s\u00fbr, une fonctionnalit\u00e9 comme celle-ci obligera l&rsquo;utilisateur \u00e0 autoriser l&rsquo;application TikTok \u00e0 acc\u00e9der \u00e0 l&#8217;emplacement de l&rsquo;appareil.<\/p>\n<h2 id=\"h-tiktok-and-instagram-competing-with-snapchat\">TikTok et Instagram en concurrence avec Snapchat<\/h2>\n<p>Avec le lancement du flux \u00ab\u00a0Nearby\u00a0\u00bb, TikTok tente \u00e9galement de rattraper Snapchat, qui propose d\u00e9j\u00e0 une fonctionnalit\u00e9 similaire.  Actuellement, les utilisateurs de Snapchat peuvent explorer une carte avec du contenu partag\u00e9 \u00e0 proximit\u00e9.  Plus r\u00e9cemment, Instagram a \u00e9galement lanc\u00e9 une fonctionnalit\u00e9 similaire dans son application, afin que les utilisateurs puissent d\u00e9couvrir de nouveaux lieux en fonction du contenu d&rsquo;autres personnes.<\/p>\n<p>Fait int\u00e9ressant, l&rsquo;un des dirigeants de Google a reconnu que de plus en plus de personnes utilisaient TikTok pour trouver de nouveaux endroits, ce qui a certainement un impact sur la recherche Google.  Par exemple, vous pouvez rechercher des vid\u00e9os d&rsquo;un restaurant directement sur TikTok au lieu de rechercher des informations \u00e0 ce sujet sur Google.<\/p>\n<p>Avoir un flux \u00ab\u00a0\u00c0 proximit\u00e9\u00a0\u00bb ouvre \u00e9galement de nouvelles opportunit\u00e9s pour les annonceurs locaux sur TikTok.  On ne sait pas encore quand (ou si) TikTok \u00e9tendra ce nouveau flux \u00e0 d&rsquo;autres r\u00e9gions.<\/p>\n<p class=\"disclaimer-affiliate\"><em>FTC\u00a0: Nous utilisons des liens d&rsquo;affiliation automatique g\u00e9n\u00e9rateurs de revenus.<\/em> Suite.<\/p>\n<hr>\n<p style=\"text-align: center\">D\u00e9couvrez 9to5Mac sur YouTube pour plus d&rsquo;actualit\u00e9s Apple\u00a0:<\/p>\n<\/p>\n<p><em>SOURCE : <a href=\"https:\/\/reviews.tn\/news\/\">Reviews News<\/a><\/em> <\/p>\n<p><em>N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83e\udd1f<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udcf1 2022-08-24 05:03:00 &#8211; Paris\/France. La populaire plate-forme de vid\u00e9os courtes TikTok propose actuellement deux flux diff\u00e9rents aux utilisateurs. Alors que le flux principal \u00ab\u00a0Pour vous\u00a0\u00bb propose un m\u00e9lange de suggestions et de contenu provenant des comptes que vous suivez, le flux \u00ab\u00a0Suivants\u00a0\u00bb se concentre sur les vid\u00e9os de vos amis. Cependant, les utilisateurs pourraient [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":61179,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[32],"tags":[46,37,38],"class_list":["post-61178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-smartphone","tag-technologie","tag-trending"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TikTok exp\u00e9rimente un nouveau flux &quot;Nearby&quot; pour promouvoir le contenu local - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83d\udcf1 2022-08-24 05:03:00 - Paris\/France. La populaire plate-forme de vid\u00e9os courtes TikTok propose actuellement deux flux diff\u00e9rents aux utilisateurs. Alors\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TikTok exp\u00e9rimente un nouveau flux &quot;Nearby&quot; pour promouvoir le contenu local - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement\" \/>\n<meta property=\"og:description\" content=\"\ud83d\udcf1 2022-08-24 05:03:00 - Paris\/France. La populaire plate-forme de vid\u00e9os courtes TikTok propose actuellement deux flux diff\u00e9rents aux utilisateurs. Alors\" \/>\n<meta property=\"og:url\" content=\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/\" \/>\n<meta property=\"og:site_name\" content=\"Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-24T03:03:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-24T04:32:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/TikTok-experimente-un-nouveau-flux-Nearby-pour-promouvoir-le-contenu.jpg?fit=1200%2C628&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Viktoria C.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Viktoria C.\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/\"},\"author\":{\"name\":\"Viktoria C.\",\"@id\":\"https:\/\/reviews.tn\/news\/#\/schema\/person\/6301fbf284f9171b3973ae5a5242daf6\"},\"headline\":\"TikTok exp\u00e9rimente un nouveau flux \u00ab\u00a0Nearby\u00a0\u00bb pour promouvoir le contenu local\",\"datePublished\":\"2022-08-24T03:03:00+00:00\",\"dateModified\":\"2022-08-24T04:32:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/\"},\"wordCount\":438,\"publisher\":{\"@id\":\"https:\/\/reviews.tn\/news\/#organization\"},\"image\":{\"@id\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/TikTok-experimente-un-nouveau-flux-Nearby-pour-promouvoir-le-contenu.jpg?fit=1200%2C628&ssl=1\",\"keywords\":[\"Smartphone\",\"Technologie\",\"Trending\"],\"articleSection\":[\"Mobile &amp; Smartphones\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/\",\"url\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/\",\"name\":\"TikTok exp\u00e9rimente un nouveau flux \\\"Nearby\\\" pour promouvoir le contenu local - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement\",\"isPartOf\":{\"@id\":\"https:\/\/reviews.tn\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/reviews.tn\/news\/tiktok-experimente-un-nouveau-flux-nearby-pour-promouvoir-le-contenu-local\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/08\/TikTok-experimente-un-nouveau-flux-Nearby-pour-promouvoir-le-contenu.jpg?fit=1200%2C628&ssl=1\",\"datePublished\":\"2022-08-24T03:03:00+00:00\",\"dateModified\":\"2022-08-24T04:32:53+00:00\",\"description\":\"\ud83d\udcf1 2022-08-24 05:03:00 - Paris\/France. 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