{"id":55159,"date":"2022-08-11T14:52:58","date_gmt":"2022-08-11T12:52:58","guid":{"rendered":"https:\/\/reviews.tn\/news\/disney-rattrape-le-leader-du-marche-netflix-streaming-wars-argent\/"},"modified":"2022-08-14T12:19:36","modified_gmt":"2022-08-14T10:19:36","slug":"disney-rattrape-le-leader-du-marche-netflix-streaming-wars-argent","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/disney-rattrape-le-leader-du-marche-netflix-streaming-wars-argent\/","title":{"rendered":"Disney rattrape le leader du march\u00e9 Netflix : Streaming Wars ! | Argent"},"content":{"rendered":"

\ud83c\udf7f REVIEWS News – Paris\/France. <\/strong>
\n<\/p>\n

Disney rattrape Netflix | <\/p>\n

guerres de Streaming<\/a><\/p>\n

Netflix a longtemps \u00e9t\u00e9 consid\u00e9r\u00e9 comme LE g\u00e9ant du Streaming<\/a> – jusqu’\u00e0 maintenant ! <\/i><\/p>\n

Disney a commenc\u00e9 \u00e0 rattraper son retard il y a moins de trois ans – et a maintenant rattrap\u00e9 le leader du march\u00e9. Le g\u00e9ant du divertissement \u00e9galise le nombre d’utilisateurs.<\/b> <\/p>\n

Disney b\u00e9n\u00e9ficie de l’offre de trois services : Disney+, Hulu et ESPN+ comptaient ensemble environ 221 millions d’abonn\u00e9s au dernier trimestre. Netflix avait r\u00e9cemment \u00e0 peu pr\u00e8s le m\u00eame nombre \u2013 apr\u00e8s avoir perdu environ un million d’abonn\u00e9s. <\/p>\n

Les observateurs de l’industrie voient les nombreux services de Streaming<\/a> en concurrence pour s’imposer comme indispensables aux consommateurs face \u00e0 l’inflation et aux pr\u00e9occupations \u00e9conomiques.<\/b><\/p>\n

Un relais de croissance clair : Disney+<\/b>. Le chasseur Netflix comprend des films et des s\u00e9ries du monde de Marvel Comics et \u00ab\u00a0Star Wars\u00a0\u00bb. Le service, qui n’a d\u00e9marr\u00e9 qu’en novembre 2019, a gagn\u00e9 14,4 millions de clients en seulement trois mois et compte d\u00e9sormais 152 millions d’abonnements. Avec la s\u00e9rie Star Wars Obi-Wan Kenobi et Marvel’s Ms. Marvel\u00a0\u00bb a r\u00e9cemment d\u00e9croch\u00e9 deux hits Disney+. <\/p>\n

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lire aussi\n <\/p>\n

La croissance chez Disney+ a ainsi \u00e9t\u00e9 bien sup\u00e9rieure aux attentes des analystes. <\/b><\/p>\n

Un r\u00f4le central \u00e0 cet \u00e9gard : le march\u00e9 indien ! Environ huit millions d’abonn\u00e9s ont \u00e9t\u00e9 ajout\u00e9s ici. Le service Disney+ Hotstar compte d\u00e9sormais 58 millions de clients. Disney ne s’est retir\u00e9 de la guerre des ench\u00e8res que pour les jeux de cricket \u2013 actuellement un aimant de t\u00e9l\u00e9spectateurs pour le service en Inde. Et autre diff\u00e9rence importante : en Inde, le groupe ne gagne en moyenne que 1,20 dollar par mois et par client, alors qu’aux \u00c9tats-Unis et dans d’autres pays, il est d’environ 6,30 dollars.<\/i><\/p>\n

Aussi int\u00e9ressant<\/p>\n

Chez lui aux Etats-Unis, le nombre d’abonn\u00e9s \u00e0 Disney+ stagne \u00e0 44,5 millions, comme l’a annonc\u00e9 le groupe apr\u00e8s la cl\u00f4ture de la Bourse am\u00e9ricaine mercredi. Dans toutes les activit\u00e9s internationales en dehors de l’Inde, Disney+ compte d\u00e9sormais 49,2 millions de clients, en hausse de 6 millions en trois mois. <\/p>\n

Le service des sports ESPN+<\/b> compte d\u00e9sormais pr\u00e8s de 23 millions d’abonn\u00e9s et le troisi\u00e8me service de Streaming<\/a> de Disney, Hulu, compte 46 millions d’utilisateurs. Dans les affaires internationales (comme en Allemagne), le contenu de Hulu et de la cha\u00eene de t\u00e9l\u00e9vision ABC de Disney est inclus dans l’application Disney+.<\/p>\n

N\u00e9anmoins : le g\u00e9ant am\u00e9ricain du divertissement a jusqu’\u00e0 pr\u00e9sent accept\u00e9 de lourdes pertes dans le secteur du Streaming<\/a> ! La perte d’exploitation de la division Disney avec l’activit\u00e9 de Streaming<\/a> a grimp\u00e9 \u00e0 un milliard de dollars.<\/b><\/p>\n

Au m\u00eame trimestre de l’ann\u00e9e pr\u00e9c\u00e9dente, le moins \u00e9tait encore plus petit \u00e0 293 millions. Entre autres choses, le groupe \u00e9voque les co\u00fbts de production \u00e9lev\u00e9s. Disney profite donc de la popularit\u00e9 de ses services pour tester le potentiel d’augmentation des prix : <\/p>\n

Les clients Disney+ devront payer un suppl\u00e9ment pour co\u00efncider avec le lancement d’une version avec publicit\u00e9 s’ils veulent continuer \u00e0 regarder le programme sans interruption. <\/b><\/p>\n

Aux \u00c9tats-Unis, par exemple, le prix pr\u00e9c\u00e9dent de 7,99 $ du 8 d\u00e9cembre s’applique \u00e0 la version de Disney + avec publicit\u00e9. Si vous souhaitez continuer \u00e0 regarder sans publicit\u00e9, vous devez payer 10,99 $. Avec Hulu, le prix augmente de 1\u00a0$ \u00e0 2\u00a0$ par mois, selon le mod\u00e8le d’abonnement. ESPN + a \u00e9galement annonc\u00e9 r\u00e9cemment une augmentation des prix aux \u00c9tats-Unis. <\/p>\n

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lire aussi\n <\/p>\n

Pendant ce temps, l’entreprise classique avec la t\u00e9l\u00e9vision par c\u00e2ble, les studios de cin\u00e9ma, les parcs \u00e0 th\u00e8me, les centres de vill\u00e9giature et les bateaux de croisi\u00e8re rapporte beaucoup d’argent \u00e0 l’empire du divertissement Disney. Les revenus de la division des parcs \u00e0 th\u00e8me ont bondi de 70% \u00e0 7,4 milliards de dollars par rapport au m\u00eame trimestre de l’ann\u00e9e pr\u00e9c\u00e9dente, qui avait \u00e9t\u00e9 caract\u00e9ris\u00e9 par des mesures corona, et le b\u00e9n\u00e9fice d’exploitation s’est m\u00eame multipli\u00e9 \u00e0 2,2 milliards de dollars !<\/p>\n

Le PDG Bob Chapek : \u00ab Nous avons eu un excellent trimestre ! \u00bb En chiffres : les ventes du groupe ont augment\u00e9 de 26 % pour atteindre 21,5 milliards de dollars. Les b\u00e9n\u00e9fices ont augment\u00e9 de 53 % pour atteindre 1,4 milliard de dollars.<\/p>\n

Et l’ancien leader du march\u00e9 ? <\/i><\/p>\n

Netflix est \u00e9galement en train de sortir une version avec de la publicit\u00e9 qui devrait commencer au d\u00e9but de l’ann\u00e9e. (jbr, dpa)<\/i><\/p>\n

\n

lire aussi\n <\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83e\udd17<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83c\udf7f REVIEWS News – Paris\/France. Disney rattrape Netflix | guerres de Streaming Netflix a longtemps \u00e9t\u00e9 consid\u00e9r\u00e9 comme LE g\u00e9ant du Streaming – jusqu’\u00e0 maintenant ! Disney a commenc\u00e9 \u00e0 rattraper son retard il y a moins de trois ans – et a maintenant rattrap\u00e9 le leader du march\u00e9. Le g\u00e9ant du divertissement \u00e9galise le […]<\/p>\n","protected":false},"author":10,"featured_media":55160,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[122,128],"tags":[11621,8010,127,451,123,126],"class_list":["post-55159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-netflix","category-streaming","tag-films-star-wars","tag-la-compagnie-walt-disney","tag-netflix","tag-services-de-diffusion-en-continu","tag-streaming","tag-tv"],"yoast_head":"\nDisney rattrape le leader du march\u00e9 Netflix : Streaming Wars ! | Argent - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83c\udf7f REVIEWS News - Paris\/France. 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