{"id":57547,"date":"2022-08-18T04:48:00","date_gmt":"2022-08-18T02:48:00","guid":{"rendered":"https:\/\/reviews.tn\/news\/k-drama\/"},"modified":"2022-08-18T05:46:42","modified_gmt":"2022-08-18T03:46:42","slug":"k-drama","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/k-drama\/","title":{"rendered":"K Drama"},"content":{"rendered":"

\ud83d\ude0d 2022-08-18 04:48:00 – Paris\/France. <\/strong>
\n<\/p>\n

L\u00e0 o\u00f9 il y a un d\u00e9sir de contenu, il y a un service de Streaming<\/a> pour y r\u00e9pondre. Et jamais la main invisible du march\u00e9 n’a \u00e9t\u00e9 aussi \u00e9vidente que dans la croissance organique des plateformes fournissant du contenu de Cor\u00e9e du Sud et d’autres pays asiatiques \u00e0 des t\u00e9l\u00e9spectateurs bien au-del\u00e0 des fronti\u00e8res du continent.<\/p>\n

Rakuten Viki est l’un de ces streamers qui a connu une croissance incroyable au cours des derni\u00e8res ann\u00e9es, les t\u00e9l\u00e9spectateurs se connectant partout, de l’Am\u00e9rique latine \u00e0 la M\u00e9diterran\u00e9e en passant par l’Australie. Sam Wu, PDG de Viki, qui est la branche de Streaming<\/a> du g\u00e9ant japonais de la vente au d\u00e9tail Rakuten, s’est entretenu avec Vari\u00e9t\u00e9<\/em>Le podcast \u00ab\u00a0Strictly Business\u00a0\u00bb de sur la croissance de l’entreprise et pourquoi les drames cor\u00e9ens, en particulier, trouvent un \u00e9cho aupr\u00e8s des t\u00e9l\u00e9spectateurs.<\/p>\n

\u00ab Les \u00c9tats-Unis sont notre plus grand march\u00e9 en termes d’audience. Mais nous sommes mondiaux \u00bb, dit Wu. \u00ab Nous avons des utilisateurs en Am\u00e9rique du Nord, en Am\u00e9rique du Sud, en Europe, en Australie, en Nouvelle-Z\u00e9lande et en Inde. Nous voyons donc vraiment ce fandom grandir, pas seulement ici aux \u00c9tats-Unis, qui est vraiment fort en termes de r\u00e9ception du public, mais nous le voyons vraiment grandir partout dans le monde.<\/p>\n<\/p>\n

Les s\u00e9ries dramatiques sud-cor\u00e9ennes, connues sous le nom de K-dramas, sont particuli\u00e8rement populaires – comme Netflix<\/a> l’a d\u00e9couvert l’ann\u00e9e derni\u00e8re lorsque son investissement dans du contenu original cor\u00e9en a \u00e9t\u00e9 livr\u00e9 avec le ph\u00e9nom\u00e8ne mondial \u00ab\u00a0Squid Game\u00a0\u00bb. L’audience croissante des K-dramas est le signe d’une industrie du divertissement et d’une infrastructure de production en pleine maturit\u00e9. N\u00e9anmoins, les K-dramas d\u00e9passent leur poids, observe Wu.<\/p>\n

\u00ab\u00a0C’est facile de tomber amoureux des K-dramas\u00a0\u00bb, dit Wu. \u00ab\u00a0Les histoires parlent de la vie, de l’amour – des choses avec lesquelles les gens peuvent vraiment se connecter. Et le format de production est vraiment de haute qualit\u00e9, il se pr\u00eate \u00e0 \u00eatre appr\u00e9ci\u00e9 facilement.<\/p>\n

Wu explique les mod\u00e8les commerciaux de Streaming<\/a> gratuits et payants que Viki utilise pour maintenir un entonnoir stable d’utilisateurs. Il discute \u00e9galement de l’investissement dans les outils technologiques pour aider \u00e0 cr\u00e9er des communaut\u00e9s de fans avec des fonctionnalit\u00e9s Watch Party, des commentaires simultan\u00e9s et d’autres fonctionnalit\u00e9s. Il d\u00e9taille \u00e9galement l’incroyable niveau d’engagement des fans ardents qui permet \u00e0 Viki de surmonter les obstacles linguistiques au sein de la diaspora asiatique, car les utilisateurs de Viki cr\u00e9ent volontairement des sous-titres pour des centaines de titres dans plusieurs langues.<\/p>\n

De plus, Wu attribue \u00e0 la base d’utilisateurs passionn\u00e9s de Viki le facteur le plus important pour g\u00e9n\u00e9rer le buzz et l’\u00e9chantillonnage des diff\u00e9rents canaux et services Viki.<\/p>\n

\u00ab\u00a0Nous tirons vraiment parti de (notre) communaut\u00e9 pour \u00eatre les d\u00e9fenseurs qui aident \u00e0 partager le contenu\u00a0\u00bb, d\u00e9clare Wu. \u00ab\u00a0En dehors de Viki, nous avons construit une forte pr\u00e9sence sur les r\u00e9seaux sociaux avec des abonn\u00e9s sur tous les r\u00e9seaux sociaux. Les gens auront tendance \u00e0 s’engager fortement et \u00e0 taguer leurs amis et \u00e0 partager et \u00e9galement \u00e0 publier et \u00e0 republier. Nous en tirons donc beaucoup parti pour faire passer le mot. C’est authentique et quelque chose qui \u00e9volue tr\u00e8s bien, car les gens d\u00e9couvrent maintenant le contenu gr\u00e2ce au bouche-\u00e0-oreille et \u00e0 leurs amis.\u00a0\u00bb<\/p>\n

\u00ab\u00a0Strictement professionnel\u00a0\u00bb est <\/em>Vari\u00e9t\u00e9Le podcast hebdomadaire de pr\u00e9sente des conversations avec des leaders de l’industrie sur le secteur des m\u00e9dias et du divertissement. De nouveaux \u00e9pisodes font leurs d\u00e9buts tous les mercredis et peuvent \u00eatre t\u00e9l\u00e9charg\u00e9s sur iTunes, Spotify, Google Play, Stitcher et SoundCloud, entre autres plateformes de podcast. Cliquez ici pour vous abonner <\/em>Vari\u00e9t\u00e9Le bulletin d’information gratuit \u00ab\u00a0Strictly Business\u00a0\u00bb de contient des informations sur les revenus des m\u00e9dias, les actualit\u00e9s financi\u00e8res et d’investissement et plus encore.<\/em><\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\udc53<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83d\ude0d 2022-08-18 04:48:00 – Paris\/France. L\u00e0 o\u00f9 il y a un d\u00e9sir de contenu, il y a un service de Streaming pour y r\u00e9pondre. Et jamais la main invisible du march\u00e9 n’a \u00e9t\u00e9 aussi \u00e9vidente que dans la croissance organique des plateformes fournissant du contenu de Cor\u00e9e du Sud et d’autres pays asiatiques \u00e0 des […]<\/p>\n","protected":false},"author":9,"featured_media":57548,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[128],"tags":[123,124,126],"class_list":["post-57547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-streaming","tag-streaming","tag-streaming-films","tag-tv"],"yoast_head":"\nK Drama - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83d\ude0d 2022-08-18 04:48:00 - Paris\/France. 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