✔️ 2022-09-29 20:45:08 – Paris/France.
Your favorite traditional TV channel is probably only a few years old.
Despite the good offer of series and films What's wrong with that Netflixits loss of subscribers has led it to offer a new advertised package in the coming months, a way to battle rivals like Disney+.
Whether or not you are interested in this new plan with Advertising from Netflix, it is clear that you will continue to find series and movies of the highest quality in this service, in a service that allowed you to escape traditional television and its low quality content and constant blackout times for advertising.
However, the trend is that traditional television, DTT itself, has its days numbered, and there are fewer and fewer people consuming this type of television, and the United States is generally a good first Touchstone.
Just look at Nielsen's monthly report in July, where it was commented that the Streaming topped all other U.S. television usage categories for the first time in history. It was a month when 34,8% of all television was watched in Streaming. In August, things went further and the Streaming rose to 35% of total TV usage.
Moreover, the experts also agree, and it is that during the international technology fair DMEXCO 2022, the general manager of Screenforce, Malta HildebrandHe bluntly commented that "the days we had for conventional television are over. Traditional television will go bankrupt if it does not adapt to new digital technologies".
And Netflix itself, despite its recent crisis, also agrees that there isn't much left for traditional television.
And yet, the co-founder and co-CEO of Netflix, Hastings Reedpointed out a few months ago thatthe final end of traditional television will come in the next 5 or 10 years".
Not everyone agrees with Netflix
However, the great leaders of traditional television, in particular kelly khalpresident of CBS Entertainment, pointed out that "Traditional free-to-air television has survived everything technology has thrown at it for a long, long time. It survived cable, it survived DVRs and VCRs, pretty much everything.".
However, it stands out, as a value of traditional television, which can still be obtained for free, and the importance of local stations, something which cannot be integrated into the services of Streaming.
Either way, traditional television isn't having a good time and doesn't see that it can improve, apparently being relegated to very specific niches such as the aforementioned local TV stations.
Although there is a great deal of uncertainty surrounding the services of Streaming like Netflix for the coming months, it seems to be a niche market where more and more consumers will come.
SOURCE: Reviews News
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