{"id":28354,"date":"2022-04-20T13:00:18","date_gmt":"2022-04-20T11:00:18","guid":{"rendered":"https:\/\/reviews.tn\/news\/la-menace-existentielle-de-dstv\/"},"modified":"2022-04-20T14:01:24","modified_gmt":"2022-04-20T12:01:24","slug":"la-menace-existentielle-de-dstv","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/la-menace-existentielle-de-dstv\/","title":{"rendered":"La menace existentielle de DStv"},"content":{"rendered":"

\u2714\ufe0f 2022-04-20 13:00:18 – Paris\/France. <\/strong>
\n<\/p>\n

Le plus grand diffuseur de t\u00e9l\u00e9vision payante d’Afrique du Sud, MultiChoice, est accul\u00e9.<\/p>\n

L’expansion rapide des services de Streaming<\/a> vid\u00e9o en ligne internationaux et locaux menace son bouquet satellite DStv Premium autrefois recherch\u00e9.<\/p>\n

Au cours des derni\u00e8res ann\u00e9es, DStv a connu une baisse progressive du nombre de clients sur son produit haut de gamme Premium.<\/p>\n

Les principaux facteurs \u00e0 l’origine de l’exode sont l’augmentation constante des prix et la prolif\u00e9ration des services de Streaming<\/a> vid\u00e9o auxquels les clients plus ais\u00e9s peuvent acc\u00e9der.<\/p>\n

Dans une soumission de janvier 2021 pour l’enqu\u00eate du r\u00e9gulateur de l’industrie Icasa sur la concurrence de la t\u00e9l\u00e9vision payante, MultiChoice a reconnu qu’il \u00e9tait confront\u00e9 \u00e0 un menace concurrentielle existentielle<\/strong> de ces services.<\/p>\n

Le nombre de services de Streaming<\/a> auxquels les Sud-Africains peuvent s’abonner a consid\u00e9rablement augment\u00e9 depuis l’arriv\u00e9e officielle de Netflix<\/a> dans le pays en 2016.<\/p>\n

En 2021, le service BritBox de la BBC et de l’IPTV a fait ses d\u00e9buts en Afrique du Sud, apportant avec lui une multitude de contenus britanniques, dont certains manquaient \u00e0 DStv depuis la fermeture de certaines cha\u00eenes bas\u00e9es au Royaume-Uni.<\/p>\n

Disney + est le prochain \u00e0 arriver dans le pays<\/strong> le 18 mai, avec une pl\u00e9thore de contenus de son vaste et populaire catalogue de films et d’\u00e9missions de t\u00e9l\u00e9vision qui devraient \u00eatre disponibles.<\/p>\n

Il rejoindra Netflix<\/a>, Amazon Prime Video, Apple TV+, BritBox et AcornTV en Afrique du Sud.<\/p>\n

Mais DStv fait \u00e9galement face \u00e0 une attaque sur le front local, avec la mise en ligne de divers services de Streaming<\/a> sud-africains.<\/p>\n

E-tv lance son service de Streaming<\/a> vid\u00e9o eVOD<\/strong> en ao\u00fbt 2021. TelkomONE l’a pr\u00e9c\u00e9d\u00e9, d\u00e9ploy\u00e9 en novembre 2020.<\/p>\n

La SABC pr\u00e9voit \u00e9galement de lancer son service de Streaming<\/a> vid\u00e9o au deuxi\u00e8me trimestre 2022.<\/p>\n

Les petits partis ont \u00e9galement lanc\u00e9 leurs propres offres.<\/p>\n

Il s’agit notamment du groupe d’action civile AfriForum, qui a r\u00e9cemment a lanc\u00e9 AfriForumTV<\/strong> – une alternative pour les t\u00e9l\u00e9spectateurs de langue afrikaans aux offres de MultiChoice comme Showmax et les cha\u00eenes kykNET et Via sur DStv.<\/p>\n

DStv Streama<\/p>\n

DStv a un gros avantage : les services de Streaming<\/a> vid\u00e9o n\u00e9cessitent une connexion Internet.<\/p>\n

Cependant, le co\u00fbt du haut d\u00e9bit fixe en Afrique du Sud a chut\u00e9 radicalement. Vous pouvez obtenir une fibre non plafonn\u00e9e capable de diffuser des vid\u00e9os 4K et un abonnement \u00e0 plusieurs services de Streaming<\/a> pour moins que DStv Premium.<\/p>\n

Le prix des donn\u00e9es mobiles pourrait \u00e9galement bient\u00f4t devenir suffisamment bon march\u00e9 pour le Streaming<\/a> vid\u00e9o suivant La r\u00e9cente vente aux ench\u00e8res de spectre d’Icasa<\/strong>.<\/p>\n

Les m\u00e9nages disposent \u00e9galement g\u00e9n\u00e9ralement d’une connexion Internet pour plus que le Streaming<\/a> vid\u00e9o.<\/p>\n

Interrog\u00e9 \u00e0 ce sujet, MultiChoice est rest\u00e9 cat\u00e9gorique sur le fait que DStv \u00e9tait \u00ab le moyen le plus rentable de divertissement familial et pr\u00e9sente la plus grande valeur de divertissement vid\u00e9o \u00bb.<\/p>\n

Cependant, son approche de l’offre de services de Streaming<\/a> laisse beaucoup \u00e0 d\u00e9sirer.<\/p>\n

Dans une d\u00e9cision fortement critiqu\u00e9e plus t\u00f4t cette ann\u00e9e, DStv a r\u00e9duit les flux simultan\u00e9s<\/strong> \u00e0 un, m\u00eame sur les packages de Streaming<\/a> uniquement.<\/p>\n

Cette d\u00e9cision a suscit\u00e9 des appels au boycott sur les r\u00e9seaux sociaux.<\/p>\n

Il est \u00e9galement difficile de mesurer le succ\u00e8s de Showmax car MultiChoice ne publie pas de num\u00e9ros d’abonn\u00e9s pour le service.<\/p>\n

Bien que Showmax propose certains des contenus les plus populaires au monde gr\u00e2ce \u00e0 l’accord de licence de MultiChoice avec HBO, il y a des indications que les choses pourraient ne pas se passer comme ils l’esp\u00e9raient.<\/p>\n

Showmax a propos\u00e9 \u00e0 plusieurs reprises des promotions comprenant des offres d’abonnement deux pour un.<\/p>\n

Les services de Streaming<\/a> de DStv et Showmax ont leur qualit\u00e9 de Streaming<\/a> plafonn\u00e9e \u00e0 720p, tandis que Disney+, Netflix<\/a> et Amazon Prime Video ont tous 4K disponibles.<\/p>\n

<\/h3>\n

DStv pourrait \u00e9galement \u00eatre de plus en plus pr\u00e9occup\u00e9 par un domaine o\u00f9 il domine depuis des ann\u00e9es \u2013 la diffusion sportive.<\/p>\n

Les grands acteurs internationaux ont tourn\u00e9 leur regard vers cette source de revenus potentiellement lucrative pour la publicit\u00e9.<\/p>\n

Les f\u00e9d\u00e9rations sportives d\u00e9sinterm\u00e9dient progressivement les diffuseurs. Formule 1,<\/strong> clubs de football de Premier League, et m\u00eame FIFA<\/strong> proposer des applications de Streaming<\/a> d\u00e9di\u00e9es aux fans.<\/p>\n

Amazon et Disney + ont jet\u00e9 leur chapeau sur le ring pour le droit de diffuser le cricket de la Premier League indienne entre 2023 et 2027.<\/p>\n

Des multinationales comme Amazon, Apple, Disney et Netflix<\/a> ont beaucoup plus d’argent \u00e0 offrir pour les droits sur ce contenu, et elles ont reconnu l’opportunit\u00e9.<\/p>\n

YouTube a r\u00e9cemment obtenu les droits exclusifs de diffusion de 15\u00a0matchs de baseball des ligues majeures dans 182\u00a0pays.<\/p>\n

Apple TV + a diffus\u00e9 Friday Night Baseball en 2022 et serait sur le point de conclure un accord pour les droits des billets du dimanche de la Ligue nationale de football \u00e0 partir de 2023.<\/p>\n

Si ces entreprises commen\u00e7aient \u00e0 se tourner vers des r\u00e9gions plus petites comme l’Afrique du Sud en tant que march\u00e9 m\u00fbr pour les revenus publicitaires de sports mondialement populaires comme le football, le rugby et le cricket, MultiChoice pourrait se retrouver hors des ench\u00e8res de droits.<\/p>\n

MultiChoice n’a pas reconnu la menace lorsqu’on l’a interrog\u00e9 \u00e0 ce sujet. Au lieu de cela, il a d\u00e9clar\u00e9 \u00e0 MyBroadband que SuperSport resterait un partisan \u00e0 long terme du sport local \u2013 en tant qu’investisseur et diffuseur.<\/p>\n

Guichet unique? Pas tellement<\/strong><\/h3>\n

MultiChoice avait pr\u00e9c\u00e9demment exprim\u00e9 de grands projets pour devenir un super-agr\u00e9gateur de divertissement, offrant effectivement un guichet unique pour divers services de Streaming<\/a> aux c\u00f4t\u00e9s de DStv.<\/p>\n

Il a eu un certain succ\u00e8s sur ce front avec le d\u00e9codeur Explora Ultra, qui propose Netflix<\/a>, Amazon Prime Video et YouTube en plus de DStv et Showmax.<\/p>\n

Cependant, les applications tierces \u00e9tant \u00e9galement disponibles sur une myriade d’autres plates-formes de t\u00e9l\u00e9vision intelligente et mobiles, il est difficile de voir l’avantage d’obtenir un d\u00e9codeur Ultra \u00e0 moins que DStv ne regroupe d’une mani\u00e8re ou d’une autre ces abonnements avec les siens \u00e0 prix r\u00e9duit.<\/p>\n

\u00c0 cet \u00e9gard, il a \u00e9chou\u00e9, tandis que des concurrents comme Canal +, bas\u00e9 en France, ont r\u00e9ussi.<\/p>\n

Ici, il peut y avoir un peu d’espoir, car il y a des murmures qui Canal+ envisage d’acqu\u00e9rir MultiChoice<\/strong>.<\/p>\n

MultiChoice est \u00e9galement rest\u00e9 \u00e9trangement silencieux sur les progr\u00e8s concernant son DStv Streama, qu’il a annonc\u00e9 il y a plus de 19 mois<\/strong>.<\/p>\n

Interrog\u00e9 sur le Streama, MultiChoice a d\u00e9clar\u00e9 qu’il annoncerait des informations sur le lancement plus tard.<\/p>\n

Le Streama est un bo\u00eetier multim\u00e9dia compact qui devrait aller de pair avec Apple TV et la multitude de bo\u00eetiers multim\u00e9dia Android TV d\u00e9j\u00e0 sur le march\u00e9.<\/p>\n

Pour les plus enclins \u00e0 la technique, le d\u00e9veloppeur de plates-formes multim\u00e9dias Plex a \u00e9galement commenc\u00e9 \u00e0 proposer des services d’agr\u00e9gation dans ses applications – et les a rendus disponibles gratuitement.<\/p>\n

Alors que les consommateurs sont de plus en plus \u00e0 l’aise avec un \u00e9ventail d’options existantes sur le march\u00e9 et que de plus en plus de t\u00e9l\u00e9viseurs offrent des syst\u00e8mes d’exploitation avec prise en charge int\u00e9gr\u00e9e des applications, le temps presse pour que MultiChoice pivote.<\/p>\n

Lisez maintenant: Lancement des pr\u00e9inscriptions Disney + en Afrique du Sud \u2013 avec des prix sp\u00e9ciaux<\/h3>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83c\udf7f<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\u2714\ufe0f 2022-04-20 13:00:18 – Paris\/France. Le plus grand diffuseur de t\u00e9l\u00e9vision payante d’Afrique du Sud, MultiChoice, est accul\u00e9. L’expansion rapide des services de Streaming vid\u00e9o en ligne internationaux et locaux menace son bouquet satellite DStv Premium autrefois recherch\u00e9. Au cours des derni\u00e8res ann\u00e9es, DStv a connu une baisse progressive du nombre de clients sur son […]<\/p>\n","protected":false},"author":9,"featured_media":28355,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[128],"tags":[436,73,6985,6988,375,361,6986,6987,127,6211,5987,123,125,126],"class_list":["post-28354","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-streaming","tag-amazon-prime-video","tag-apple-tv","tag-brit-box","tag-choix-multiple","tag-diffusion","tag-disney","tag-dstv","tag-gros-titre","tag-netflix","tag-services-de-streaming-video","tag-showmax","tag-streaming","tag-streaming-series","tag-tv"],"yoast_head":"\nLa menace existentielle de DStv - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\u2714\ufe0f 2022-04-20 13:00:18 - Paris\/France. 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