{"id":15037,"date":"2022-03-31T15:25:00","date_gmt":"2022-03-31T13:25:00","guid":{"rendered":"https:\/\/reviews.tn\/news\/npd-2022-ventes-nationales-de-telephones-mobiles-sur-le-reseau-de-vente-au-detail-dynamisees-par-les-lancements-phares\/"},"modified":"2022-03-31T16:30:06","modified_gmt":"2022-03-31T14:30:06","slug":"npd-2022-ventes-nationales-de-telephones-mobiles-sur-le-reseau-de-vente-au-detail-dynamisees-par-les-lancements-phares","status":"publish","type":"post","link":"https:\/\/reviews.tn\/news\/npd-2022-ventes-nationales-de-telephones-mobiles-sur-le-reseau-de-vente-au-detail-dynamisees-par-les-lancements-phares\/","title":{"rendered":"NPD\u00a0: 2022\u00a0ventes nationales de t\u00e9l\u00e9phones mobiles sur le r\u00e9seau de vente au d\u00e9tail dynamis\u00e9es par les lancements phares"},"content":{"rendered":"

\ud83d\udcf1 2022-03-31 15:25:00 – Paris\/France. <\/strong>
\n<\/p>\n

Les ventes de t\u00e9l\u00e9phones mobiles par le biais du r\u00e9seau de distribution national ont connu un d\u00e9but d’ann\u00e9e lent, mais f\u00e9vrier a vu un redressement des ventes stimul\u00e9 par les nouveaux appareils phares.<\/p>\n

PORT WASHINGTON, NY, 31 mars 2022 \/PRNewswire-PRWeb\/ — Selon The NPD Group, les ventes de t\u00e9l\u00e9phones portables via le r\u00e9seau de distribution national ont connu un d\u00e9but d’ann\u00e9e lent avec de faibles baisses \u00e0 deux chiffres en janvier par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente . F\u00e9vrier a vu un redressement des ventes stimul\u00e9 par les nouvelles versions d’appareils phares. Les ventes en dollars du PDSF de f\u00e9vrier ont augment\u00e9 de 4\u00a0%, tandis que les ventes unitaires ont \u00e9galement enregistr\u00e9 une croissance de 4\u00a0% par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente, sur la base des donn\u00e9es du service de suivi des ventes au d\u00e9tail de NPD, qui couvre un \u00e9chantillon repr\u00e9sentatif de d\u00e9taillants nationaux pour donner un aper\u00e7u des derni\u00e8res tendances du march\u00e9.<\/p>\n

En fait, de la deuxi\u00e8me \u00e0 la troisi\u00e8me semaine de f\u00e9vrier, les ventes en dollars et unitaires du PDSF des t\u00e9l\u00e9phones mobiles via le r\u00e9seau de vente au d\u00e9tail national ont augment\u00e9 de 142\u00a0% et 33\u00a0%, respectivement (semaine du 13 au 19 f\u00e9vrier 2022 par rapport au 20 au 26 f\u00e9vrier 2022 ). Au cours de la m\u00eame p\u00e9riode, les ventes d’accessoires pour t\u00e9l\u00e9phones mobiles (protection d’\u00e9cran, protection d’appareil, supports\/supports de t\u00e9l\u00e9phone portable et autres accessoires mobiles) ont augment\u00e9 de 16\u00a0% en dollars et de 13\u00a0% en unit\u00e9s apr\u00e8s avoir enregistr\u00e9 des baisses tout au long du mois de janvier.<\/p>\n

\u00ab\u00a0Apr\u00e8s un d\u00e9but d’ann\u00e9e lent, les ventes d’appareils et d’accessoires en f\u00e9vrier ont \u00e9t\u00e9 redynamis\u00e9es par le lancement de nouveaux appareils phares, ainsi que par des programmes de financement \u00e9tendus et des promotions de cr\u00e9dit d’accessoires qui ont \u00e9t\u00e9 propos\u00e9s\u00a0\u00bb, a d\u00e9clar\u00e9 Brad Akyuz, directeur ex\u00e9cutif et analyste du secteur pour The Groupe NDP. \u00ab\u00a0La croissance que nous avons constat\u00e9e au cours de la troisi\u00e8me semaine de f\u00e9vrier a \u00e9t\u00e9 tir\u00e9e par les ventes du nouveau mod\u00e8le phare, les consommateurs ayant profit\u00e9 des promotions et des programmes de financement qui ont \u00e9t\u00e9 \u00e9tendus \u00e0 36\u00a0mois. De plus, les promotions de cr\u00e9dit accessoire ont stimul\u00e9 les ventes de cas correspondants et plus pour accompagner ces nouveaux appareils.\u00a0\u00bb<\/p>\n

M\u00e9thodologie
Les informations sont collect\u00e9es et rapport\u00e9es sur une base hebdomadaire et mensuelle \u00e0 partir du panel national de vente au d\u00e9tail de NPD, qui couvre plus de 25 millions d’unit\u00e9s mobiles vendues (au 12ME mai 2021). Les dollars MSRP sont utilis\u00e9s pour la cat\u00e9gorie des t\u00e9l\u00e9phones mobiles afin de refl\u00e9ter un march\u00e9 de conditions d’achat \u00e9quivalentes.<\/p>\n

L’histoire continue<\/p>\n

\u00c0 propos de NPD Group, LP
NPD est une soci\u00e9t\u00e9 d’information sur le march\u00e9 mondial qui propose des donn\u00e9es, une expertise sectorielle et des analyses prescriptives pour aider nos clients \u00e0 comprendre le paysage de la vente au d\u00e9tail d’aujourd’hui et \u00e0 se pr\u00e9parer pour l’avenir. Plus de 2 000 entreprises dans le monde comptent sur nous pour les aider \u00e0 mesurer, pr\u00e9dire et am\u00e9liorer les performances sur tous les canaux, y compris le physique, le commerce \u00e9lectronique et le B2B. Nous avons des services dans 19 pays \u00e0 travers le monde, avec des op\u00e9rations couvrant les Am\u00e9riques, l’Europe et l’APAC. Les domaines de pratique comprennent l’habillement, les appareils \u00e9lectrom\u00e9nagers, l’automobile, la beaut\u00e9, les livres, la technologie B2B, la technologie grand public, le commerce \u00e9lectronique, les accessoires de mode, la consommation alimentaire, la restauration, les chaussures, la maison, l’am\u00e9lioration de l’habitat, les produits pour enfants, le divertissement multim\u00e9dia, le mobile, les fournitures de bureau, la vente au d\u00e9tail. , sports, jouets et jeux vid\u00e9o<\/a>. Pour plus d’informations, rendez-vous sur npd.com. Suivez-nous sur Twitter : @npdgroup.<\/p>\n

Personne-ressource pour les m\u00e9dias<\/b><\/p>\n

Megan Scott, Le Groupe NPD, 516.625.7516, megan.scott@npd.com<\/p>\n

SOURCE Le groupe NPD<\/p>\n

SOURCE : Reviews News<\/a><\/em> <\/p>\n

N\u2019h\u00e9sitez pas \u00e0 partager notre article sur les r\u00e9seaux sociaux afin de nous donner un solide coup de pouce. \ud83d\udcf2<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud83d\udcf1 2022-03-31 15:25:00 – Paris\/France. Les ventes de t\u00e9l\u00e9phones mobiles par le biais du r\u00e9seau de distribution national ont connu un d\u00e9but d’ann\u00e9e lent, mais f\u00e9vrier a vu un redressement des ventes stimul\u00e9 par les nouveaux appareils phares. PORT WASHINGTON, NY, 31 mars 2022 \/PRNewswire-PRWeb\/ — Selon The NPD Group, les ventes de t\u00e9l\u00e9phones portables […]<\/p>\n","protected":false},"author":8,"featured_media":4083,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_focuskw_text_input":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[32],"tags":[46,37,38],"class_list":["post-15037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-smartphone","tag-technologie","tag-trending"],"yoast_head":"\nNPD\u00a0: 2022\u00a0ventes nationales de t\u00e9l\u00e9phones mobiles sur le r\u00e9seau de vente au d\u00e9tail dynamis\u00e9es par les lancements phares - Reviews News - Actualit\u00e9 High-tech, hardware, consoles, jeux vid\u00e9o et divertissement<\/title>\n<meta name=\"description\" content=\"\ud83d\udcf1 2022-03-31 15:25:00 - Paris\/France. 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Encore en bas\u00a0: Les ventes de maisons en attente, qui mesurent les contrats sign\u00e9s sur les maisons existantes, ont chut\u00e9 de 4,1 % en f\u00e9vrier par rapport \u00e0 janvier, selon la National Association of Realtors. Les ventes ont baiss\u00e9 de 5,4 % par rapport \u00e0\u2026","rel":"","context":"Dans "iPhone"","block_context":{"text":"iPhone","link":"https:\/\/reviews.tn\/news\/category\/mobile\/iphone\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":29283,"url":"https:\/\/reviews.tn\/news\/seulement-3-des-ventes-diphone-aux-etats\/","url_meta":{"origin":15037,"position":5},"title":"Seulement 3% des ventes d’iPhone aux \u00c9tats","author":"Viktoria C.","date":"21 avril 2022","format":false,"excerpt":"\ud83d\udcf1 2022-04-21 21:07:44 - Paris\/France. L'iPhone 13 mini de 5,4 pouces continue d'\u00eatre impopulaire aupr\u00e8s des clients, selon les donn\u00e9es sur les ventes d'iPhone aux \u00c9tats-Unis pour le trimestre de mars qui ont \u00e9t\u00e9 partag\u00e9es par Consumer Research Intelligence Partners (CIRP). Le \u200ciPhone 13\u200c mini avait la plus petite part\u2026","rel":"","context":"Dans "iPhone"","block_context":{"text":"iPhone","link":"https:\/\/reviews.tn\/news\/category\/mobile\/iphone\/"},"img":{"alt_text":"Seulement 3% des ventes d'iPhone aux \u00c9tats-Unis au cours du trimestre de mars \u00e9taient des mod\u00e8les d'iPhone 13 Mini\n","src":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Seulement-3-des-ventes-diPhone-aux-Etats.jpg?fit=1200%2C828&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Seulement-3-des-ventes-diPhone-aux-Etats.jpg?fit=1200%2C828&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Seulement-3-des-ventes-diPhone-aux-Etats.jpg?fit=1200%2C828&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Seulement-3-des-ventes-diPhone-aux-Etats.jpg?fit=1200%2C828&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/reviews.tn\/news\/wp-content\/uploads\/2022\/04\/Seulement-3-des-ventes-diPhone-aux-Etats.jpg?fit=1200%2C828&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/posts\/15037","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/comments?post=15037"}],"version-history":[{"count":1,"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/posts\/15037\/revisions"}],"predecessor-version":[{"id":15038,"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/posts\/15037\/revisions\/15038"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/media\/4083"}],"wp:attachment":[{"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/media?parent=15037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/categories?post=15037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reviews.tn\/news\/wp-json\/wp\/v2\/tags?post=15037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}