{"id":45905,"date":"2022-06-15T07:15:25","date_gmt":"2022-06-15T05:15:25","guid":{"rendered":"https:\/\/reviews.tn\/news\/disney-pourrait-perdre-20-millions-dabonnes-apres-avoir-perdu-loffre-de-streaming-ipl\/"},"modified":"2022-06-15T09:33:45","modified_gmt":"2022-06-15T07:33:45","slug":"disney-pourrait-perdre-20-millions-dabonnes-apres-avoir-perdu-loffre-de-streaming-ipl","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/disney-pourrait-perdre-20-millions-dabonnes-apres-avoir-perdu-loffre-de-streaming-ipl\/","title":{"rendered":"Disney pourrait perdre 20 millions d’abonn\u00e9s apr\u00e8s avoir perdu l’offre de streaming IPL"},"content":{"rendered":"

\ud83d\ude0d 2022-06-15 07:15:25 – Paris\/France. <\/strong>
\n<\/p>\n

Peu de produits grand public ont connu autant de succ\u00e8s que Disney+.<\/p>\n

Walt Disney Co. pourrait perdre jusqu’\u00e0 20 millions de ses abonn\u00e9s Disney + apr\u00e8s avoir \u00e9t\u00e9 surench\u00e9ri pour les droits de diffusion en continu des matchs de cricket de la Premier League indienne cette semaine.<\/p>\n

L’estimation, de Media Partners Asia, signifie que la soci\u00e9t\u00e9 pourrait avoir du mal \u00e0 atteindre son objectif de 260 millions d’abonn\u00e9s Disney + dans le monde d’ici 2024, selon Vivek Couto, directeur ex\u00e9cutif de la soci\u00e9t\u00e9 de recherche.<\/p>\n

\u00ab\u00a0IPL stimule l’acquisition de clients\u00a0\u00bb, a-t-il d\u00e9clar\u00e9 dans un e-mail. \u00ab\u00a0C’est consid\u00e9r\u00e9 comme un divertissement et pas seulement comme un sport par les m\u00e9nages indiens – femmes et hommes.\u00a0\u00bb<\/p>\n

Peu de produits grand public ont connu autant de succ\u00e8s que Disney+. Le service, qui propose des films et des \u00e9missions de t\u00e9l\u00e9vision Disney illimit\u00e9s, a attir\u00e9 10 millions d’abonn\u00e9s le premier jour de novembre 2019 et comptait pr\u00e8s de 138 millions au dernier d\u00e9compte. Le directeur g\u00e9n\u00e9ral Bob Chapek a fait une pr\u00e9vision audacieuse \u00e0 la fin de 2020, pr\u00e9disant que la soci\u00e9t\u00e9 triplerait son nombre d’abonn\u00e9s en quatre ans. <\/p>\n

Environ 50 millions, plus d’un tiers, des abonn\u00e9s mondiaux proviennent de Disney + Hotstar, un produit propos\u00e9 en Inde et dans d’autres pays d’Asie du Sud, et le cricket en a \u00e9t\u00e9 un grand moteur.<\/p>\n

Depuis des mois, les investisseurs se demandent si l’entreprise devra revoir \u00e0 la baisse ses pr\u00e9visions. Le battement de tambour a commenc\u00e9 apr\u00e8s un trimestre faible l’ann\u00e9e derni\u00e8re et s’est poursuivi apr\u00e8s que Netflix<\/a> Inc. a signal\u00e9 sa premi\u00e8re perte d’abonn\u00e9s en une d\u00e9cennie en avril. Les actions Disney sont en baisse de 39% cette ann\u00e9e.<\/p>\n

Disney a perdu la guerre des ench\u00e8res de cricket au profit d’un groupe qui comprend Paramount Global et Reliance Industries en Inde. <\/p>\n

Alors que Disney a perdu les droits de diffusion, il a conserv\u00e9 les droits de diffusion sur les r\u00e9seaux de t\u00e9l\u00e9vision traditionnels, acceptant de payer pr\u00e8s de 3 milliards de dollars sur cinq ans pour diffuser les jeux. La soci\u00e9t\u00e9 compte quelque 70 cha\u00eenes en Inde, distribu\u00e9es par des op\u00e9rateurs de t\u00e9l\u00e9vision par c\u00e2ble et par satellite. Dans un communiqu\u00e9 mardi, Disney a d\u00e9clar\u00e9 qu’il pouvait toujours utiliser ces cha\u00eenes traditionnelles pour promouvoir Disney + Hotstar.<\/p>\n

\u00ab\u00a0Nous avons fait des offres disciplin\u00e9es en mettant l’accent sur la valeur \u00e0 long terme\u00a0\u00bb, a d\u00e9clar\u00e9 la soci\u00e9t\u00e9. <\/p>\n

Les abonn\u00e9s \u00e0 Disney+ Hotstar ne paient en moyenne que 76 cents par mois pour le service, contre les frais standard d’environ 8 $ par mois aux \u00c9tats-Unis pour Disney+. Il s’agit de revenus annualis\u00e9s de moins de 500 millions de dollars, ce qui rend difficile la justification des frais annuels \u00e9lev\u00e9s de droits IPL.<\/p>\n

Chapek a d\u00e9clar\u00e9 en f\u00e9vrier qu’il ne voyait pas de perte de droits de diffusion de cricket impacter les pr\u00e9visions \u00e0 long terme de Disney +, car la soci\u00e9t\u00e9 dispose d’autres contenus qu’elle peut offrir aux abonn\u00e9s indiens. \u00ab\u00a0Ce n’est pas comme si nous voyions cette entreprise s’\u00e9vaporer si nous ne l’obtenons pas\u00a0\u00bb, a-t-il d\u00e9clar\u00e9.<\/p>\n

Certains analystes voient une opportunit\u00e9 pour la soci\u00e9t\u00e9 de modifier ses orientations avec la perte du cricket. <\/p>\n

\u00ab\u00a0Il est important pour Disney d’utiliser IPL pour r\u00e9initialiser les attentes dans une fourchette plus g\u00e9rable\u00a0\u00bb, a \u00e9crit mardi l’analyste de Barclays, Kannan Venkateshwar, dans une note de recherche.<\/p>\n

Une pr\u00e9vision plus basse pourrait ne pas avoir beaucoup d’impact sur le titre \u00e0 ce stade, a-t-il \u00e9crit, car les investisseurs tiennent d\u00e9j\u00e0 compte de cette probabilit\u00e9.<\/p>\n

Disney n’a pas comment\u00e9 ses conseils aux abonn\u00e9s mardi. Il le fait g\u00e9n\u00e9ralement lors des appels de r\u00e9sultats trimestriels et d’autres \u00e9v\u00e9nements pour les investisseurs.<\/p>\n

(\u00c0 l’exception du titre, cette histoire n’a pas \u00e9t\u00e9 \u00e9dit\u00e9e par le personnel de NDTV et est publi\u00e9e \u00e0 partir d’un flux syndiqu\u00e9.)<\/i><\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\udc53<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83d\ude0d 2022-06-15 07:15:25 – Paris\/France. Peu de produits grand public ont connu autant de succ\u00e8s que Disney+. Walt Disney Co. pourrait perdre jusqu’\u00e0 20 millions de ses abonn\u00e9s Disney + apr\u00e8s avoir \u00e9t\u00e9 surench\u00e9ri pour les droits de diffusion en continu des matchs de cricket de la Premier League indienne cette semaine. L’estimation, de Media […]<\/p>\n","protected":false},"author":9,"featured_media":45906,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[128],"tags":[10370,361,10371,10369,123,124,126],"class_list":["post-45905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-streaming","tag-correspondance-ipl","tag-disney","tag-enchere-de-streaming-ipl","tag-matchs-de-cricket-de-la-premier-league-indienne","tag-streaming","tag-streaming-films","tag-tv"],"yoast_head":"\nDisney pourrait perdre 20 millions d'abonn\u00e9s apr\u00e8s avoir perdu l'offre de streaming IPL - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83d\ude0d 2022-06-15 07:15:25 - Paris\/France. 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L'avenir du Streaming \u00e0 la Walt Disney Company fait face \u00e0 un point d'inflexion potentiel ce week-end \u2013 et tout se r\u00e9sume au cricket professionnel en Inde. 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L'entreprise m\u00e9diatique du milliardaire Mukesh Ambani a remport\u00e9 les droits de diffusion num\u00e9rique de la Premier League indienne, surench\u00e9rissant sur les g\u00e9ants de Walt Disney Co. \u00e0 Sony Group Corp., selon une personne proche du dossier. 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Amazon ne soumissionnera pas pour les droits multim\u00e9dias IPL de cinq ans, a d\u00e9clar\u00e9 \u00e0 TechCrunch une personne proche du dossier, une d\u00e9cision surprenante de derni\u00e8re minute qui laisse la vente aux ench\u00e8res tant attendue en grande partie \u00e0 Disney et Reliance. 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Match de cricket IPL 2022 en Streaming en direct\u00a0: c'est le jour pour les fans d'Hyderabad et du Gujarat\u00a0! Parce que la confrontation SRH vs GT est aujourd'hui. Notamment, vous pouvez \u00e9galement regarder IPL 2022 en ligne gratuitement. 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