{"id":35515,"date":"2022-05-02T12:22:16","date_gmt":"2022-05-02T10:22:16","guid":{"rendered":"https:\/\/reviews.tn\/news\/twitter-sauve-un-post-controverse-de-blockbuster-au-milieu-de-la-chute-de-netflix\/"},"modified":"2022-05-02T17:49:33","modified_gmt":"2022-05-02T15:49:33","slug":"twitter-sauve-un-post-controverse-de-blockbuster-au-milieu-de-la-chute-de-netflix","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/twitter-sauve-un-post-controverse-de-blockbuster-au-milieu-de-la-chute-de-netflix\/","title":{"rendered":"Twitter sauve un post controvers\u00e9 de Blockbuster au milieu de la chute de Netflix"},"content":{"rendered":"

\u2714\ufe0f 2022-05-02 12:22:16 – Paris\/France. <\/strong>
\n<\/p>\n

En d\u00e9pit d’\u00eatre la plate-forme principale pour Diffusion<\/i>, Netflix ne traverse pas son meilleur moment. Il y a quelques semaines, son PDG annon\u00e7ait la pire baisse d’utilisateurs pour la premi\u00e8re fois en 10 ans. En quelques heures, la valeur des actions de l’entreprise a chut\u00e9 de 35 %, un d\u00e9sastre que la plateforme associe directement aux m\u00e9nages utilisant des comptes partag\u00e9s. La communaut\u00e9 Twitter a profit\u00e9 de la nouvelle et a sauv\u00e9 un vieux tweet de la cha\u00eene de vid\u00e9oth\u00e8ques en faillite Blockbuster.<\/p>\n

Alors que Netflix est d\u00e9chir\u00e9 entre les jeux vid\u00e9o<\/a>, la limitation du partage de compte et m\u00eame un plan financ\u00e9 par la publicit\u00e9 pour sauver son entreprise, les utilisateurs ont sauv\u00e9 un ancien message de Blockbuster, qui a ferm\u00e9 son dernier magasin en 2014.<\/p>\n

Lire aussi Antonio Orti<\/p>\n

Plus pr\u00e9cis\u00e9ment, le tweet demandait aux utilisateurs de commenter les raisons pour lesquelles ils avaient quitt\u00e9 Netflix. A cette \u00e9poque, les 3 r\u00e9ponses les plus cr\u00e9atives remportaient un abonnement annuel Blockbuster. La publication de la cha\u00eene sp\u00e9cialis\u00e9e dans la location de films et de jeux vid\u00e9o<\/a> est devenue virale. <\/p>\n

\n<\/blockquote>\n

Depuis quelques jours, le hashtag #GoofbyeNetflix (au revoir \u00e0 Netflix), qui en 2011 utilisait Blockbuster, permet de voir appara\u00eetre de multiples posts de personnes qui, avec humour, se demandent si elles peuvent encore participer \u00e0 la promotion. De m\u00eame, il y a ceux qui partagent actuellement leurs raisons de se d\u00e9sinscrire de la plateforme.<\/p>\n

Lire aussi Juan Manuel Garcia<\/p>\n

\u00ab\u00a0Ils n’ont pas de contenu qui vaut la peine d’\u00eatre pay\u00e9, et j’ai lu qu’ils voulaient diffuser des publicit\u00e9s. J’ai l’impression de parler \u00e0 une tombe. Quoi qu’il en soit, je suis d\u00e9sol\u00e9 de ne pas avoir eu l’occasion de le renvoyer. copie de Forrest Gump<\/i>\u00ab\u00a0, a ironiquement comment\u00e9 un utilisateur dans l’ancien post de Blockbuster<\/p>\n

Publicit\u00e9 en \u00e9change d’un tarif moins cher<\/h3>\n

Publicit\u00e9 en \u00e9change d’un tarif moins cher <\/p>\n

Justin Sullivan \/ AFP<\/p>\n

Apr\u00e8s avoir publi\u00e9 les donn\u00e9es du premier trimestre 2022, Netflix a annonc\u00e9 qu’il \u00e9tudiait la possibilit\u00e9 de proposer un mod\u00e8le d’abonnement avec des publicit\u00e9s en \u00e9change d’un prix inf\u00e9rieur. La propuesta surgi\u00f3 durante una intervenci\u00f3n virtual de su cofundador, Reed Hastings, despu\u00e9s de anunciar que la plataforma hab\u00eda perdido 200.000 abonados durante el primer trimestre de 2022, periodo en el que obtuvo unos beneficios netos de 1.597 millones de d\u00f3lares, inferiores a los 1.706 del ann\u00e9e ant\u00e9rieure.<\/p>\n

Lire aussi Judit Casta\u00f1o<\/p>\n

Ce mod\u00e8le de paiement est connu sous le nom de vid\u00e9o \u00e0 la demande bas\u00e9e sur la publicit\u00e9, ou AVoD. La traduction en espagnol serait : publicit\u00e9 vid\u00e9o \u00e0 la demande. C’est une strat\u00e9gie avec laquelle les plateformes g\u00e9n\u00e8rent des revenus gr\u00e2ce \u00e0 des publicit\u00e9s destin\u00e9es \u00e0 leurs utilisateurs. Dans ce type de tarifs, des frais r\u00e9duits ou rien ne sont g\u00e9n\u00e9ralement pay\u00e9s, comme c’est le cas avec YouTube ou Spotify.<\/p>\n

L’ascension et la chute de Blockbuster en Espagne<\/h3>\n

Free Blockbuster compte toujours 69 points de collecte aux \u00c9tats-Unis.<\/p>\n

Superproduction gratuite<\/p>\n

L’avanc\u00e9e fulgurante des plateformes de contenu num\u00e9rique, en particulier Netflix, a marqu\u00e9 la fin des vid\u00e9oth\u00e8ques. L’une des cha\u00eenes de location de films les plus populaires au monde, Blockbuster, a d\u00e9pos\u00e9 son bilan en 2010 et a annonc\u00e9 en 2020 la fermeture de ses derniers sites restants aux \u00c9tats-Unis et de son service de films par courrier.<\/p>\n

En Espagne, Blockbuster a disparu bien avant de d\u00e9clarer faillite, plus pr\u00e9cis\u00e9ment entre 2006 et 2007. En mars 2007, le dernier magasin vid\u00e9o de la marque am\u00e9ricaine a ferm\u00e9 ses portes, un an seulement apr\u00e8s que 105 magasins Blockbuster ont \u00e9t\u00e9 ferm\u00e9s du coup en une seule journ\u00e9e et que 723 personnes ont \u00e9t\u00e9 licenci\u00e9es.<\/p>\n

lire aussi<\/p>\n

La marque Blockbuster a \u00e9t\u00e9 convertie en un service de distribution de son contenu num\u00e9rique via Blockbuster@Home et son service Blockbuster On Demand. <\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\ude0d<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\u2714\ufe0f 2022-05-02 12:22:16 – Paris\/France. En d\u00e9pit d’\u00eatre la plate-forme principale pour Diffusion, Netflix ne traverse pas son meilleur moment. Il y a quelques semaines, son PDG annon\u00e7ait la pire baisse d’utilisateurs pour la premi\u00e8re fois en 10 ans. En quelques heures, la valeur des actions de l’entreprise a chut\u00e9 de 35 %, un d\u00e9sastre […]<\/p>\n","protected":false},"author":7,"featured_media":35516,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[122,128],"tags":[127,123,126],"class_list":["post-35515","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-netflix","category-streaming","tag-netflix","tag-streaming","tag-tv"],"yoast_head":"\nTwitter sauve un post controvers\u00e9 de Blockbuster au milieu de la chute de Netflix - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\u2714\ufe0f 2022-05-02 12:22:16 - Paris\/France. 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Alors qu'Amazon pousse la t\u00e9l\u00e9vision en Streaming gratuite et bas\u00e9e sur la publicit\u00e9, Netflix et Disney changent de ton sur la publicit\u00e9 Le temps de SeattleNetflix explore des plans \u00e0 bas prix et financ\u00e9s par la publicit\u00e9 apr\u00e8s des ann\u00e9es de r\u00e9sistance CNBCNetflix explore une\u2026","rel":"","context":"Dans "Amazon Prime"","block_context":{"text":"Amazon Prime","link":"https:\/\/reviews.tn\/news\/category\/streaming\/amazon-prime\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":20055,"url":"https:\/\/reviews.tn\/news\/semaine-du-7-mars-nielsen-streaming-ratings-turning-red-de-disney-en-tete-des-classements\/","url_meta":{"origin":35515,"position":1},"title":"Semaine du 7 mars Nielsen Streaming Ratings: Turning Red de Disney + en t\u00eate des classements","author":"Sarah","date":"7 avril 2022","format":false,"excerpt":"\ud83d\ude0d 2022-04-07 23:47:56 - Paris\/France. 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