How To: How to use Canva in 2023? (Complete Guide)

Canva is used by designers, marketers, bloggers, PR specialists, teachers, and business people.

Simplicity, versatility, intuitive interface, the ability to work in a browser, the presence of a mobile application are the advantages that made the service popular in different circles.

So what is Canva? How to use it ? What are its advantages and disadvantages ?

What is Canva ?

Canva is an online graphic editor which has won the recognition of professionals and amateurs operating in various fields. It is available for free on PC, but it also exists as a mobile application.

This platform does the work for you without going through a design studio. Indeed, it offers ready-to-use designs directly in the right format. Thus, you only have to adjust the colors and the text. Also, the proposed visual design is very simplistic to make it accessible to everyone.

Canva can help you create social media graphics, paperback presentations, logos, posters, website materials and more.

How does Canva work?

To get started with the platform, all you have to do is create a free account and choose a theme to start the creation phase. Indeed, the tools are so studied that a few minutes are enough to master the basics of Canva.

The shutters are always placed in the same way. The black column on the left gives access to various elements.

• Templates: modify the current template or add a template
• Upload: import your own images to add to your creations
• Photos: integrated image database
• Elements: Add pictograms, illustrations, and decorations to your images.
• Text: add a text element Style: Branding elements, backup and access to graphic charters
• Audio: download royalty-free music
• Video: Using the background video: find a background image Files: to access its previous drafts

Then you can select different elements from the black column in the middle, then just click on the element you want or drag and drop it into your design. And finally, the main part will include the design part when possible.

The pros and cons of Canva

Below we present the selection of advantages and disadvantages:

Benefits

Thanks to the variety of templates, you can create any graphic charter to start your business or your website. You can therefore start a visual identity project without having the budget to hire a web designer or a communication agency. which represents a superb saving.

There are many nice models, and new ones are added as and when, to stick in particular to the news during the holidays, the sales.

For my part, I use and abuse Canva for my client presentations, my freebies, my Instagram and Facebook visuals, my Pinterest pins.

I was able to define myself an easily recognizable graphic identity. In a few clicks, I can have a new visual adapted to my universe to communicate on my offers, my products, share my advice with my online community.

The inconvenients

Is the profession of graphic designer on the way out?

My answer is a big no!

We will always need graphic designers because they are real experts who can translate emotions and messages into images. They are the only ones who can design a tailor-made and unique graphic identity.

We would like to tell you that it is not possible to create vector images even with Canva, so the result will not be as you expect. In this case, you are not going to be safe from competitors who use the same models.

Canvas Pro

Unlock the power of Canvas Pro and elevate your creative endeavors to new heights. With its enhanced features, you'll be able to design like a pro while having fun! Make an impression with professionally designed pieces that are sure to turn heads!

Sign up for Canva Pro

Signing up for Canva is very simple. So, when done, you will have access to the free features of Canva.

Premium features are only available to Canva Pro users. Indeed, two packages are available to become a pro:

1. Monthly billing plan costs €11,99 per month
2. The annual billing plan is 8€99 per month Choose the plan that suits you and

What are the benefits of a Canva pro account?

There is a paid version of the tool, so why switch to the paid version?

The paid version of Canva offers additional features, which quickly become essential when we get used to using them.

Indeed, all Canva elements are unlocked, which frees up the graphic creation process, and allows access to premium elements from the integrated image bank.
Saving the graphic charter also saves time. Also, creating a team to share designs is really convenient.

The pro version of Canva allows you to create without limits, provided you have a sufficiently developed imagination.

Some tips for creating well on Canva

To get good results and maintain consistency when creating supports:

• Limit the number of colors used to avoid a “Christmas tree” effect.
• Use one or two fonts. When importing visuals, pay attention to the quality of the visuals you use. Also pay attention to the readability of the text.
• Don't use fonts that are too small or too special.

With these simple tips, creating graphics will become more professional.

Conclusion

Many professional designers mistrust or even despise Canva. Thus, the simplicity of use gives the opportunity for everyone to master the work. However, working in Canva, you will not become a pro, but you will complete the task in the shortest possible time and without problems.

Canva is a tool anyone can get started with. For simple projects, it is enough to learn the basic functions of the program, choose a few templates and modify their individual elements.

Also, if you are really interested in design and want to create more complex illustrations, the Graphic Designer course from Yandex Practicum will come in handy.

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