{"id":19434,"date":"2022-04-06T23:10:16","date_gmt":"2022-04-06T21:10:16","guid":{"rendered":"https:\/\/reviews.tn\/news\/selon-une-enquete-les-adolescents-americains-preferent-massivement-apple\/"},"modified":"2022-04-07T03:21:46","modified_gmt":"2022-04-07T01:21:46","slug":"selon-une-enquete-les-adolescents-americains-preferent-massivement-apple","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/selon-une-enquete-les-adolescents-americains-preferent-massivement-apple\/","title":{"rendered":"Selon une enqu\u00eate\u00a0: les adolescents am\u00e9ricains pr\u00e9f\u00e8rent massivement Apple"},"content":{"rendered":"

\ud83d\udcf1 2022-04-06 23:10:16 – Paris\/France. <\/strong>
\n<\/p>\n

Les derni\u00e8res recherches sont en cours et Apple est toujours le choix extr\u00eamement populaire parmi les adolescents am\u00e9ricains pour les t\u00e9l\u00e9phones, ainsi que certains services.<\/p>\n

Piper Sandler a men\u00e9 son enqu\u00eate semestrielle sur la g\u00e9n\u00e9ration Z aupr\u00e8s de 7 100 adolescents am\u00e9ricains pour d\u00e9terminer quels appareils, produits et services sont les plus populaires aupr\u00e8s d’eux. Les r\u00e9sultats devraient \u00eatre un signal d’alarme pour Google, l’iPhone d’Apple \u00e9tant clairement le favori des adolescents.<\/p>\n

Selon le rapport, 87\u00a0% des adolescents poss\u00e8dent actuellement un iPhone, et 87\u00a0% pr\u00e9voient \u00e9galement que leur prochain t\u00e9l\u00e9phone sera un iPhone. Il s’agit d’un record proche des enqu\u00eates de la soci\u00e9t\u00e9 et montre qu’Apple continue de conserver une avance incontest\u00e9e sur le march\u00e9 des smartphones haut de gamme.<\/p>\n

De m\u00eame, Apple Pay a pris la premi\u00e8re place parmi les applications et services de paiement, avec 23 % des utilisateurs. Venmo de PayPal est arriv\u00e9 en deuxi\u00e8me position avec 21 %, tandis que Google Pay \u00e9tait loin \u00e0 la dixi\u00e8me place avec une p\u00e9n\u00e9tration de seulement 2 %.<\/p>\n

Voir \u00e9galement:<\/strong> Qu’est-ce que Venmo ?<\/p>\n

Les adolescents pr\u00e9f\u00e8rent Apple, et c’est une mauvaise nouvelle pour Google<\/h2>\n

Le rapport de Piper Sandler devrait \u00eatre une pr\u00e9occupation majeure pour Google. Depuis les d\u00e9buts de l’iPod, Apple s’est toujours appuy\u00e9 sur un \u00ab\u00a0effet de halo\u00a0\u00bb, dans lequel des produits d’entr\u00e9e de gamme tr\u00e8s attrayants sont utilis\u00e9s pour attirer les utilisateurs dans l’\u00e9cosyst\u00e8me Apple. L’iPhone a depuis longtemps supplant\u00e9 l’iPod dans ce r\u00f4le, \u00e9tant la premi\u00e8re introduction de nombreux utilisateurs au monde Apple.<\/p>\n

Malheureusement pour Google, les mod\u00e8les, les habitudes et les pr\u00e9f\u00e9rences que les individus \u00e9tablissent \u00e0 l’adolescence restent souvent avec eux pour la vie. Selon le rapport de Piper Sandler, l’utilisation de l’iPhone par les adolescents est d\u00e9j\u00e0 le moteur de la premi\u00e8re place d’Apple Pay parmi ce groupe d\u00e9mographique :<\/p>\n

\n

Pour les applications de paiement, Apple Pay s’est class\u00e9 premier, en partie parce que 87 % des adolescents de l’enqu\u00eate ont d\u00e9clar\u00e9 avoir un iPhone.<\/p>\n<\/blockquote>\n

Plus les utilisateurs se familiarisent avec les services d’Apple et en d\u00e9pendent, plus il est peu probable qu’ils sortent de l’\u00e9cosyst\u00e8me de l’entreprise \u00e0 une date ult\u00e9rieure. iMessage d’Apple est un autre exemple, Apple admettant m\u00eame qu’il avait la possibilit\u00e9 de publier une version pour Android. Cette option a finalement \u00e9t\u00e9 sabord\u00e9e, le vice-pr\u00e9sident principal Craig Federighi d\u00e9clarant: \u00able n \u00b0 1 le plus difficile [reason] quitter l’application de l’univers Apple, c’est iMessage\u2026 iMessage \u00e9quivaut \u00e0 un verrouillage s\u00e9rieux.<\/p>\n

Google semble savoir qu’il a un probl\u00e8me, appelant r\u00e9cemment Apple sur ce qu’il a appel\u00e9 \u00ab\u00a0la pression des pairs et l’intimidation\u00a0\u00bb sur l’ensemble du d\u00e9bat sur la bulle de message bleue contre verte. Cependant, comme le montrent les recherches de Piper Sandler, la popularit\u00e9 globale d’Apple parmi un groupe d\u00e9mographique cl\u00e9 pourrait \u00eatre un obstacle encore plus important pour Google \u00e0 surmonter \u00e0 long terme.<\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\udcf2<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83d\udcf1 2022-04-06 23:10:16 – Paris\/France. Les derni\u00e8res recherches sont en cours et Apple est toujours le choix extr\u00eamement populaire parmi les adolescents am\u00e9ricains pour les t\u00e9l\u00e9phones, ainsi que certains services. Piper Sandler a men\u00e9 son enqu\u00eate semestrielle sur la g\u00e9n\u00e9ration Z aupr\u00e8s de 7 100 adolescents am\u00e9ricains pour d\u00e9terminer quels appareils, produits et services sont […]<\/p>\n","protected":false},"author":8,"featured_media":19435,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[32],"tags":[36,46,37],"class_list":["post-19434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-mobile","tag-smartphone","tag-technologie"],"yoast_head":"\nSelon une enqu\u00eate\u00a0: les adolescents am\u00e9ricains pr\u00e9f\u00e8rent massivement Apple - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83d\udcf1 2022-04-06 23:10:16 - Paris\/France. 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